Crime

JSA Warns of Surge in Attacks on Jewelers on the Road

CrimeNov 22, 2023

JSA Warns of Surge in Attacks on Jewelers on the Road

There have been eight attacks in the last month, spanning from a jewelry store parking lot in Rhode Island to highways in California.

Stock image of police car with its lights on
Ahead of the holiday weekend, the Jewelers’ Security Alliance said jewelers and traveling jewelry salespeople need to be on alert amid a rise in off-premises attacks and be vigilant about any alerts from their alarm companies.
New York—The Jewelers’ Security Alliance issued two alerts ahead of the long holiday weekend urging jewelers to take caution while traveling with merchandise and reminding them to respond to all alarms at their stores.   

In the first alert, issued Monday, the organization said there have been eight crimes committed against jewelers and traveling jewelry salespeople between Oct. 16 and Nov. 16. 

These attacks have been taking place from coast to coast. 

According to JSA, these incidences include a jeweler being followed by a suspect on a scooter and robbed in Queens, New York, on Oct. 16; a traveling salesperson who had their trunk lock cut and a large amount of merchandise stolen while in the parking lot of a jewelry store on Nov. 1 in Providence, Rhode Island; and two robberies involving suspects crashing into jewelers’ cars in California. 

The first crash took place Oct. 24, when four gang members deliberately crashed into the vehicle of a salesman from Hong Kong on the I-10 in Los Angeles. 

JSA said the suspects swarmed the damaged car and stole merchandise while the salesman was on his knees with his arms raised. 

The second happened Nov. 16 on the I-405 in Huntington Beach, south of Los Angeles. The suspects hit two cars on the freeway before robbing a jewelry store employee and taking off in a different vehicle, a white Ford Explorer, JSA said.

 Related stories will be right here … 

Crimes against jewelers and other jewelry industry personnel hit record levels in 2022, as both the number of incidences and dollars losses rose considerably. 

This included an increase in what JSA classifies as off-premises crimes, defined as an attack that occurs away from the victim’s business base of operations. 

The organization recorded 65 cases of off-premises attacks in 2022, nearly double the number from 2021. 

On Monday, JSA reminded jewelers of some the tips it has shared in the past for reducing risk and losses while on the road with jewelry. 

They include jewelers: taking evasive action, whether walking or driving, when leaving a sales call; not leaving merchandise in an unattended vehicle; considering themselves a crime target if they suddenly have a flat tire or their car is overheating; and shipping merchandise after trade shows, if possible. 

JSA also noted that jewelers need to be skeptical of all strangers who approach them when they are carrying merchandise. 

According to JSA, on Oct. 17, a woman approached a jeweler who was filling up at a gas station in Miami to ask for his assistance in pumping gas. Suspects opened his trunk and stole jewelry while he was “helping” the woman. 

JSA’s second alert came Tuesday, reminding jewelers about the risk of burglaries over holiday periods, like the approaching Thanksgiving weekend.

The organization said if jewelers receive an alert from their alarm company over the long holiday weekend, they or an employee must respond with the police.

Stores should also make sure their list of contacts filed with the alarm company is up to date and includes enough people so someone is reachable over the holiday weekend.

When they do respond, they and the police must examine all possible points of entry, including the roof, sidewalls, and any way to get into the store through a neighboring business.

JSA President John Kennedy spoke about the increase in off-premises attacks and the need for jewelers to respond to any and all alarm signals on a recent episode of “My Next Question,” National Jeweler and Jewelers of America’s webinar series.

Watch the full webinar, “How to Protect Your Store This Holiday Season,” here.

Michelle Graffis the editor-in-chief at National Jeweler, directing the publication’s coverage both online and in print.

The Latest

Diamond center in Saurimo, Angola
SourcingJan 26, 2026
Angolan Diamond Cos. Join NDC as Rio Tinto, Murowa Exit

Endiama and Sodiam will contribute money to the marketing of natural diamonds as new members of the Natural Diamond Council.

Francesca’s boutique
MajorsJan 26, 2026
Francesca’s To Close All Stores

The retailer operates more than 450 boutiques across 45 states, according to its website.

Thomas Davis, Monalisa DePina, Jamie Batiste, Namwezi Nicole Batumike, Lavina Hunt-Lewis
MajorsJan 26, 2026
BIJC Names 5 New Board Members

The new members’ skills span communications, business development, advocacy, and industry leadership.

JamAlert 1872x1052.png
Brought to you by
How Jewelers Can Fight Back Against Cell Jammers

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

Tiffany & Co. Celebrating Love Stories Since 1837 Campaign
CollectionsJan 26, 2026
Tiffany & Co. Celebrates 189 Years of Love Stories

The jeweler’s 2026 Valentine’s Day campaign, “Celebrating Love Stories Since 1837,” includes a short firm starring actress Adria Arjona.

Weekly QuizJan 22, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
DCA colored gemstone course
GradingJan 26, 2026
DCA Updates Colored Gemstone Course

The new features include interactive flashcards and scenario-based roleplay with AI tools.

