IndependentsMay 18, 2023
Hunter Tivol McGrath Takes Over as Tivol CEO IndependentsMay 25, 2023
Louis Anthony Jewelers Is Remodeling and Expanding
The Pittsburgh jeweler is redoing the lighting and showcases, and adding a full hospitality bar as well as new shop-in-shops.
PHOTO A rendering of the exterior of Louis Anthony Jewelers following remodeling. The remodeling is set to be finished by this fall.
PHOTO A rendering of the remodeled interior of one section of Louis Anthony Jewelers
Pittsburgh—Louis Anthony Jewelers, a family-owned and -operated jewelry store in Pittsburgh, has begun an “extensive” remodeling and expansion of its store.
The makeover, which the store said will combine “traditional classic elements with modern contemporary sensibilities,” includes new showcases, LED lighting, a Louis Anthony Home Collection, and a full hospitality bar, as well as new watch boutiques and a David Yurman shop-in-shop.
“Shopping is about more than making a purchase,” said Louis Guarino Jr., founder and president of Louis Anthony. “The customer wants an experience, to feel welcome and at home. We have always provided that feeling, and we are now taking it to the next level.”
Phase one of the project included Tudor, TAG Heuer, and Carl Bucherer watch boutiques, which the store described as a “watch enthusiast’s dream.”
Meanwhile, the new David Yurman shop-in-shop, a rendering of which is pictured above, is slated to open this fall.
It will be the first in the tri-state area (Pennsylvania-Ohio-West Virginia), with Amie Guarino, store buyer and stylist, noting that giving brands premium positioning in the store was a major factor in the decision to remodel.
The remodeled Louis Anthony Jewelers also will have a new 900-square-foot Rolex corner featuring a certified watchmaker who will be available for in-house servicing of Rolex watches.
Related stories will be right here …
The makeover, which the store said will combine “traditional classic elements with modern contemporary sensibilities,” includes new showcases, LED lighting, a Louis Anthony Home Collection, and a full hospitality bar, as well as new watch boutiques and a David Yurman shop-in-shop.
“Shopping is about more than making a purchase,” said Louis Guarino Jr., founder and president of Louis Anthony. “The customer wants an experience, to feel welcome and at home. We have always provided that feeling, and we are now taking it to the next level.”
Phase one of the project included Tudor, TAG Heuer, and Carl Bucherer watch boutiques, which the store described as a “watch enthusiast’s dream.”
Meanwhile, the new David Yurman shop-in-shop, a rendering of which is pictured above, is slated to open this fall.
It will be the first in the tri-state area (Pennsylvania-Ohio-West Virginia), with Amie Guarino, store buyer and stylist, noting that giving brands premium positioning in the store was a major factor in the decision to remodel.
The remodeled Louis Anthony Jewelers also will have a new 900-square-foot Rolex corner featuring a certified watchmaker who will be available for in-house servicing of Rolex watches.
Louis and his wife, Veronica Guarino, opened Louis Anthony Jewelers in 1990.
The multiphase remodeling and expansion of their family’s store in the area of Pittsburgh known as the South Hills will expand it to 9,000 square feet.
Work began last August and is slated to conclude this October.
“Transforming this space is no small feat, but it won’t impact customers’ shopping experience at all as the majority of construction should be finished by October 2023,” Vice President of Operations Louis “Geeg” Guarino III said.
Vanessa Guarino, head of social media, is documenting the store’s transformation on both its Facebook and Instagram pages.
Editors' Picks
Sponsored by
More on Independents
The Latest
MajorsApr 29, 2026
The Thought Process Behind the Mother's Day Email Opt-OutSome retailers are taking a nuanced approach to marketing what can be a difficult holiday for many.
SourcingApr 29, 2026
De Beers’ Production Rises, Market Remains ‘Challenged’De Beers’ diamond production was up 17 percent in Q1, boosted by increased output at its mines in South Africa and Canada.
AuctionsApr 29, 2026
This'll Be the Day You Own John Wayne's RingA signet ring belonging to the Western film star of Hollywood’s Golden Age will be up for auction at Elmwood’s next month.
Brought to you by
Discover Timeless Treasures: A Showcase of Antique Jewelry & Timepieces in Las VegasGain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.
Policies & IssuesApr 28, 2026
Tariff Refunds: How to File, What to Expect Importers can submit claims now to receive money back for the IEEPA tariffs they’ve paid, with refunds expected to take up to 90 days.
Weekly QuizApr 23, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
SourcingApr 28, 2026
Doug Hucker Retires From ICAThe colored gemstone industry leader is heading into retirement after four years as the association’s CEO.
SourcingApr 28, 2026
NDC Hires Tapestry Exec to Head Global Marketing Susie Dewey joins the Natural Diamond Council as its new chief marketing officer.
Brought to you by
Las Vegas Antique Jewelry & Watch Show: Showcasing the Most Collectible Merchandise from Across the GlobeGain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.
AuctionsApr 27, 2026
12 Years Later, the ‘Ocean Dream’ Diamond Resurfaces at Christie’sThe largest known fancy vivid blue-green diamond could fetch more than $12 million at its second auction appearance.
ColumnistsApr 27, 2026
Stop Treating Mother’s Day Like an AfterthoughtEmmanuel Raheb says jewelers need to start marketing early and make it easy for customers to pick a gift for mom.
IndependentsApr 27, 2026
Longnecker Jewelry Celebrates 30 YearsIn honor of the milestone, the Nebraska jeweler has debuted Leslie & Co., its new in-house jewelry brand.
MajorsApr 27, 2026
JBT Re-Elects Jeff Corey as Board ChairThe trade organization, which held its annual elections earlier this year, also added five new board members.
SurveysApr 24, 2026
Mother’s Day 2026 Jewelry Spending to Top $7B, NRF SaysNRF’s annual survey found that 45 percent of consumers plan to purchase jewelry for a loved one this Mother’s Day.
TechnologyApr 24, 2026
TwentyFour’s Digital-Age Locket Is a Virtual VaultThe “Vault” charm, our Piece of the Week, expands on the memories that can be stored in a locket by connecting to your phone.
Events & AwardsApr 24, 2026
Hamptons Jewelry Show to Return in JulyThe open-to-the-public luxury jewelry and timepiece show, in its second year, is slated for July 23-26.
IndependentsApr 23, 2026
Meet the Real Moms of Day’s JewelersThe jeweler’s Mother’s Day campaign highlights the women who work there—mothers, grandmothers, women who want to be mothers, and dog moms.
Supplier BulletinApr 23, 2026
JM® Shipping Solution: Smarter Shipping for High-Value GoodsSponsored by Jewelers Mutual
Lab-GrownApr 23, 2026
Charles & Colvard May Sell Assets for $1.5MThe proposed agreement follows the moissanite maker’s Chapter 11 bankruptcy protection filing last month.
AuctionsApr 23, 2026
John Jacob Astor IV’s Titanic Pocket Watch Fetches $1MThe Patek Philippe for Tiffany & Co. timepiece Astor brought aboard the ill-fated ship sold for double its estimate at a Freeman’s auction.
CollectionsApr 23, 2026
Adam Neeley’s High Jewelry Collection Steps Into Salvador Dalí’s GardenThe “Dalí’s Garden” collection was inspired by a surreal dream Neeley had after cooking a recipe from Salvador Dalí’s 1973 cookbook.
IndependentsApr 23, 2026
Windsor Jewelers Names New Buying DirectorNatalie Feanny has been appointed to the role.
CrimeApr 22, 2026
New Mexico Couple Pleads Guilty to Selling Fake Native American JewelryThe pair falsely claimed their jewelry was made by Navajo artists, but it was imported from Vietnam.
AuctionsApr 22, 2026
Roberta Flack’s Jewelry Is Going Up for AuctionJulien’s Auctions is selling the musician’s fine and fashion jewelry alongside her clothing, gold records, and other memorabilia.
CollectionsApr 22, 2026
British Museum Curator Pens Book on ‘The Tudor Heart’Rachel King’s book dives into the history of the pendant believed to have belonged to Henry VIII and his first wife, Katherine of Aragon.
Events & AwardsApr 22, 2026
Here’s What Sy Kessler Has on Tap for Las Vegas The company will have deals on precious metals testers as well as the latest in lab-grown diamond detection technology and security.
WatchesApr 21, 2026
Coco Chanel Enters the Game with New Watch CollectionGabrielle “Coco” Chanel is a character in the “Coco Game” collection of watches and the queen in its first haute horlogerie chessboard.
IndependentsApr 21, 2026
Meet Jewelers of America’s 2026 ‘20 Under 40’ ClassThe annual list honors rising professionals on the retail and supply sides of the jewelry industry.
