Facets of Fire Expands to Include Pear, Marquise Diamonds
The company brings its nanotechnology to two new fancy cuts for diamonds that feature its signature color and brilliance.

The company will offer loose diamonds in these fancy cuts from 0.25 carats to more than 10 carats.
Facets of Fire already carries round-, princess-, oval-, radiant-, and cushion-shaped diamonds in its selection of diamond engagement rings and bands, necklaces, bracelets, and earrings.
All shapes feature Facets of Fire’s nanotechnology, which causes each stone to be seven times brighter with more sparkle, fire, and brilliance, said the company.
Along with 58 facets, each diamond is etched with hundreds of thousands of nano-prisms onto the pavilion of the polished stone to create facets within facets.
The nano-prism placement is customized strategically for every stone to ensure maximum light return.
“Facets of Fire’s commitment to creating more beautiful natural diamonds is on full display with each new shape we create,” said Glenn Markman, CEO of Facets of Fire.
“It can take months to perfect the placement of the nano-prisms, but when we finally get it right, the result is unmatched.”
Facets of Fire has six national and international patents protecting its diamond cutting technology.
Every diamond sold by Facets of Fire adheres to standards from the Kimberly Process and Responsible Jewellery Council, said the company. It only works with natural mined diamonds.
For more information on the new pear and marquise diamonds available from Facets of Fire, visit its website.
The Latest

Mohr had just retired in June after more than two decades as Couture’s retailer liaison.

This year’s good luck charm features the mythical horse Pegasus, and is our first Piece of the Week of the new year.

Articles about crime, engagement rings, and a necklace worn in the World Series generated the most interest among readers.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

As part of the leadership transition, Sherry Smith will take on the role of vice president of coaching strategy and development.


The new Bulova x Stetson designs highlight two animals often associated with the American West—the bison and the Texas Longhorn.

Its residency at Yamron Jewelers will run through May 2026.

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

From influential executives to innovative designers, we pay tribute to the people we said goodbye to this year.

The retailer is expanding into areas with large Indian and South Asian populations.

The Italian brand has opened its first flagship amid the peaks of the Dolomites in Madonna di Campiglio, Italy.

The new curation at the Natural History Museum of Los Angeles County showcases rare gem and mineral specimens in their uncut, natural state.

The couple pleaded guilty to concealing at least $127 million in cash transactions at its precious metals businesses.

Consumers shared concerns about prices, inflation, tariffs, trade, and politics in the survey’s write-in response section.

In February 2026, the auction house will move its headquarters to the former Steinway Hall, a neoclassical landmark on Billionaires’ Row.

The new show will take place Jan. 23-25, 2026.

The former BHP Billiton leader and Gemfields chairman is remembered for his influential leadership throughout his 50-year mining career.

The LVMH-owned brand has partnered with the costume design union to revamp its award for 2026.

The luxury titan inked a deal to acquire an initial minority stake in the jewelry manufacturer with a pathway to full ownership by 2032.

The company’s curation of unsigned vintage and estate jewelry debuted at the Bloomingdale’s in Costa Mesa, California.

In the recent multi-shipment seizure, CBP also found counterfeit Audemars Piguet, Moncler, and Chrome Hearts items.

Helzberg’s Chief Retail Officer Mitch Maggart shared details about its tests of a new store concept rooted in an elevated luxury experience.

Jewelers of America execs and National Jeweler editors discuss tariffs, the sky-high gold price, and the engagement that broke the internet.

The luxury goods company said founder Ippolita Rostagno will remain at the brand’s helm.

Laura Burdese, who joined the Italian luxury brand in 2022, will take on the role in July.

The National Jeweler editors revisit the most noteworthy industry happenings and design trends from 2025.

Need a gift for the cat lover who has everything? Look no further than our latest Piece of the Week.





















