Majors

Tanishq Continues U.S. Expansion With 2 New Stores

MajorsDec 05, 2023

Tanishq Continues U.S. Expansion With 2 New Stores

The Indian jewelry giant has opened locations in Houston and Frisco, Texas.

Tanishq store
Indian jewelry brand Tanishq has opened two stores in Texas, one in Houston and one in Frisco, seen above.
Houston— Indian jewelry brand Tanishq has opened two stores in Texas as it continues its expansion into the U.S. market.

Its first U.S. store opened in Iselin, New Jersey, in January, with the new locations in Houston and Frisco, Texas.

The store in Frisco is over 5,000 square feet, while the Houston location spans 3,800 square feet. Both recently held inauguration events.

The stores offer more than 2,000 designs available in 18-karat gold and 22-karat gold with diamonds and colored gemstones.

Tanishq is owned by The Tata Group, a Mumbai-based multinational conglomerate that owns 30 companies across 10 categories, including Tata Motors, Tata Consultancy Services, Air India, and Jaguar Land Rover.

Tata Group also owns watch, jewelry, and eyewear brand Titan Company Limited, which is the parent company of Tanishq.

 Related stories will be right here … 

The nearly 30-year-old company has a “rich story” to share, said CEO Kuruvilla Markose.

In Sanskrit, “tan” means body and “nishq” means gold adornment, said Markose, and the combined word “came to signify an ornament that adds to the beauty and elegance of women.”

“As a true Tata brand, we aim to delight our customers and welcome endless visitors from all over the world to come enjoy the magic behind these designs crafted by our designers and artisans,” said Markose.

The company has been opening stores where there are large Indian-American populations, and Texas, it said, has the second-largest population of this demographic with more than 450,000 people.

"The Indian audience is spread across the United States, and [we’re expanding] in [an] effort to cater to their diverse preferences, bringing a wide range of exquisite jewelry for any occasion," said Tanishq’s Business Head of Jewelry Amrit Pal Singh.

The company operates around 410 locations, mainly in India.

The Latest

Two Movado Connect 2.0 watches
FinancialsApr 14, 2025
Movado to Restate Years of Financials Due to ‘Misconduct’ in Dubai

An investigation found that the former managing director of Movado’s Dubai branch overstated and prematurely recorded sales.

Sauer Balance Earrings in Ma Campaign
CollectionsApr 14, 2025
Sauer Embraces Emptiness Through ‘Ma’ Collection

The collection pays tribute to the Japanese philosophy of Ma, studying balance, stillness, and the interplay between presence and absence.

Mari Lous Fine Jewelry
IndependentsApr 14, 2025
Illinois Jeweler Closing After 45 Years

Mari Lou’s Fine Jewelry in Orland Park, a suburb of Chicago, is closing its doors.

gia-topimage 0325.jpg
Brought to you by
A Brilliant Future Is Here

Get online education from GIA experts.

GIA logo
GradingApr 14, 2025
GIA Expands Overseas Services as Tariffs Kick In

GIA’s labs in Dubai and Hong Kong are now accepting larger diamonds in light of the “logistical challenges” presented by the new tariffs.

Weekly QuizApr 11, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Van Cleef & Arpels Pearl and Diamond Earrings Similar to Princess Grace’s Wedding Earrings
AuctionsApr 11, 2025
Piece of the Week: A Replica of Princess Grace’s Wedding Earrings

These earrings by Van Cleef & Arpels, featuring the same design as a pair worn by Princess Grace, are up for auction at Woolley & Wallis.

My Next Question webinar graphic
Recorded WebinarsApr 11, 2025
Watch: Top Tips for Saving Time With AI

Two experts share how artificial intelligence tools can help retailers run a more efficient business.

bench jeweler 1872x1052.png
Brought to you by
The Heart of the Industry: Giving Bench Jewelers the Recognition They Deserve

Bench jewelers spend years honing their skills, Jewelers of America’s Certification validates their talents.

Kentaro Nishimura
SourcingApr 11, 2025
Mikimoto Names New President, CEO for U.S. Division

Kentaro Nishimura, who has been with the pearl company since 1997, has been promoted to president and CEO of Mikimoto America.

America Telling Time: 150 Years of Bulova
WatchesApr 11, 2025
Bulova Documentary Now on Amazon Prime

“America Telling Time: 150 Years of Bulova” explores the storied history of the American watchmaker.

Stock image of shipping containers
Policies & IssuesApr 10, 2025
Trump Presses Pause on Higher Tariffs for 90 Days

An across-the-board tariff of 10 percent remains in place for all U.S. trading partners, except China.

Hamptons Jewelry Show
Events & AwardsApr 10, 2025
Hamptons Jewelry Show to Debut This Summer

The retail show is open to the public and will run July 24-27.

Stock image of shipping containers
EditorsApr 09, 2025
Tariffs: What We Know Right Now

Editor-in-Chief Michelle Graff answers questions about how the new taxes levied on countries like India and China will impact the industry.

Tiffany & Co. Iguatemi São Paulo Flagship Exterior
MajorsApr 09, 2025
Tiffany & Co. Opens Flagship in Brazil

The new store in the upscale Iguatemi São Paulo mall is the storied brand’s first flagship in Brazil.

Chaumet Art Deco ruby and diamond bracelet
AuctionsApr 09, 2025
Bonhams to Offer Selection of Chaumet Jewels

The pieces span from the Art Deco period to the 1970s and will go up for auction at the Paris Jewels sale later this month.

Tyla in Pandora jewelry campaign
MajorsApr 09, 2025
Pandora Names Tyla as Its New Brand Ambassador

The Grammy-winning singer-songwriter, who is set to perform at Coachella this month, also debuted a curated selection from the brand.

Rolex Land-Dweller Platinum Watch
WatchesApr 08, 2025
Here Are the New Rolex Watches for 2025

The introductions include the Land-Dweller, Rolex’s first new model since 2012, as well as several new dials for its classic timepieces.

David Webb necklace
MajorsApr 08, 2025
David Webb Has a New Owner

The storied American jeweler also has named a new CEO.

Willis Cowlishaw
MajorsApr 08, 2025
Willis Cowlishaw, Zale Executive and Mentor to Many, Dies at 98

Cowlishaw earned a degree in horology after serving in World War II, working at one of the first Zales stores in Tulsa, Oklahoma.

The Kat Florence Lumina
AuctionsApr 07, 2025
182-Carat Paraíba-Type Tourmaline Heading to Auction in Hong Kong

Bonhams will offer the “Kat Florence Lumina” at its May 22 jewelry auction.

Stock image of a gavel and books
CrimeApr 07, 2025
Third Man Involved in $2.7M Smash-and-Grab Is Sentenced

In March 2022, the men went into a jewelry store in Beverly Hills and smashed the display cases with sledgehammers and crowbars.

F.P. Journe Chronomètre Bleau Byblos Watch
AuctionsApr 07, 2025
Sotheby’s ‘Area_51’ Watch Auction Totals $1.6M

The 51 unique watches from Sotheby’s three-day sale and immersive exhibition all found buyers, with the top lot selling for $229,955.

Jewelers Mutual and Jewellers Loop logos
MajorsApr 07, 2025
Jewelers Mutual Expands to Australia Via New Acquisition

The company has acquired Australian jewelry insurance provider Jewellers Loop.

Neuroscientist and speaker Beau Lotto
Events & AwardsApr 07, 2025
Converge Taps Neuroscientist as Opening Keynote Speaker

Beau Lotto’s immersive presentation will be a blend of neuroscience, art, and entertainment.

Victorian Burmese sapphire and diamond brooch
AuctionsApr 04, 2025
25-Carat Burmese Sapphire Brooch Sells for $101K

A pink topaz Belle Époque pendant-brooch and a Victorian Egyptian Revival choker were also highlights at a recent Anderson & Garland sale.

Mason Kay International Jade Summit 2025 Graphic
SourcingApr 04, 2025
Mason-Kay Jade to Hold Inaugural International Jade Summit

The event, which will co-locate with the Monterey Bay Jade Festival, will bring education sessions focused on jade to the United States.

Heather B. Moore Lily of the Valley Oval Charm
CollectionsApr 04, 2025
Piece of the Week: Heather B. Moore’s ‘Lily of the Valley’ Charm

The charm is a celebration of springtime as April showers bring May flowers with the piece’s cluster of diamond raindrops.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy