WatchesJun 10, 2024
Sotheby’s Makes Changes at Top of Watch Division WatchesJun 25, 2024
Formula One Driver Latest High-Profile Investor at Chrono24
Charles Leclerc and his brother, Lorenzo Leclerc, have sunk money into the watch marketplace.
Formula One driver Charles Leclerc, right, recently became an investor in watch e-tailer Chrono24. He is pictured with Tim Stracke, Chrono24 founder and current chairman of the board. (Photo courtesy of Chrono24)
Karlsruhe, Germany—Chrono24 has added another high-profile athlete to its roster of investors.
Earlier this month, the online watch retailer announced that Formula One driver Charles Leclerc has sunk money into the company.
The 26-year-old was born in Monte Carlo, Monaco, and races for Scuderia Ferrari.
He’s currently in third place in the Formula One rankings and earlier this month, won the prestigious race in his hometown, the Monaco Grand Prix.
He’s also a “passionate” watch collector, according to Chrono24.
Leclerc invested in the company with this brother, Lorenzo Leclerc.
Charles consults with this brother on entrepreneurial ventures and, together, the two founded All Time, a family business dedicated to supporting athletes and agents.
“The watch world has long captivated me as one of my many passions,” Charles said.
“There’s a real unification between watch lovers around the world, and my brother and I are excited to be an even deeper part of that community through our investment involvement with Chrono24.”
Related stories will be right here …
Earlier this month, the online watch retailer announced that Formula One driver Charles Leclerc has sunk money into the company.
The 26-year-old was born in Monte Carlo, Monaco, and races for Scuderia Ferrari.
He’s currently in third place in the Formula One rankings and earlier this month, won the prestigious race in his hometown, the Monaco Grand Prix.
He’s also a “passionate” watch collector, according to Chrono24.
Leclerc invested in the company with this brother, Lorenzo Leclerc.
Charles consults with this brother on entrepreneurial ventures and, together, the two founded All Time, a family business dedicated to supporting athletes and agents.
“The watch world has long captivated me as one of my many passions,” Charles said.
“There’s a real unification between watch lovers around the world, and my brother and I are excited to be an even deeper part of that community through our investment involvement with Chrono24.”
The Leclerc’s investment follows Chrono24’s July 2023 announcement that soccer star and luxury watch collector Cristiano Ronaldo had sunk money into the company.
The Karlsruhe, Germany-based e-tailer also has attracted funding from Bernard Arnault’s family investment company Aglae Ventures, General Atlantic, Insight Partners, Sprints Capital, former Richemont director Gianni Serazzi, and Yoox/Net-A-Porter founder Alberto Grignolo.
“We are extremely proud to welcome Charles and Lorenzo into our Chrono24 adventure,” said Carsten Keller, who took over as the company’s CEO at the beginning of the year.
“These brothers are highly esteemed and share our passion for watches as well as our company’s drive for excellence. Their savvy is formidable, and together, we are poised to reach new heights.”
More on Watches
The Latest
FinancialsMay 30, 2025
Movado’s Q1 Sales Slip Amid ‘Challenging’ Retail Environment The company plans to raise the prices of select watches to offset the impact of tariffs.
Policies & IssuesMay 30, 2025
Tariffs & Designers: Navigating Pricing in an Unstable EnvironmentBetween tariffs and the sky-high cost of gold, designers enter this year’s Las Vegas shows with a lot of questions and few answers.
CollectionsMay 30, 2025
Piece of the Week: Renato Cipullo’s ‘Hematite Blaze’ NecklaceDesigned by founder Renato and his daughter Serena Cipullo, it showcases a flame motif representing unity and the power of gathering.
Brought to you by
Clienteling Isn’t a Buzzword. It’s an Essential Business Model.More shoppers are walking out without buying. Here’s how smart jewelers can bring them back—and the tool they need to do it right.
Policies & IssuesMay 30, 2025
Trade Court Declares Trump’s Tariffs InvalidHowever, the tariffs remain in effect in the short term, as an appeals court has stayed the U.S. Court of International Trade’s decision.
