Jean Dousset Opens Third Store
The lab-grown diamond jewelry brand’s newest boutique is in Westfield Valley Fair in Santa Clara, California.

It is the brand’s third location.
The new boutique reflects the architectural elegance and modern sophistication that define the brand, it said.
The space takes inspiration from the sculptural language in the brand’s “Dorée” collection.
Design elements include elongated lines, structural forms, and an open, gallery-like layout that the brand said creates a sense of balance, continuity, and negative space.
Jean Dousset said it chose thoughtful details that showcase its collections while also providing a warm, elevated environment for personalized consultations.
A “state-of-the-art” screen display near the consultation desk will show views of the Eiffel Tower, a nod to the founder’s French heritage and the Parisian influence on the brand’s designs.
The store will sell engagement rings, eternity bands, necklaces, and bracelets, as well as studs and hoops.
Jean Dousset, who is the great-great-grandson of Cartier founder Louis-François Cartier, is the founder and president of his namesake brand.
He launched “Oui by Jean Dousset” in 2020, an offshoot of the brand dedicated to lab-grown diamond jewelry.
In 2023, the brand pivoted to exclusively selling lab-grown diamonds across every collection, unifying “Oui by Jean Dousset” and the main label.
The new store marks a milestone in Jean Dousset’s strategic retail expansion and its growth as a leader in the lab-grown category, the brand said.
It also has a flagship store in Los Angeles and a showroom in New York.
“We are redefining what’s possible with lab-grown diamonds by pairing them with exceptional design and uncompromising craftsmanship. Each piece is cut, set, and finished to the same standards as the world’s finest jewelry houses, reflecting our commitment to quality, artistry, and innovation,” said Dousset.
“We’re excited to welcome Bay Area clients into our newest boutique, where they can experience our collections firsthand and discover the timeless design and signature details that define every Jean Dousset creation.”
The Latest

The rare jewel, which has links to Russia’s Romanov dynasty, is estimated to fetch up to $2 million.

It is one of several seizures of counterfeit jewelry and watches by U.S. Customs and Border Protection officials in Louisville this year.

Jewelers of America announced the additions to its board of directors following its annual general meeting, held last week.

With customization becoming more expected in engagement ring shopping, the Bridal Builder makes the process tangible.

The jewelry collection supports Yamaguchi’s Always Dream foundation, which provides reading and educational resources to families in need.


Spectrum’s “Best of Show” honors went to a 101-carat Paraiba carved to look like Medusa that has a magnet-activated LED light.

Our Halloween Pieces of the Week are four “Eye” pendants, each set with colorful gemstones.

A Diamond Is Forever's holiday campaign reimagines natural diamond icons for a new generation celebrating individuality.

Alexis Hoopes expanded eBay’s “Authenticity Guarantee” program during her tenure.

The Rolex-owned retailer’s new 4,700-square-foot store’s façade honors the Pacific Northwest’s evergreen forests.

Get into the Halloween spirit with this roundup of 13 spooky jewels.

Cahoon was appointed strategic account and educational program manager at Gesswein, which recently joined Continental Buying Group.

Tiffany & Co.’s latest ambassador makes her debut in its “Love Is a Gift” holiday campaign.

For her annual Halloween story, Senior Editor Lenore Fedow highlights bewitching jewels fit for a witch that go from day to unholy night.

Jaythan Gilder was found guilty of robbery and grand theft after stealing and then ingesting nearly $800,000 worth of Tiffany & Co. jewelry.

Consumer confidence remains on the long-term downward trend that’s persisted over the past few years, said a Conference Board economist.

The holiday campaign includes key jewelry trends, a curated holiday gift guide, and resources to help jewelers prepare for holiday shoppers.

The “Icons” holiday campaign spotlights four classic diamond jewelry styles reimagined in “Desert Diamond” tones.

Solomon Brothers, which has three stores in the Metro Atlanta area, said it may continue to acquire other independent jewelers.

The fine jewelry brand raised $2.3 million at its annual gala that supports the nonprofit’s fight against blood cancer and blood disorders.

The annual fundraising event is slated for June 6, 2027, at The Venetian Resort in Las Vegas.

In her “Vantage” collection, Lau explores heritage, identity, and inner strength through designs featuring blue-green Guatemalan jade.

The jeweler gave the public backstage tours of its flagship store and its design and innovation workshop as part of LVMH’s open house.

Vote for which jewelry professional should dress up as a monster to support Jewelers for Children’s annual Halloween fundraiser.

The closure is part of a global restructuring that also includes PGI winding down its operations in Japan, South Korea, and Hong Kong.

The ring, our Piece of the Week, was designed by eight-year breast cancer survivor Rachel Chalchinsky of Color Source Gems.

The website offers enhanced member benefit access, industry directories, educational resources, a job board, and access to the MJSA Journal.























