Events & Awards

WJA Foundation Establishes Scholarship in Hedda Schupak’s Honor

Events & AwardsMar 14, 2024

WJA Foundation Establishes Scholarship in Hedda Schupak’s Honor

It aims to support aspiring journalists, media professionals, content creators, and communicators.

Hedda Schupak
The late Hedda Schupak worked at JCK magazine for 23 years and, later in her career, served as editor of The Centurion newsletter. The WJA Foundation has established a scholarship in her honor to support aspiring communications professionals.
New York—The Women’s Jewelry Association Foundation has established a scholarship in memory of Hedda Schupak, a journalist who dedicated her career to covering the jewelry industry.   

The Hedda Schupak-Baum Memorial Media and Communications Scholarship aims to support aspiring journalists, media professionals, content creators, and communicators. 

Eligible candidates will be encouraged to apply their skills in the fine jewelry and watch industries. 

WJA said the scholarship, launched to coincide with Women’s History Month, is a tribute to Schupak’s legacy and honors “a member who broke barriers and was both recording and making history.” 

Schupak graduated from Albright College in Reading, Pennsylvania, with a degree in English and communications.

She started in the production department at JCK Magazine in 1986 and, in 1997, she became the publication’s fashion editor.

She was promoted to editor-in-chief in 2000 and remained in that role until 2009.

After JCK, Schupak remained active in the industry, taking over as editor of The Centurion newsletter, and sharing her knowledge as an industry analyst and speaker. 

She died in October 2023 from complications related to lung cancer. She was 62. 

“Hedda was a journalist whose coverage of the jewelry industry educated and informed a generation of retailers and designers,” her husband Jim Baum said.   

“She was passionate about this industry and proud of the role that women leaders played in its success. WJA was near and dear to Hedda’s heart and to know that her legacy will live on through this scholarship would have meant the world to her, as it does to me.” 

 Related stories will be right here … 

Her namesake scholarship, funded for $25,000 over a five-year period, was made possible through contributions from sponsors, who will participate in the recipient selection process.

Contributors include: Jim Baum, Howard and Patti Hauben, Elias World Media, JCK, Instore, Cliq Jewelry, Jewelers of America, National Jeweler, the FIT Alumni Association, Jewelers Collective, Russell Shor, and Bill Boyajian.

“As we launch this scholarship in her memory, we are reminded of Hedda’s invaluable contributions to our industry, her unwavering commitment to storytelling, and her enduring impact on the lives she touched,” said Nikia Levesque, vice president of marketing for Day’s Jewelers and the new WJA Foundation vice president

“In honoring Hedda’s memory, we honor the power of storytelling to inspire, inform, and connect us all.”  

The period to apply for the Hedda Schupak-Baum Memorial Journalism Scholarship is expected to open sometime between April and June. More information will be available then.  

Anyone with questions about the scholarship or who would like to inquire about contributing to this fund or other WJA scholarships and grants can email info@womensjewelryassociation.com.  

The Latest

Marie Lichtenberg Lasso Locket Bracelets Campaign
CollectionsJan 14, 2026
Marie Lichtenberg Lassos Leather for New Bracelets

The brand is trading its colorful fabric cords for Italian leather in its “Lasso” baby locket bracelets.

“My Next Question: The Podcast” graphic featuring Amanda Gizzi and Michelle Graff
TechnologyJan 14, 2026
“My Next Question” Enters Its Podcast Era

National Jeweler and Jewelers of America’s popular webinar series is evolving in 2026.

Saks New York City holiday lights
MajorsJan 14, 2026
Saks Files for Bankruptcy, Names New CEO

The department store chain owes millions to creditors like David Yurman, Roberto Coin, Kering, and LVMH.

JamAlert 1872x1052.png
Brought to you by
How Jewelers Can Fight Back Against Cell Jammers

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

Colman Domingo
CollectionsJan 14, 2026
Boucheron Names Colman Domingo as Brand Ambassador

The award-winning actor’s visionary approach and creativity echo the spirit of Boucheron, the brand said.

Weekly QuizJan 08, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Burnell’s Fine Jewelry Kristi Regan, Nathan Regan, Sean Hamlin, Erin Carson
IndependentsJan 14, 2026
Kansas Jeweler Wins 2025 ‘Wag’ Award

Edge Retail Academy honored Burnell’s Fine Jewelry in Wichita, Kansas, with its annual award for business excellence.

National Jeweler columnist Sherry Smith, vice president of coaching strategy and development at the Edge Retail Academy
ColumnistsJan 13, 2026
2025 Was a ‘Price Up, Units Down’ Year, Here’s What That Signals for 2026

In a market defined by more selective consumers, Sherry Smith shares why execution will be independent jewelers’ key to growth this year.

Recipients Collage 2025 - NJ (1872 x 1050 px) (1872 x 1052 px).png
Brought to you by
Impacting Tomorrow Today

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Orr’s Jewelers David Gordon, Marcia Gordon, Aliza Gordon, Leslie Gordon
IndependentsJan 13, 2026
Orr’s Jewelers Opens New Location in Pittsburgh’s Strip District

The family-owned jeweler’s new space is in a former wholesale produce market.

Stock image of a gavel and books
CrimeJan 13, 2026
Alleged Getaway Driver Charged in Florida Jewelry Store Robbery

Ivel Sanchez Rivera, 52, has been arrested and charged in connection with the armed robbery of Tio Jewelers in Cape Coral, Florida.

Rio Grande diamonds
SourcingJan 13, 2026
Rio Grande To Offer Calibrated Diamond Melee

The supplier’s online program allows customers to search and buy calibrated natural and lab-grown diamond melee, including in fancy shapes.

MNQ FINAL - NJ web - 1872 x 1052 px.png
PodcastsJan 12, 2026
Introducing My Next Question, the Podcast

A monthly podcast series for jewelry professionals

Lisa Manobal, Priyanka Chopra Jonas
EditorsJan 12, 2026
Platinum, White Gold Rule the 2026 Golden Globes

Associate Editor Natalie Francisco highlights her favorite jewelry moments from the Golden Globes, and they are (mostly) white hot.

Peter Yanzter, former executive director of AGS Labs
GradingJan 12, 2026
Peter Yantzer, Former Executive Director of AGS Labs, Dies at 77

Yantzer is remembered for the profound influence he had on diamond cut grading as well as his contagious smile and quick wit.

Macy’s New York Herald Square
MajorsJan 12, 2026
These 14 Macy’s Locations Will Close This Year

The store closures are part of the retailer’s “Bold New Chapter” turnaround plan.

Jewelers Mutual logo
MajorsJan 12, 2026
Jewelers Mutual Acquires AI-Powered Event Insurance Program

Through EventGuard, the company will offer event liability and cancellation insurance, including wedding coverage.

Kendra Scott CEO Chris Blakeslee
MajorsJan 09, 2026
Kendra Scott Taps Activewear Exec as CEO

Chris Blakeslee has experience at Athleta and Alo Yoga. Kendra Scott will remain on board as executive chair and chief visionary officer.

Wrapped holiday present boxes
SurveysJan 09, 2026
U.S. Holiday Retail Sales Up 4%, Visa, Mastercard Say

The credit card companies’ surveys examined where consumers shopped, what they bought, and what they valued this holiday season.

Christie’s Kimberly Miller
AuctionsJan 09, 2026
Christie’s Names New Global Managing Director for Luxury

Kimberly Miller has been promoted to the role.

Lionheart Serenity Opal Amulet Charm
CollectionsJan 09, 2026
Piece of the Week: Lionheart’s ‘Serenity’ Opal Charm

The “Serenity” charm set with 13 opals is a modern amulet offering protection, guidance, and intention, the brand said.

Hannah Dodd and Claudia Jessie in Pandora Bridgerton campaign
CollectionsJan 08, 2026
Pandora’s New ‘Bridgerton’ Jewels Celebrate Bees, Bows, and Blooms

“Bridgerton” actresses Hannah Dodd and Claudia Jessie star in the brand’s “Rules to Love By” campaign.

Stuller’s Color of the Year for 2026, “Signature Red”
TrendsJan 08, 2026
Stuller’s Color of the Year Is a Stark Contrast to Pantone’s White

The jewelry manufacturer and supplier is going with a fiery shade it says symbolizes power and transformation.

Gracie Abrams Chanel Coco Crush
CollectionsJan 08, 2026
Gracie Abrams To Front New Chanel Jewelry Campaign

The singer-songwriter will make her debut as the French luxury brand’s new ambassador in a campaign for its “Coco Crush” jewelry line.

Bobbi L. Avery, Jeffery Bolling, Britney Phillips, and Lindsay Salvo
MajorsJan 08, 2026
Diamond Council of America Names New Board Directors

The nonprofit’s new president and CEO, Annie Doresca, also began her role this month.

Headshot of National Jewler columnist Peter Smith
ColumnistsJan 07, 2026
Peter Smith: Physical Retail—The Beginning or the End?

As the shopping mall model evolves and online retail grows, Smith shares his predictions for the future of physical stores.

Pinar Hakim Rainbow Seahorse Pendant, Nue Fine Jewelry Irene Charm, Susannah King Venus Ring
Events & AwardsJan 07, 2026
Melee Adds 13 New Designers to NYC Show

The trade show is slated for Jan. 31-Feb. 2 at The Lighthouse in New York City's Chelsea neighborhood.

Akiva Gil garnet ring
TrendsJan 07, 2026
Amanda’s Style File: Go for Garnet

January’s birthstone comes in a rainbow of colors, from the traditional red to orange, purple, and green.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy