Louis Anthony Jewelers Is Remodeling and Expanding
The Pittsburgh jeweler is redoing the lighting and showcases, and adding a full hospitality bar as well as new shop-in-shops.
The makeover, which the store said will combine “traditional classic elements with modern contemporary sensibilities,” includes new showcases, LED lighting, a Louis Anthony Home Collection, and a full hospitality bar, as well as new watch boutiques and a David Yurman shop-in-shop.
“Shopping is about more than making a purchase,” said Louis Guarino Jr., founder and president of Louis Anthony. “The customer wants an experience, to feel welcome and at home. We have always provided that feeling, and we are now taking it to the next level.”
Phase one of the project included Tudor, TAG Heuer, and Carl Bucherer watch boutiques, which the store described as a “watch enthusiast’s dream.”

Meanwhile, the new David Yurman shop-in-shop, a rendering of which is pictured above, is slated to open this fall.
It will be the first in the tri-state area (Pennsylvania-Ohio-West Virginia), with Amie Guarino, store buyer and stylist, noting that giving brands premium positioning in the store was a major factor in the decision to remodel.
The remodeled Louis Anthony Jewelers also will have a new 900-square-foot Rolex corner featuring a certified watchmaker who will be available for in-house servicing of Rolex watches.
Louis and his wife, Veronica Guarino, opened Louis Anthony Jewelers in 1990.
The multiphase remodeling and expansion of their family’s store in the area of Pittsburgh known as the South Hills will expand it to 9,000 square feet.
Work began last August and is slated to conclude this October.
“Transforming this space is no small feat, but it won’t impact customers’ shopping experience at all as the majority of construction should be finished by October 2023,” Vice President of Operations Louis “Geeg” Guarino III said.
Vanessa Guarino, head of social media, is documenting the store’s transformation on both its Facebook and Instagram pages.
The Latest

A set of four Patek Philippe “Star Caliber 2000” pocket watches is part of Sotheby’s upcoming auction in Abu Dhabi.

The Brazilian jeweler’s latest book marks her namesake brand’s 25th anniversary and tells the tale of her worldwide collaborations.

The Submariner Ref. 1680 with a Tiffany & Co. dial came from the original owner, who won it as a prize on the game show in the 1970s.

With their unmatched services and low fees, reDollar.com is challenging some big names in the online consignment world.

The new integration allows users to manage shipments directly from the Shopify dashboard.


At Converge 2025, Editor-in-Chief Michelle Graff attended sessions on DEI, tariffs, security, and more. Here are her top takeaways.

Six people were shot last week at an Oakland cash-for-gold shop as employees exchanged gunfire with individuals trying to rob the store.

Jewelers of America is leading the charge to protect the industry amidst rising economic threats.

The jeweler has expanded its high jewelry offering, which launched last year, with new pieces featuring its cube motif that debuted in 1999.

Ben Bridge Jeweler and Lux Bond & Green were a part of the pilot program.

Associate Editor Natalie Francisco shares eight of her favorite jewelry looks from the 77th annual Primetime Emmy Awards, held Sunday night.

It’s predicting a rise in retail sales this holiday season despite economic uncertainty and elevated inflation.

It included the sale of the 11,685-carat “Imboo” emerald that was recently discovered at Kagem.

The newly elected directors will officially take office in February 2026 and will be introduced at the organization’s membership meeting.

Associate Editor Lauren McLemore headed out West for a visit to Potentate Mining’s operation hosted by gemstone wholesaler Parlé Gems.

Fordite is a man-made material created from the layers of dried enamel paint that dripped onto the floors of automotive factories.

Gilbertson has worked as a researcher, jeweler, lapidary artist, appraiser, and business owner throughout his decades in the industry.

A decision likely won’t come until January 2026 at the earliest, and the tariffs remain in effect until then.

Located in the revamped jewelry hall at the retailer’s New York City flagship, this opening is Tabayer’s first shop-in-shop.

The new, free app offers accessible educational content, like games and podcasts, for U.S. retailers.

As the gold price rises, the manufacturer is offering a 100 percent payout through Sept. 30 for gold clean scrap.

Jacob & Co. partnered with the German technology company on two pairs of headphones, one set with diamonds and the other with sapphires.

Guillermo del Toro’s 2025 “Frankenstein” will feature 27 jewels and objects from the storied brand, including pieces from its archives.

The Waldorf Astoria New York’s grand reopening this past summer means a homecoming for the industry group’s annual event.

Anglo plans to merge with Teck Resources Ltd. to form Anglo Teck. The deal changes nothing about its plans to offload De Beers.

The 9.51-carat fancy vivid blue diamond, which set two world auction records at Sotheby’s in 2014, is estimated to fetch up to $30 million.

The industry veteran joins the auction house as it looks to solidify its footprint in the jewelry market.