Events & Awards

Registration Opens for Instore Show

Events & AwardsDec 19, 2023

Registration Opens for Instore Show

In its second year, the trade show is returning to the Chicago area.

Instore show 2024
The Instore Show will be held at the Donald E. Stephens Convention Center in Rosemont, Illinois, from Aug. 11-12, 2024.
Montclair, N.J.—Instore Magazine announced registration has opened for its annual trade show next year.

Presented by Instore magazine and in partnership with MJSA and the Chicago Responsible Jewelry Conference 2024, the Instore Show is in its second year and will be returning next year to the site of its inaugural event, the Donald E. Stephens Convention Center in Rosemont, Illinois.

The show is slated for Aug. 11-12, 2024.

Attendees can register for a free badge at the show’s website

The publication described the show as the gateway for retailers, managers, and buyers to connect with over 200 booths of vendors and service providers, discover the latest industry trends, and immerse themselves in an Instore-approved conference program. 

The 2024 show boasts several interactive network opportunities including “Cram Day,” a full day of pre-show educational offerings; bench jeweler contest “Bench Pressure Challenge;” a welcome reception on Saturday, and the “Play It Cool Party,” an evening of networking and celebrating the winners of the magazine’s 2024 “America’s Coolest Stores” competition.

“What a great show, a great place to collaborate with retailers and the top vendors in the nation,” said William Jones IV, COO at Sissy’s Log Cabin, a fine jeweler with locations in Arkansas and Tennessee. 

“The Instore Show is a great event to bring staff to experience what it’s like to run and inventory your store. With the talks, the vendors, and the Chicago experience, it is a must visit.”

 Related stories will be right here … 

SmartWork Media, which owns the Instore Show, originally put on the Smart Jewelry Show, which had its final run in 2016.

Matthijs Braakman, CEO of SmartWork Media, said retailers and exhibitors had been requesting the show’s return for “several years.”

Having seen success with the Instore Show in its first run last year, drawing in retailers from the Midwest and across the country, the company is bringing it back for buyers to stock up on inventory before the holidays.

“[Retailers and exhibitors] especially enjoy hearing the success stories of other area retailers and having the ability to place their orders easily and efficiently,” Braakman said.

“At bigger shows, retailers just can’t get the face time they want with the suppliers they’ve done business with for years. The Instore Show also offers a big punch of fun in a venue that’s easily accessible and close to Chicago for after-hours dining and entertainment.”

Karen Hollis of K. Hollis Jewelers in Batavia, Illinois, praised the show, saying she didn’t realize how much she missed it until it was back.

“I loved all the different break-out sessions and found that there was something for everyone in every session offered. I found a couple of new designers that I’m really excited about too,” Hollis said.

“It is always great to see fellow store owners and staff at these events. It is fun sharing ideas and thoughts about our amazing industry.”

For more information about the Instore Show 2024, visit the show’s website or direct questions to info@theinstoreshow.com

To learn more about 2024 exhibiting and sponsorship opportunities, direct questions to exhibit@theinstoreshow.com

The Latest

Stock image of a gavel and law books
CrimeOct 07, 2025
Men Who Posed as Utility Workers Found Guilty in Jeweler’s Murder

Carlos Jose Hernandez and Joshua Zuazo face life in prison for the October 2024 murder of 72-year-old Detroit-area jeweler Hussein Murray.

Zoë Kravitz Wearing Jessica McCormack Tempest Sapphire Pendant and Tempest Diamond Necklace
CollectionsOct 07, 2025
Jessica McCormack Looks to Sea Spirits for ‘Tempest’ Collection

The brand’s first high jewelry collection, “Tempest” plays with movement while calling to mind the folklore of the sea.

Lightning Ridge Rural Fire Brigade
SourcingOct 07, 2025
Columbia Gem House Announces ‘Opals for Outback Heroes’ Fundraiser

Proceeds from its jewelry raffle will go to a volunteer-run fire and rescue group in the Lightning Ridge area of New South Wales, Australia.

ja_fall_2024_by_headshot_stories_6824.jpg
Brought to you by
JA New York Fall Is Right Around the Corner

The upcoming show provides savvy retailers with the opportunity to stock their cases with best sellers in advance of the holiday season.

Stuller 2025 S.E.R.V.E. Star Awards winners
MajorsOct 07, 2025
Stuller Names Its S.E.R.V.E Stars for 2025

Stuller said the recipients embody the company’s core values, which include community participation and personal and professional growth.

Weekly QuizOct 02, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
All four models of Citizen’s new Rainell watch
WatchesOct 06, 2025
This Fall, Citizen’s Forecast Calls for Rain

Citizen’s new “Rainell” women’s watch has a raindrop-shaped case and is available with a silver-, gold-, purple-, or green-colored dial.

