Piece of the Week: Lalaounis’ Good Luck Charm for 2024
The brand drew inspiration for its sweet “Golden Deer” from the goddess Artemis’ Ceryneian hind.

Greek jewelry brand Lalaounis has debuted its good luck charm for the year ahead, an animal sacred to the goddess Artemis—the deer.
Seen as a symbol of nature’s rebirth and associated with freedom, strength, and grace, the deer seems a fitting figure for a year that will continue to challenge us to bring forth our best selves.
For its 18-karat “Golden Deer,” Lalaounis found inspiration in Artemis’ mythological Ceryneian deer, known for its golden antlers, bronze hooves, and massive size.
The Ceryneian was a female deer said to be larger than a bull and was a fitting pet for Artemis, goddess of the hunt as well as the wilderness, wild animals, and nature.
Lalaounis’ Golden Deer pendant is sold by itself, on a cord, or on strands of gemstone beads including labradorite, sodalite, and garnet.
Sales of the Good Luck Charm 2024 will go to support the work of the Hellenic Society for the Protection of Nature (HSPN), the oldest national environmental NGO in Greece.
The HSPN works to establish national parks, protect habitats and threatened species of fauna and flora, implement environmental legislation, and inform the public.
The Golden Deer pendant featured as our Piece of the Week is 18-karat gold with jade and a halo of tsavorite garnets ($1,750). Surrounding the deer are the Roman numerals MMXXIV, 2024.
To see more deer, visit the Lalaounis website.
The Latest

Collectibles platform Arena Club’s new Time Boxes could contain a Rolex or Patek Philippe watch.

The “Constellation Plié” collar, our Piece of the Week, features diamonds arranged in a constellation of shining stars.

Shaun Wills joined the company in 2024 and was chief financial officer of the De Beers Brands and Consumer Markets division.

Colored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.

In honor of its 20th anniversary, the jewelry brand has released a limited-edition collection of Swiss-made timepieces.


Richemont will continue to provide operational services for the watch brand for a period while the group prepares to integrate it.

Nate Borgelt will lead the digital auction house and content platform’s new division as head of watches.

DCA is preparing the next generation of professionals by supporting workforce development, leadership growth, and career advancement.

Enoch Platero, founder and designer behind Enoch Michael, is the first Native American jeweler to win the award.

AGS also announced the recipient of its “Women in Leadership” scholarship.

The founder of the billion-dollar jewelry and lifestyle brand will debut as a full-time “Shark” on the upcoming season of the show.

Plus, why retailers should be ready to adjust as the U.S. population may decline this year for the first time since the Great Depression.

René Lalique’s “Woman Dragonfly With Open Wings” pendant, the first piece the museum acquired, was one of the jewels taken.

Arien Gessner and Moss Makhoulian have been elevated into newly created roles.

A podcast prompted Smith to share his views on where origin fits into the natural diamond story and the viability of branded diamonds.

The association selected eight recipients for the funding program, which is in its second year.

Whether celebrating America’s 250th birthday or the USA’s World Cup run, July birthstone jewelry can double as a patriotic accessory.

Around 20 pieces of jewelry were stolen from the museum dedicated to French jeweler and glassmaker René Lalique.

After eight years, Gilbertson is leaving his post at the mining company, which is currently facing a slew of operational challenges.

The new location is set to open this winter, featuring the retailer’s first rotating jewelry designer residency.

The pop artist appears in the latest campaign for the “Laurence Graff Signature” collection.

One-of-a-kind pearls take the shape of ice cream cones, frogs, submarines, and other imaginative charms.

Charlotte Rose said her election is “a sign that this is an industry capable of change.”

Sponsored by Rio Grande Jewelry Supply

The American jewelry house, founded by Latvian immigrants, has been creating American flag brooches since 1917.

The artwork celebrates the Atlanta jeweler’s legacy and symbolizes its commitment to supporting local artists and its community.

Its team can evaluate jewelry and watches, as well as luxury handbags, artwork, and collectibles.

























