The Edge, Punchmark Celebrate 10-Year Partnership
For the past decade, the companies have been working together to create an industry-specific platform for jewelry retailers.
![The Edge and Punchmark are celebrating 10 years of working together. From left, Bryan Cockerham and Ross Cockerham of Punchmark with The Edge’s Dick Abbott alongside their colleagues. Punchmark and The Edge employees](https://uploads.nationaljeweler.com/uploads/ee40c7b756ab5c07bb227baa95f562a9.jpg)
Upon reaching the milestone anniversary, the pair is looking back on its achievements.
The Edge has integrated its jewelry management software with Punchmark’s website platform SiteManager, allowing for a “seamless, bi-directional integration of product data, customers, wish lists, repairs, and transactions.”
The systems work together to provide real-time data and allow jewelers to manage their inventory, process transactions, and provide an omnichannel shopping experience.
What makes the combined platform unique, said the companies, is its industry-specific focus and its ability to address the challenges faced by jewelry retailers in particular.
“The deep understanding of the industry’s intricacies enables Punchmark to provide tailored solutions that cater to the specific needs of jewelers, resulting in an outcome that not only puts jewelry stores in the best light, but also creates powerful leverage that saves time for businesses,” said the companies in a joint statement.
Ross Cockerham, CEO and co-founder of Punchmark, said reaching the 10-year milestones is “a testament to the incredible synergy between our two companies.”
“Together, we have revolutionized the way retailers manage their operations, providing them with a competitive edge in the ever-evolving digital landscape.”
Dick Abbott, owner of The Edge, called its collaboration with Punchmark a “game changer” for its jewelry industry clients.
“The integration of The Edge’s robust software with Punchmark’s specialized jewelry website platform has streamlined operations, enhanced customer experiences, and boosted sales for jewelry retailers,” he said.
The integration also makes a better customer experience, said the companies, noting how it allows retailers to manage customer wish lists and repair requests, helping to foster customer loyalty and strengthen customer relationships.
“As The Edge and Punchmark celebrate their 10-year partnership milestone, the future looks brighter than ever. With a shared commitment to innovation and continuous improvement, the two industry leaders are poised to take the jewelry industry to new heights,” said the companies.
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