Vintage Cartier Watch Crashes Through Records, Selling for $2M
Believed to be one of three made in 1987, the Cartier London Crash was hot at the “Shapes of Cartier” sale at Sotheby’s Hong Kong.

Sotheby’s said the model is among the rarest and most sought-after Cartier timepieces today.
The auction house estimated that fewer than a dozen original London Crash watches were produced between 1967 and 1970, with only three produced in 1987.
The watch more than doubled its pre-sale estimate following a nine-minute bidding battle between collectors online, on the phones, and in the room. In the end, it sold to a Japanese private collector.
It was a highlight of “The Shapes of Cartier: The Finest Vintage Grouping Ever Assembled” sale.
The Important Watches auction achieved a total of $52.9 million, becoming the highest total ever realized for a watch sale at Sotheby’s, it said, and the most valuable watch auction ever held in Asia at any auction house.
Sotheby’s noted that “The Shapes of Cartier” sale was central to this landmark result, representing the largest and most comprehensive collection of vintage Cartier watches ever presented at auction.
The “Shapes of Cartier” collection comprises more than 300 timepieces that Sotheby’s said trace a century of technical ingenuity and artistic exploration, underscoring Cartier’s ability to redefine the form and function of a wristwatch.
The debut sale in Hong Kong featured 82 pieces, which garnered $13.8 million, with every lot sold.
Additional pieces from the collection will be offered at Sotheby’s Important Watches auctions in Geneva and New York through December.
“This sale was a resounding success and a powerful signal for the market, surpassing the previous highest total set in our New York sale room only four months ago,” said Geoff Hess, global head of Sotheby’s watches.
Records were also set for two Cartier London Tank models, the J.J.C. Allongée and the Normale.
The Cartier London Tank J.J.C. Allongée, circa 1992, sold for $735,000 against a pre-sale estimate of $40,000 to $60,000, while the Cartier London Tank Normal, circa 1967 to 1968 achieved $588,000 against a pre-sale estimate of $30,000 to $50,000.
A record was also set for the Baignoire model, as a Cartier London Baignoire watch, circa 1973 to 1974, fetched $621,000 against its pre-sale estimate of $50,000 to $70,000.
Meanwhile, more than 15 bidders vied for a Cartier London Asymétrique watch that Sotheby’s said is highly unusual, made in 18-karat yellow gold with blue enamel.
The watch, circa 1973 to 1974, dates to the closing chapter of Cartier Bond Street’s most experimental era.
According to Sotheby’s, there are only five known Cartier London enamel watches from this era.
It sold for more than 10 times the high end of its pre-sale estimate of $82,000, achieving $850,000.
Another watch to surpass expectations was the Cartier Paris oval-form skeletonized wristwatch in 18-karat yellow gold, circa 1973.
This “very fine and exceptionally rare” timepiece sold for $948,000 against a high-end pre-sale estimate of about $51,000.
Alongside the record-breaking wristwatches were Cartier form watches.
A Cartier London 9-karat yellow gold purse watch in the form of a walnut, circa 1958 to 1959, fetched $123,000, sixteen times the high-end of its pre-sale estimate of $8,000.
A Cartier Paris Art Deco clip watch circa 1928 to 1929 sold for ten times its high estimate of $10,000, garnering $98,000.
Also highlights of Sotheby’s Hong Kong’s Important Watches auction were timepieces by Patek Phillipe, A. Lange & Söhne, and Daniel Roth.
A world record was set by A. Lange & Söhne’s Tourbillon Pour le Mérite watch (Ref. 701.007) that dates to 1998 and is believed to be one of fewer than 20 to exist, according to the auction house.
It far exceeded its pre-sale estimate of $150,000 to $300,000, fetching $1.3 million.
A Patek Philippe La Maison Platine (Ref. 2552) also set a world record as it achieved $768,000, within its pre-sale estimate of $625,000 to $1.3 million.
The Patek Philippe watch is widely regarded as one of its most important time-only vintage wristwatches, Sotheby’s said. It was retailed by Cartier New York in 1959 and is one of nine known platinum versions.
Another auction record was set by a Daniel Roth Tourbillon Skeleton watch that became the most valuable piece from the watchmaker, as it sold for $866,000, exceeding its high-end pre-sale estimate of $250,000.
Made in 1995, the watch features the classic Daniel Roth double-ellipse watch case.
“While the Cartier timepieces were the undeniable centerpiece, what proved equally exciting was the exceptional depth of bidding across both vintage watches and independent makers,” said Joey Luk, global head of watch collections sourcing and sales at Sotheby’s.
The Important Watches sale in Hong Kong was sold 97 percent by lot, with more than half of the lots selling above the high estimate.
More than 800 bidders from more than 50 countries participated, which Sotheby’s noted marked a 50 percent rise in bidders from last season.
Sotheby’s Important Watches auction in Geneva is slated for May 10.
The Latest

Everett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.

The NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.

Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.

As gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.

The sessions will run from Friday, May 29, to Sunday, May 31, with one being a live taping of an episode of Couture’s podcast.


Former Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.

The $400 pocket watch is a blend of Audemars Piguet’s iconic eight-sided Royal Oak and Swatch’s unserious Pop watches from the ‘80s.

With the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.

With gold prices on the rise, the “Modern Electrum” collection uses an alternative, non-tarnishing metal alloy composed of gold and silver.

Fruchtman Marketing has new owners, Erin Moyer-Carballea and Manuel Carballea, and will relocate to Miami.

In a column for the 2026 State of the Majors issue, Smith lists 10 time-tested principles about sales that still ring true.

In a column for the 2026 State of the Majors issue, Golan spells out how the growing economic divide in the U.S. is reshaping the market.

The “Limitless Expansion of Joy and Hope” collection evokes summer through colored gemstones and motifs of butterflies and florals.

The jewel, circa 1890, is from the late Victorian era and was owned by descendants of the last high king of Ireland.

This is what the nine recipients plan to do with the funds.

The discussion, "Rebuilding the Jewelry Workforce," will take place on Saturday, May 16, in Troy, Michigan.

The jewelry industry is reassessing its positioning as Gen Z reshapes the retail landscape and lab grown continues to gain market share.

Sponsored by A Diamond Is Forever

The next generation of lapidarists are entrepreneurial, engaged online, and see the craft as a means for artistic expression.

It was the second auction appearance for the fancy vivid blue-green diamond, which sold for $7.8 million at Christie’s Geneva 12 years ago.

Members of the U.S. Marshals Task Force took a 22-year-old man into custody. He was charged with tampering with evidence.

While the overall number of crimes was down, there were more incidences in which robbers pulled out guns, mace, or rammed cars into stores.

Jack Sutton Fine Jewelry is closing its store inside the downtown shopping center after 40 years in business.

Reena Ahluwalia’s painting of the rare red diamond is the first contemporary painting to join the National Gem Collection.

The price of gold has risen, affecting the number of pieces designers make, the materials they use, and how they position themselves.

Peter Smith gives tips on leading meetings, developing marketing, and making trade show appointments in the age of short attention spans.

The 11-piece “Medallions” capsule collection features five motifs: a crying eye, a heart on fire, a spiral, a flower, and a swallow.


