Mercedes Gleitze Rolex Oyster 1926
AuctionsOct 06, 2025
The ‘Rolex That Made Rolex’ Heads to Auction at Sotheby’s

The “Mercedes Gleitze Rolex Oyster,” named for the British endurance swimmer who made it famous, will go up for sale next month.

gia-edu main image.png
Brought to you by
A Brilliant Future Is Here

Online education from GIA experts.

Amit Pratihari GIA India
GradingOct 06, 2025
GIA India Names Former De Beers Exec as New Managing Director

Amit Pratihari was previously the managing director of De Beers India and Forevermark India.

DCWC 2025 Board of Directors
SourcingOct 06, 2025
SoCal 24 Karat Club Integrates Into Diamond Club West Coast

Members of the Jewelers 24 Karat Club of Southern California will gain access to expanded services, resources, and connections, DCWC said.

Selena Gomez and Benny Blanco Wedding, Jacob & Co. Watch
TrendsOct 03, 2025
Selena Gomez, Benny Blanco Tie the Knot Wearing Diamonds, White Metals

Gomez’s jewelry included Tiffany & Co. drop-style earrings while Blanco stacked diamonds from Jacob & Co. on his wrist.

HRD Antwerp CEO Paul De Wachter
GradingOct 03, 2025
Grading Lab HRD Antwerp Names New CEO

Diamond industry banking veteran Paul De Wachter will take on the role in January 2026.

Taylor Swift Kallati sapphire ring
TrendsOct 03, 2025
Piece of the Week: Kallati’s Pink Sapphire Ring

Taylor Swift flaunts an Elizabeth Taylor-esque gemstone in promo for her new album, “The Life of a Showgirl.”

Boucheron Quatre Sand Collection
CollectionsOct 02, 2025
Boucheron Debuts Cuffs Crafted With 3D-Printed Sand

Its “Quantre Sand” capsule was made using a 3D sand printing technique borrowed from the automotive and aeronautics industries.

Stock image of crime scene tape
CrimeOct 02, 2025
$1M in Jewelry Stolen in Northern California Smash and Grab

Four individuals have been charged in the “takeover-style” robbery of Heller Jewelers last month, and additional charges are expected.

Neil Lane and Boucheron bow tie brooch
MajorsOct 02, 2025
Neil Lane Jewelry Exhibition Coming to Toledo Museum of Art

“Radiance and Reverie” will showcase more than 150 jewels from Lane’s personal collection by Tiffany & Co., Cartier, and more.

Just Jules opal necklace
TrendsOct 02, 2025
Amanda’s Style File: October’s Colorful Show

The month’s birthstones, tourmaline and opal, complement the palette of autumn.

Peter Smith National Jeweler columnist
ColumnistsOct 01, 2025
Peter Smith: Why Vendor Success Starts With Self-Reflection

Smith shares the importance of looking at your company with openness and honesty to identify opportunities you may be missing.

Plah Black Swan Earrings
EditorsOct 01, 2025
Playing Favorites: The Best Jewelry From Vicenzaoro

Associate Editor Natalie Francisco visited Italy to spot jewelry trends at the September Vicenzaoro show and share her top finds.

People shopping in a mall
SurveysOct 01, 2025
Consumer Confidence Hits 5-Month Low in September

Respondents were concerned about job availability and rising prices.

Gemfields rough emeralds
SourcingOct 01, 2025
Gemfields’ H1 Revenue Falls 47%

Its latest interim financials revealed a challenging first half due in part to production troubles at its mines.

Pandora executives Alexander Lacik and Berta de Pablos-Barbier
MajorsSep 30, 2025
Pandora CEO to Retire in 2026, Hand Reins to CMO

Alexander Lacik has led Pandora since 2019. Berta de Pablos-Barbier will succeed him, the first woman to head the company.

Gavel near stacks of books
CrimeSep 30, 2025
2 Suspects Charged in $300K Sleight-of-Hand Jewelry Store Scam

Two men allegedly used counterfeit bills to purchase luxury watches and jewelry from a North Carolina jeweler.

Billie Eilish and Finneas O’Connell John Hardy Lovestruck Collection
CollectionsSep 30, 2025
Billie Eilish, Finneas Partner with John Hardy

The “Lovestruck” collection, designed with the Academy and Grammy award-winning siblings, is the brand’s first lab-grown diamond offering.

Spinelli Kilcollin Market Highland Park
IndependentsSep 30, 2025
Spinelli Kilcollin Announces Residency in Dallas

The brand, celebrating its 15th anniversary, has popped up at Market, a luxury fashion destination in Highland Park Village.

Nina Pugliese Henne Jewelers
IndependentsSep 29, 2025
Nina Pugliese, Longtime Henne Jewelers Employee, Dies at 65

She was remembered as a creative and generous woman of faith, who also had a sweet tooth.

Kwait White and Yellow Gold Diamond Earrings
TrendsSep 29, 2025
Amanda’s Style File: Ear Focus

Move over neck mess, the ear story is the way to make a layering statement today.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy