Facets of Fire Expands to Include Pear, Marquise Diamonds
The company brings its nanotechnology to two new fancy cuts for diamonds that feature its signature color and brilliance.

The company will offer loose diamonds in these fancy cuts from 0.25 carats to more than 10 carats.
Facets of Fire already carries round-, princess-, oval-, radiant-, and cushion-shaped diamonds in its selection of diamond engagement rings and bands, necklaces, bracelets, and earrings.
All shapes feature Facets of Fire’s nanotechnology, which causes each stone to be seven times brighter with more sparkle, fire, and brilliance, said the company.
Along with 58 facets, each diamond is etched with hundreds of thousands of nano-prisms onto the pavilion of the polished stone to create facets within facets.
The nano-prism placement is customized strategically for every stone to ensure maximum light return.
“Facets of Fire’s commitment to creating more beautiful natural diamonds is on full display with each new shape we create,” said Glenn Markman, CEO of Facets of Fire.
“It can take months to perfect the placement of the nano-prisms, but when we finally get it right, the result is unmatched.”
Facets of Fire has six national and international patents protecting its diamond cutting technology.
Every diamond sold by Facets of Fire adheres to standards from the Kimberly Process and Responsible Jewellery Council, said the company. It only works with natural mined diamonds.
For more information on the new pear and marquise diamonds available from Facets of Fire, visit its website.
The Latest

The annual star-studded campaign for International Women’s Day encourages collective action against domestic violence.

The statement piece is seen in Yeprem’s new “You Play the Game” campaign, created for International Women’s Day.

Longtime employee Kyle Slosson has been promoted to the role.

Emergencies can happen anytime, anywhere , and Jewelers of America has what you need to be prepared for it all.

First-generation jewelers Dan and Hope Wixon are retiring and will close their Minneapolis-area jewelry store in May.


The limited-edition collection, a nod to the Year of the Snake, is Ukrainian brand Guzema’s first partnership with a U.S. brand.

After more than 50 years, Jeff Roberts is handing over ownership of the organization to IJO President Stephen Barnes.

The jewelry industry faces challenges from lab-grown diamonds. A diamond ETF can restore natural diamonds' value and drive investor demand.

Senior Jeweler Jay Wolff was named employee of the year.

The 111-year-old store will close following a dispute among Saks Global, a landlord, and the City of Dallas over a small piece of land.

The upcoming “Area_51” watch sale is a collaboration with heist-out, featuring vintage and modern timepieces with futuristic designs.

The trade organization, which will mark 120 years of service next year, has a refined focus and a new mission statement.

The application period is now open for established and emerging jewelers and metalsmiths to apply to the month-long residency program.

Uc Thí Vo, who co-owned Kim Tin Jewelry in Sacramento with her husband of 40 years, was killed during the November 2024 robbery.

Manashe Sezanayev pleaded guilty to grand larceny and is expected to receive five years’ probation when he’s sentenced in May.

The March birthstone pairs perfectly with hues of Mocha Mousse, Pantone’s Color of the Year for 2025.

Emmanuel Raheb shares strategies to prepare for, publicize, and engage the audience during events on platforms like TikTok and Zoom.

From Doja Cat to Mikey Madison and Selena Gomez, many of this year’s Academy Awards attendees donned drop necklaces.

Originally slated to take effect in April, official U.S. Customs and Border Protection documents now show the implementation date as “TBD.”

The recent jump in the prices of household staples, like eggs, and the potential impact of tariffs worried consumers.

The application period for the program is now open for aspiring gemologists around the world.

The work of Indigenous designer Joe Big Mountain, these earrings are similar to the pair Lily Gladstone just wore to the SAG Awards.

A metal detectorist uncovered the ring created in memory of Sir Richard Rainsford, who presided over some of England’s last witch trials.

Fine jewelry consultant and publicist Francesca Simons joins Amanda Gizzi and Natalie Francisco to discuss the trends set to rise this year.

Harlow’s partner, NBA player Kyle Kuzma, worked with Vobara to design the ring, which features oval and pear-shaped diamonds.

The Danish jeweler released the next chapter of its “Be Love” campaign, which celebrates love in all its forms.

The learning workshop and the convention are both scheduled to take place April 26 and 27 in Montgomery, Alabama.