Weekly QuizMay 30, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CollectionsMay 29, 2025
Britney Spears Files Trademark for New Jewelry LineThe pop icon is one step closer to launching her “B Tiny” jewelry collection, a collection she first began posting about last fall.
Supplier BulletinMay 29, 2025
Inoveo Platinum Grain, Exclusively Distributed by StullerSponsored by Stuller
Brought to you by
Las Vegas Antique Jewelry & Watch Show: Showcasing the Most Collectible Merchandise from Across the GlobeGain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.
SourcingMay 29, 2025
Grizzly Auctions 6,620-Carat EmeraldIt was featured in the miner’s latest sale, which brought in $24.8 million.
TechnologyMay 29, 2025
GemFind Launches AI Product Description SoftwareGemText AI uses artificial intelligence to generate tailored product titles, descriptions, and tags with jewelry-specific language.
MajorsMay 28, 2025
Graff Unveils New Las Vegas FlagshipThe 3,300-square foot location is the jeweler's largest store in North America.
CrimeMay 28, 2025
8 Convicted in Kim Kardashian Jewelry Heist TrialAging and with myriad health issues, none will serve time for their roles in robbing the billionaire celebrity at gunpoint in 2016.
CollectionsMay 28, 2025
NY Liberty’s 2024 Championship Rings Honor Historic WinThe WNBA team received rings imbued with meaning, from leaf motifs and its Liberty torch to the number of diamonds used.
MajorsMay 28, 2025
Andrew Rickard Named JBT PresidentA longtime executive at RDI Diamonds, Rickard has served on the JBT board for the past five years.
MajorsMay 27, 2025
MJSA to Become Part of Jewelers of America The two organizations have signed an affiliation agreement that’s expected to be finalized in the coming weeks.
AuctionsMay 27, 2025
Al Capone’s Patek Philippe Pocket Watch Back Up for AuctionThe platinum and diamond watch is part of Sotheby’s upcoming Important Watches sale.
AuctionsMay 27, 2025
182-Carat Paraíba-Type Tourmaline Sells for $487K Recovered in Mozambique, “The Kat Florence Lumina” was part of Bonhams’ Hong Kong jewelry auction held last week.
TrendsMay 27, 2025
Amanda’s Style File: Candy-Colored GemstonesGet a taste of the delicious candy-like gemstones in this Amanda’s Style File.
CrimeMay 23, 2025
JSA Shares Holiday Weekend Security Tips Amid Spike in BurglariesJSA’s Scott Guginsky provided a list of nine security measures jewelers should observe while locking up for the long weekend.
CollectionsMay 23, 2025
Piece of the Week: Bliss Lau’s ‘Bright’ RingFrom Lau’s “Love of a Kind” series, the engagement ring was inspired by the moon and holds a different meaning depending on how it is worn.
GradingMay 23, 2025
GIA Updates Pearl Classification SystemThe lab has adjusted the scale it uses for nacre grading.
Supplier BulletinMay 22, 2025
How to Put Natural Diamonds Back in the SpotlightSponsored by GCAL by Sarine
CrimeMay 22, 2025
NY Jeweler Sentenced in Shoving Death of Colleague at IJO ShowDavid Walton will serve three years’ probation after an incident in a hotel bar led to the death of West Virginia jeweler David Ettinger.
FinancialsMay 22, 2025
Watches of Switzerland’s Full-Year U.S. Sales Climb 14% The retailer also provided an update on how the tariffs situation in the U.S. is affecting its business.
IndependentsMay 22, 2025
Adeler Jewelers Celebrates 50 YearsThe family-owned jeweler in Great Falls, Virginia, will be celebrating its golden jubilee with a year’s worth of events.
Events & AwardsMay 22, 2025
Jose Hess Design Awards Announce JudgesThe nonprofit elected five judges who will decide the winners of its design competition.
MajorsMay 22, 2025
MJSA Releases 2025-2026 Buyer’s GuideThis year’s edition includes articles on the favorite tools of notable designers, evaluating when to outsource production, and more.