Deutsch & Deutsch jewelers team
MajorsJan 23, 2026
Watches of Switzerland Acquires 4-Store Jewelry Chain in Texas

Family-owned jewelry and watch retailer Deutsch & Deutsch has stores in El Paso, Laredo, McAllen, and Victoria.

Recipients Collage 2025 - NJ (1872 x 1050 px) (1872 x 1052 px).png
Brought to you by
Impacting Tomorrow Today

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Baume & Mercier Riviera 10812 pink watch
WatchesJan 23, 2026
Damiani Group to Acquire Baume & Mercier

The Italian luxury company purchased the nearly 200-year-old Swiss watch brand from Richemont.

Martin Katz snowflake earrings
TrendsJan 23, 2026
Martin Katz’s Earrings Call to Mind Wintry Weather

Micro-set with hundreds of diamonds, these snowflake earrings recreate “winter’s most elegant silhouette,” and are our Piece of the Week.

Ella Blum
MajorsJan 23, 2026
Rembrandt Charms Names New Director of Creative, Brand Strategy

Ella Blum was appointed to the newly created role.

National-Jeweler_1872x1502_B copy.png
Supplier BulletinJan 22, 2026
The Rise of Centralized Sourcing in the Colored Gemstone Market

Sponsored by RapNet

Lugano Diamonds Greenwich Connecticut store
MajorsJan 22, 2026
Lugano Diamonds Finds a Buyer

Investment firm Enhanced Retail Funding, a division of Gordon Brothers, was the successful bidder.

A Diamond Is Forever book
SourcingJan 22, 2026
De Beers To Release ‘A Diamond Is Forever’ Book

It explores the history of the iconic tagline and the company’s strategy to redefine the role of diamonds in society.

Sindhu Culas
MajorsJan 22, 2026
Swarovski Appoints New North America President

Retail veteran Sindhu Culas has stepped into the role.

Taylor Burgess
MajorsJan 22, 2026
Stuller Names New Chief Merchandising, Marketing, Sales Officer

Taylor Burgess, who has been at Stuller since 2013, was promoted to the newly created role.

My Next Question podcast with Sherry Smith and Edahn Golan
PodcastsJan 21, 2026
Episode 1: High Gold Prices, the Diamond Dilemma, & What’s Next

Was 2025 a good year for jewelers? Did lab-grown diamonds outsell natural? Find out on the first episode of the “My Next Question” podcast.

Jules Kim of Bijules, Sophie Howard of By Pariah, Jade Ruzzo, Joy Haugaard of Lionheart, Vanessa Fernández of Vanessa Fernández Studio, Hiba Husayni of Zahn-Z
EditorsJan 21, 2026
6 Jewelry Designers Poised to Have a Breakout Year in 2026

Whether you recognize their jewels or are just discovering them now, these designers’ talent and vision make them ones to watch this year.

Columbia Gem House celestial shapes
SourcingJan 21, 2026
Tucson Preview 2026: Earthy Tones and Innovative Shapes

Buyers are expected to gravitate toward gemstones that have a little something special, just like last year.

Felice Korr Morris
IndependentsJan 21, 2026
Delaware Jeweler Felice Morris Dies at 91

Morris’ most cherished role was being a mother and grandmother, her family said.

Bulgari Vimini Collection Campaign
CollectionsJan 21, 2026
Bulgari Weaves New Collection of ‘Vimini’ Creations

“Vimini” is the first chapter of the “Bulgari Eternal” collection that merges archival pieces with modern creations.

The Ritz-Carlton Half Moon Bay California
Events & AwardsJan 21, 2026
Jewelers Mutual’s ‘Conversations’ Retreat Returns to Discuss AI

The third edition will be held in Half Moon Bay, California, in April.

Hiba Husayni, Jules Kim, Johnny Nelson, Dorian Webb, Lorraine West
Events & AwardsJan 20, 2026
These Are the 5 Finalists for the David Yurman Gem Awards Grant

The grant is in its first year and was created to recognize an exceptional fine jewelry designer whose star is on the rise.

Emmanuel Raheb, National Jeweler columnist and CEO of Smart Age Solutions
ColumnistsJan 20, 2026
First-Party Data Is the Most Valuable Asset Jewelers Have in 2026

Data built on trust, not tracking, will be key to success going forward, as the era of “borrowed attention” ends, Emmanuel Raheb writes.

Heath Yarges
MajorsJan 20, 2026
Borsheims Hires New Assistant Facilities Manager

Heath Yarges brings two decades of experience to the role.

Peter Yantzer at a diamond cutting machine
EditorsJan 16, 2026
Remembering Pete Yantzer for His Contributions and His Kindness

Pete’s boundless curiosity extended beyond diamond cut and he was always eager to share his knowledge with others, no matter the topic.

Buccellati Opera Tulle ring
FinancialsJan 16, 2026
Richemont’s Jewelry Brands Shine in Q3

Cartier, Van Cleef & Arpels, Buccellati, and Vhernier had another successful holiday season, Richemont reported this week.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy