Events & Awards

WJA Honors Helene Fortunoff With New Scholarship

Events & AwardsMar 02, 2023

WJA Honors Helene Fortunoff With New Scholarship

Applications are being accepted now for the $7,500 Helene Fortunoff Women in Retail Scholarship.

20230302_WJA Helene Fortunoff Scholarship.jpg
Helene Fortunoff, right, with actress and longtime Fortunoff spokesperson Lauren Bacall at the 2006 Gem Awards, where Fortunoff received the Gem Award for Lifetime Achievement.
New York—The Women’s Jewelry Association Foundation’s new scholarship honors late jewelry industry pioneer Helene Fortunoff.

She was a jewelry retail legend, joining her husband Alan Fortunoff’s housewares business and establishing its fine jewelry division in 1957.

Over time, the business grew from one store in Brooklyn, New York, to a network of stores in the New York metro area. Helene became a respected leader in the merchandising and design of fine jewelry.

She died at 88 in November 2021.

The Fortunoff family has pledged $50,000 to the WJA Foundation to fund the Helene Fortunoff Women in Retail Scholarship in her honor. The announcement, made Tuesday, fell on what would have been her 90th birthday.

The $7,500 scholarship will support leaders in retail by providing them with education and management training opportunities.

It will be awarded each year to a retail professional looking to develop their management skills, offering training in talent management, project management, effective communication, collaboration, managing conflict and resolution, and merchandising and marketing.

Applicants must be currently employed full-time in a retail jewelry store and have three to five years of experience in retail sales or management or want to focus on support roles, like marketing and merchandising. Those interested also must either be a WJA member or join upon receiving the scholarship.

Applications, available online, are being accepted now through April 30.

“With this new scholarship, Helene Fortunoff’s spirit of generosity and support for women in our industry will be commemorated and will continue to benefit the next generation of leaders shaping retail’s future,” said WJA Foundation President Gabrielle Grazi. 

 Related stories will be right here … 

Helene’s daughters, Esther and Ruth Fortunoff, shared how important it is to their family to continue their mother’s legacy.

“Helene was an inspiration and a mentor to so many women throughout her career. She was committed to higher education and always encouraged our team of all female buyers to take classes, read articles and stay on top of changes in the jewelry industry,” they said.

“Jewelry was her passion and she loved her life in retail, traveling the world, and working with other women. Helene was a brilliant leader and would be proud to know her legacy will live on in the next generation of women in retail.”

Helene was a founding member of WJA in 1983, serving as the organization’s president from 1992 to 1995 and leading its fashion group for 15 years. She later received the WJA Lifetime Achievement Award.

“Helene recognized the importance of a community for women in the industry as there were few seats at the table four decades ago for women in the jewelry business,” said the WJA Foundation.

Her numerous achievements include being named chair of the Gemological Institute of America’s board of governors and being the first woman member of the United States Carat Club.

In 1990, she became the first woman inducted into National Jeweler’s Retailer Hall of Fame.

She received the honorary appointment as Knight of the Order of Merit of the Republic of Italy in 1997 in honor of her work with Italian jewelry manufacturers.

In 2001, she was awarded the American Gem Society’s Triple Zero Award. In 2006, she received Jewelers of America’s Gem Award for Lifetime Achievement, presented to her by actress Lauren Bacall, a spokesperson for the Fortunoff brand.

The organization’s partnership with the Fortunoff family comes on the heels of WJA’s 40th anniversary.

“The impact WJA has had on women in the jewelry and watch industry over the past four decades would not be possible without the positive support and commitment of members like Helene Fortunoff who paved the way for women to connect, learn and shine together,” said the WJA Foundation.

The Latest

An interior shot of the Musee Lalique in Wingen-sur-Moder, France
CrimeAug 06, 2026
Lalique Museum to Remain Closed Following $5M Heist

Museum officials are looking to the public to help cover the “exceptional” costs involved in recovering from the July 5 smash-and-grab.

1872-x-1052-July-ad (2).png
Supplier BulletinAug 06, 2026
Why More Jewelry Retailers Are Hosting Turnkey Estate Buying Events

Sponsored by Stratus Estate Buyers

Claire’s new piercing experience
MajorsAug 06, 2026
Claire’s Revamps Piercing Services for Second Time in Three Years

The overhaul includes enhanced employee safety training and trendy earring styles, including lab-grown diamond studs.

1872-x-1052-July-ad (1).png
Brought to you by
Why More Jewelry Retailers Are Hosting Turnkey Estate Buying Events

Retailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.

Brilliant Earth Jane Goodall collection rings
FinancialsAug 06, 2026
Brilliant Earth’s Q2 Sales Up 6%, Driven by High-Income Shoppers

The retailer said it had its biggest Mother’s Day ever, with strong demand for higher-priced jewelry.

Weekly QuizAug 06, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Handwork: Handcrafted Objects that Made America Book Cover
TrendsAug 06, 2026
New Book on Handcrafted American Objects Highlights Jewelry

“Handwork: Handcrafted Objects that Made America” features historic and contemporary works, including a Diné squash blossom necklace.

Ani Khachian
MajorsAug 06, 2026
AJA East Coast Names Ani Khachian as First Female President-Elect

The Armenian Jewelers Association’s East Coast chapter has also elected its 2026–2027 board of directors.

Brought-To-By-Article-Top-Image.jpg
Brought to you by
Wedding Band Trends 2026: Personalization Takes Center Stage

Colored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.

JCPenney storefront
MajorsAug 05, 2026
Private Equity Firm Wants to Buy 100+ JCPenney Stores

Onyx Partners has submitted a second offer to buy the department stores after its first offer fell through last year.

The Roaring Jewel Martini
IndependentsAug 05, 2026
Atlanta Jeweler Introduces $10K Martini

Solomon Brothers Jewelers has partnered with local cocktail bar Roaring Social on a new martini garnished with a tennis necklace.

Benjamin Siegel of Hamilton Jewelers
IndependentsAug 05, 2026
Another Member of the Siegel Family Joins Hamilton Jewelers

Benjamin Siegel, son of President and CEO Hank Siegel, started working for the family business this week.

Bulgari San Diego Store Exterior
MajorsAug 05, 2026
Bulgari Opens Store in San Diego

The new space features a modern design that blends Bulgari’s Roman heritage with San Diego’s coastal spirit.

Mugshots of four men
CrimeAug 04, 2026
Crew of Thieves Break Into Indiana Jeweler’s Home

Four men were charged in connection with the break-in and accused of stealing $365,000 in cash, jewelry, and designer goods.

André Branch
MajorsAug 04, 2026
Pandora Hires Former Signet Board Member to Lead North American Market

André Branch has more than 25 years of experience with various brands, most recently serving as CEO of Ariana Grande’s cosmetics company.

Gemlok earrings
MajorsAug 04, 2026
Sasha Primak Acquires Gemlok

New York-based atelier Gemlok is best known for creating the innovative “bridge” setting that became popular in the bridal market.

Santana Now Unidad Collection Campaign Imagery
CollectionsAug 04, 2026
Musician Carlos Santana Launches Jewelry Brand

Santana Now's debut collection, “Unidad,” features symbolic motifs as well as pieces of wood from the Woodstock stage.

Stock image of a gavel and books
CrimeAug 03, 2026
Florida Man Gets 15 Years in Trio of Jewelry Store Robberies

The 50-year-old man pleaded guilty earlier this year to robbing two jewelry stores and a pawn shop of more than $700,000 in merchandise.

Spider-Man Citizen watch and pin on a web
WatchesAug 03, 2026
Citizen's New Spider-Man Watch Is a Collector’s Dream

The watch’s dial features an original design by Marvel comics illustrator Adam Kubert.

Chatham Men’s Collection Campaign Imagery
CollectionsAug 03, 2026
Chatham Releases First Men’s Collection

The new collection of lab-grown diamond and colored gemstone jewelry provides a “fresh perspective” on the category, Chatham said.

Pomellato Marvelous Griffe earrings
TrendsAug 03, 2026
Amanda’s Style File: Spinel vs. Peridot

While some August babies are team peridot, the month's time-honored birthstone, others are team spinel, the newer alternative.

Edina Kiss Popsicle Pendant and Karina Choudhrie Ice Cream Charm
TrendsJul 31, 2026
These Pieces of the Week Are Sweet

Edina Kiss’ “Popsicle” pendant and Karina Choudhrie’s “Ice Cream” charm satisfy that summer craving for a sweet piece of jewelry.

Macy’s Herald Square store sign
MajorsJul 31, 2026
Macy’s Iconic Red Shopping Bag Sign Torn Down

The massive billboard has been in the same spot on the department store’s Herald Square flagship store for decades.

Gemfields emeralds
SourcingJul 31, 2026
Gemfields’ H1 Revenue Jumps 72%

The miner’s ruby and emerald auctions brought in a combined $102.9 million.

Stock image of a polished diamond being held by tweezers
SourcingJul 30, 2026
De Beers Sale in ‘Final, Most Challenging’ Phase, Anglo CEO Says

The goal is for the De Beers sale to be finished by the second half of 2026, with the subsequent approvals process expected to take a year.

U.S. Trade Representative Jamieson Greer and Jewelers of America President and CEO David Bonaparte in Washington, D.C.
Policies & IssuesJul 30, 2026
JA Heads Back to Washington as New Wave of Tariffs Takes Effect

David Bonaparte, along with Tim Haake and Ronnie VanderLinden, continue to lobby for tariff exemptions for diamonds, gemstones, and pearls.

Hands pushing shopping cart
SurveysJul 30, 2026
Consumer Confidence Slips in July

Survey respondents were concerned about the rising prices of food and groceries as well as unemployment.

Endiama Commercial Director Elton Escrivão at the 2026 African Mining Indaba
EditorsJul 29, 2026
Q&A: The Past and Future of Angola’s Diamond Industry

Endiama Commercial Director Elton Escrivão knows people have a lot of misperceptions about Angola. He wants to change that.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy