De Beers Announces 2024 ‘Shining Light’ Award Winners
The competition awarded 12 designers, each from a country where De Beers recovers diamonds, with business support and tuition assistance.

The jewelry design competition is dedicated to empowering the next generation of designers from the countries where De Beers recovers diamonds—Botswana, Canada, Namibia, and South Africa.
The award began in 1995, as part of the De Beers Group Designer Initiative, aimed at developing skills and cultivating world-class jewelry design and manufacturing skills within the youth of the company’s host countries.
The competition runs every two years and is open to jewelry designers from ages 18 to 35 who are in their final year of a jewelry design program, have already graduated, or who have relevant experience in jewelry design.
Each entrant had to submit designs for a complete jewelry collection that included a ring, necklace, earrings, bangles, and bracelets.
This year’s theme was “Luxury Redefined,” with entrants invited to design innovative, authentic, and inclusive versions of luxury, while celebrating diversity, said De Beers Group.
Of the 104 entries, 22 finalists were selected to represent their country, and 12 winners were chosen with first, second, and third place awards given to designers from each of the four countries.
SEE: The 2024 “Shining Light” Awards Winners
Legakwana Leo Makgekgenene took the first place for Botswana.
The second-place finalist was Tsholo Cater Mogobye, and the third-place finalist was Tshegofatso Sheba Kenalemang.
For Canada, Alisha Ansems was the first-place winner.
Elinor Nelson-Hachey took second place, and Samantha Yeung took third place.
The first-place winner for Namibia was Juliana Fransisko.
The second-place finalist was Padja Kaitungwa, and Luka Ndivayele was the third-place finalist.
Otlotleng Moshupa was the first-place winner for South Africa.
The finalists were Eve Julia Schneeberger in second place, and Lisa Henn in third place.
The winners were evaluated and selected by an international panel of judges representing each of the countries and led by Céline Assimon, the CEO of De Beers Jewellers.
“The Shining Light Awards provide a platform to spotlight young talent and open doors within the diamond sector and global markets,” said Assimon.
“This year’s theme, ‘Luxury Redefined,’ inspired a range of creative interpretations with designers exploring sustainability, natural elements, and cultural heritage as sources of inspiration, reflecting how luxury is shaped and defined by individual lived experience. It was an honor to be part of this year’s competition, and congratulations to our winners and all applicants for their exceptional submissions.”
The prizes for the “Shining Light” Awards align with the goals of the De Beers Group Designer Initiative, said the company, as they are designed to advance each winner’s career by further developing their skills and equipping them with the essential tools for success so they can build sustainable careers in the jewelry industry and contribute to their communities.
Prizes for the 2024 awards included business support, a structured skills development program, and tuition assistance.
“By creating accessible opportunities within the diamond sector, we are actively investing in local talent, with a particular focus on supporting youth in our host countries to benefit the diamond industry,” said Moses Madondo, CEO of De Beers Group Managed Operations.
“Through the ‘Shining Light’ Awards, we provide a platform that not only nurtures and develops emerging designers but also highlights the value of skills transfer, entrepreneurship, and creativity along the diamond value chain. We are truly inspired by the level of talent and innovation showcased by this year’s finalists.”
The Latest

Chris Blakeslee has experience at Athleta and Alo Yoga. Kendra Scott will remain on board as executive chair and chief visionary officer.

The credit card companies’ surveys examined where consumers shopped, what they bought, and what they valued this holiday season.

Kimberly Miller has been promoted to the role.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

The “Serenity” charm set with 13 opals is a modern amulet offering protection, guidance, and intention, the brand said.


“Bridgerton” actresses Hannah Dodd and Claudia Jessie star in the brand’s “Rules to Love By” campaign.

Founded by jeweler and sculptor Ana Khouri, the brand is “expanding the boundaries of what high jewelry can be.”

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

The jewelry manufacturer and supplier is going with a fiery shade it says symbolizes power and transformation.

The singer-songwriter will make her debut as the French luxury brand’s new ambassador in a campaign for its “Coco Crush” jewelry line.

The nonprofit’s new president and CEO, Annie Doresca, also began her role this month.

As the shopping mall model evolves and online retail grows, Smith shares his predictions for the future of physical stores.

The trade show is slated for Jan. 31-Feb. 2 at The Lighthouse in New York City's Chelsea neighborhood.

January’s birthstone comes in a rainbow of colors, from the traditional red to orange, purple, and green.

Footage of a fight breaking out in the NYC Diamond District was viewed millions of times on Instagram and Facebook.

The supplier has a curated list of must-have tools for jewelers doing in-house custom work this year.

The Signet Jewelers-owned store, which turned 100 last year, calls its new concept stores “The Edit.”

Linda Coutu is rejoining the precious metals provider as its director of sales.

Sparkle with festive diamond jewelry as we celebrate the beginning of 2026.

The master jeweler, Olympian, former senator, and Korean War veteran founded the brand Nighthorse Jewelry.

In its annual report, Pinterest noted an increase in searches for brooches, heirloom jewelry, and ‘80s luxury.

Executive Chairman Richard Baker will take over the role as rumors swirl that a bankruptcy filing is imminent for the troubled retailer.

Mohr had just retired in June after more than two decades as Couture’s retailer liaison.

Shekhar Shah of Real Gems Inc. will serve as president of the Indian Diamond & Colorstone Association in 2026.

This year’s good luck charm features the mythical horse Pegasus, and is our first Piece of the Week of the new year.

Articles about crime, engagement rings, and a necklace worn in the World Series generated the most interest among readers.

As part of the leadership transition, Sherry Smith will take on the role of vice president of coaching strategy and development.























