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Edouard Schneider Joins Messika as Chief Brand Officer
Schneider brings over 20 years of luxury and fashion industry experience to his role as a key member of the brand’s global leadership team.
As Messika’s new chief brand officer, Edouard Schneider will oversee all communication and brand image activities for the company, including its subsidiaries in New York, Shanghai, Hong Kong, Tokyo, and Dubai. (Image courtesy of Buonomo & Cometti)
Paris—Messika has named Edouard Schneider as its new chief brand officer.
Schneider joins the brand as a key member of its global leadership team, reporting directly to Valérie Messika, the founder and creative director of Messika.
In this position, he will be responsible for overseeing all communication and brand image activities for the company, as well as its internation subsidiaries in New York, Shanghai, Hong Kong, Tokyo, and Dubai.
This includes public relations, celebrity partnerships, events, social media, brand image, and visual merchandising.
“I am delighted to welcome Edouard as a key member of our executive management team. His dynamic energy, extensive experience, and deep understanding of the luxury industry come at a pivotal moment for Messika, as we expand our international footprint,” said Valérie Messika.
“Edouard’s global expertise, particularly in Asia, will be instrumental in driving growth in these strategically important markets. Throughout his career, Edouard has consistently demonstrated an exceptional ability to design and execute innovative communication strategies with a global impact.”
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Schneider joins the brand as a key member of its global leadership team, reporting directly to Valérie Messika, the founder and creative director of Messika.
In this position, he will be responsible for overseeing all communication and brand image activities for the company, as well as its internation subsidiaries in New York, Shanghai, Hong Kong, Tokyo, and Dubai.
This includes public relations, celebrity partnerships, events, social media, brand image, and visual merchandising.
“I am delighted to welcome Edouard as a key member of our executive management team. His dynamic energy, extensive experience, and deep understanding of the luxury industry come at a pivotal moment for Messika, as we expand our international footprint,” said Valérie Messika.
“Edouard’s global expertise, particularly in Asia, will be instrumental in driving growth in these strategically important markets. Throughout his career, Edouard has consistently demonstrated an exceptional ability to design and execute innovative communication strategies with a global impact.”
Schneider brings over 20 years of experience in the luxury and fashion industries, having held international roles across multiple disciplines.
He was the global communication director and head of the French division at Acne Studios for over six years, where he also was a member of the executive board.
Previously, he was also the global public and press relations director at Louis Vuitton and the chief communication officer at Maison Margiela.
Schneider earned a master’s degree in marketing and communication business management from the Paris School of Business (formerly known as ESG Business School).
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