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Boucheron Names Colman Domingo as Brand Ambassador
The award-winning actor’s visionary approach and creativity echo the spirit of Boucheron, the brand said.
Colman Domingo is Boucheron’s newest brand ambassador, which the brand refers to as a “friend of the maison.”
Paris—Boucheron has named award-winning actor Colman Domingo as its new brand ambassador.
With a career that spans film, television, and stage, Domingo is one of the most dynamic and versatile talents of his generation, Boucheron said.
In 2022, he received an Emmy Award for his performance as Ali in HBO’s “Euphoria” and, in the following years, was nominated twice for an Academy Award for Best Actor, for his roles in “Rustin” and “Sing Sing.”
He has also written and produced original plays, including “A Boy and His Soul,” “Wild with Happy,” “Dot,” and “Lights Out: Nat King Cole.”
With his husband, Raul Domingo, he co-founded Edith Productions, through which he has developed projects for stage and screen, including the Sundance film, “It’s What’s Inside.”
In 2024, the actor was recognized as one of Time Magazine’s “100 Most Influential People.”
Domingo is also renowned for his distinct sense of style and elegance, the brand said.
He served as co-chair of the Met Gala last year, cementing his reputation as “a modern icon of creativity and sophistication,” according to Boucheron.
“A true visionary whose artistry bridges performance and personal expression, Colman Domingo continues to define contemporary culture with his creative depth, distinctive voice, and unmatched sense of style,” the brand said.
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With a career that spans film, television, and stage, Domingo is one of the most dynamic and versatile talents of his generation, Boucheron said.
In 2022, he received an Emmy Award for his performance as Ali in HBO’s “Euphoria” and, in the following years, was nominated twice for an Academy Award for Best Actor, for his roles in “Rustin” and “Sing Sing.”
He has also written and produced original plays, including “A Boy and His Soul,” “Wild with Happy,” “Dot,” and “Lights Out: Nat King Cole.”
With his husband, Raul Domingo, he co-founded Edith Productions, through which he has developed projects for stage and screen, including the Sundance film, “It’s What’s Inside.”
In 2024, the actor was recognized as one of Time Magazine’s “100 Most Influential People.”
Domingo is also renowned for his distinct sense of style and elegance, the brand said.
He served as co-chair of the Met Gala last year, cementing his reputation as “a modern icon of creativity and sophistication,” according to Boucheron.
“A true visionary whose artistry bridges performance and personal expression, Colman Domingo continues to define contemporary culture with his creative depth, distinctive voice, and unmatched sense of style,” the brand said.
Domingo said he is proud to join Boucheron as an ambassador.
“It has always stood at the cutting edge of style and innovation, crafting pieces that are as modern as they are timeless, redefining what elegance looks like today,” he said.
“I see a reflection of my own journey in this maison: fearless in expression, rooted in tradition, yet always moving forward.”
He recently starred in a short film for Boucheron (seen below) with fellow brand ambassador, actress Charlotte Le Bon.
Domingo was also spotted at the Golden Globes on Sunday wearing a collection of ivy-like leaf brooches from Boucheron’s upcoming “Histoire de Style” high jewelry collection.
“Beyond his effortless style and elegance—which earned him the honor of co-chairing the prestigious Met Gala—it’s his visionary approach and his creativity that so powerfully echo the spirit of Boucheron,” said Hélène Poulit-Duquesne, CEO of Boucheron.
“Actor, director, producer, stage director, writer … he embodies that rare ability to reinvent himself, to explore new territories. But what I perhaps love most about Colman is who he is as a person. I have come to know someone who is deeply sincere, natural, and warm. To me, he embodies a personality that feels truly Boucheron: free-spirited, optimistic, and genuinely turned towards others.”
Boucheron said it is proud to support Domingo in promoting his upcoming projects, which include a Michael Jackson biopic and a new film by Steven Spielberg, both set to premiere this year.
The actor will also return to television in new seasons of “Euphoria” and “Four Seasons” airing this spring.
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