The Ethical Gem Fair Is Going to California
The fair will take place on the West Coast for the first time, hosted by Altana Fine Jewelry in Oakland, California.

Scheduled for 10 a.m. to 6 p.m., it will be hosted by Altana Fine Jewelry, a jewelry store that spotlights small artists who have traditionally been underrepresented in the jewelry industry.
The store is located at 4206 Piedmont Ave. in Oakland.
Attendees will be able to view a curated selection of responsibly sourced gemstones from brands within the Ethical Gem Suppliers collective.
The suppliers include Agere Treasures, Capricorn Gems, Columbia Gem House, Nature’s Geometry, and Perpetuum Jewels.
“Chat and Chill,” a social event hosted by the NorCal chapter of the Women’s Jewelry Association, will take place on Sept. 21 from 5-7 p.m. and will include light refreshments.
Making its U.S. debut in Tucson in 2020, the Ethical Gem Fair also has been held in Denver and New York City.
The Ethical Gem Suppliers collective has scheduled future shows for Oct. 18-20 in New York City and Feb. 1-4, 2025, in Tucson.
The fair is free to attend but open only to trade professionals.
Attendees must fill out a separate registration including their trade credentials if they plan to purchase gemstones at the fair.
For more information and to register for the Ethical Gem Fair, visit the Ethical Gem Suppliers website.
The WJA NorCal Chat and Chill is a free event open to both WJA members and non-members. It requires separate registration from the fair, which can be found on WJA’s website.
The Latest

Buyers are expected to gravitate toward gemstones that have a little something special, just like last year.

Endiama and Sodiam will contribute money to the marketing of natural diamonds as new members of the Natural Diamond Council.

The retailer operates more than 450 boutiques across 45 states, according to its website.

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

The new members’ skills span communications, business development, advocacy, and industry leadership.


The jeweler’s 2026 Valentine’s Day campaign, “Celebrating Love Stories Since 1837,” includes a short firm starring actress Adria Arjona.

The new features include interactive flashcards and scenario-based roleplay with AI tools.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Family-owned jewelry and watch retailer Deutsch & Deutsch has stores in El Paso, Laredo, McAllen, and Victoria.

The Italian luxury company purchased the nearly 200-year-old Swiss watch brand from Richemont.

Micro-set with hundreds of diamonds, these snowflake earrings recreate “winter’s most elegant silhouette,” and are our Piece of the Week.

Ella Blum was appointed to the newly created role.

Sponsored by RapNet

Investment firm Enhanced Retail Funding, a division of Gordon Brothers, was the successful bidder.

It explores the history of the iconic tagline and the company’s strategy to redefine the role of diamonds in society.

Retail veteran Sindhu Culas has stepped into the role.

Taylor Burgess, who has been at Stuller since 2013, was promoted to the newly created role.

Was 2025 a good year for jewelers? Did lab-grown diamonds outsell natural? Find out on the first episode of the “My Next Question” podcast.

Whether you recognize their jewels or are just discovering them now, these designers’ talent and vision make them ones to watch this year.

Plus, JSA’s Scott Guginsky discusses the need for jewelers to take more precautions as the gold price continues to climb.

Morris’ most cherished role was being a mother and grandmother, her family said.

“Vimini” is the first chapter of the “Bulgari Eternal” collection that merges archival pieces with modern creations.

Data built on trust, not tracking, will be key to success going forward, as the era of “borrowed attention” ends, Emmanuel Raheb writes.

Heath Yarges brings two decades of experience to the role.

Pete’s boundless curiosity extended beyond diamond cut and he was always eager to share his knowledge with others, no matter the topic.

Cartier, Van Cleef & Arpels, Buccellati, and Vhernier had another successful holiday season, Richemont reported this week.

Our Piece of the Week is Lagos’ “Bee” brooch that was seen on the red carpet for the first time on Sunday.
























