For Couture, Designers Are Dreaming in Platinum
Platinum Guild International has partnered with 16 brands on a platinum jewelry collection.

Last year, PGI tapped eight designers who typically work in gold to render their creations in platinum.
This year, the designer number has doubled to 16, with 10 brands new to the project and six returning.
New to the “Couture Platinum Spotlight Program” are: Jacquie Aiche, Beck, Lizzie Mandler, Ondyn, Anna Maccieri Rossi, Jade Ruzzo, Sorellina, Ten Thousand Things, Vram, and Emily P. Wheeler.
Returning to the Platinum Spotlight for the second year are: Harwell Godfrey, Retrouvaí, Spinelli Kilcollin, Stephen Webster, Suzanne Kalan, and Walters Faith.
SEE: Couture Designers’ Platinum Designs
There are few guidelines to the project, with designers able to create a core piece from their collections in the metal, or craft something entirely new.
The designs are meant to increase interest in the metal and showcase its look and benefits.
“As people are getting married later, the availability of non-bridal platinum designs is increasingly important in creating an opportunity to introduce them to platinum much earlier in their jewelry journey,” noted PGI USA President Jenny Luker.
“And having fashion-forward pieces by notable designers is a key piece to platinum’s continued growth.”
Emerald Executive Vice President and Couture Director Gannon Brousseau added, “We have been delighted to witness the artists who have participated in this Platinum Spotlight Program explore a new medium, and the resulting pieces are truly remarkable; we’re looking forward to seeing some amazing new platinum pieces and capsule collections on display during this year’s event.”
Jewels from the Couture Platinum Spotlight Program will be on view at designers’ individual booths and villas.
The Couture show will take place June 1-4 at the Wynn Las Vegas, with a special evening preview event on May 31.
The Latest

The new pink sapphire version of the piece dances with its wearer in the brand’s “Icons After Dark” holiday campaign.

The manufacturer’s holiday campaign features a gift guide filled with trending designs and jewelry that can be personalized.

The man was charged with theft, accused of ingesting the necklace while in a jewelry store in Auckland, New Zealand.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

The Florida independent expanded its store from 8,000 to 14,000 square feet, fulfilling the vision of its late co-founder, Jim Dunn.


Sponsored by De Beers Group

The classic 5600 series G-Shock has been scaled down to about a tenth of its size, becoming a fully functioning watch ring.

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

The association’s annual conference and gala will take place Feb. 4, 2026, during the Tucson gem shows.

The January show will include a workshop for jewelry retailers on implementing AI to strengthen their businesses.

The retailer, which sells billions in fine jewelry and watches, is suing the Trump administration and U.S. Customs and Border Patrol.

Black Friday is still the most popular shopping day over the five-day holiday weekend, as per the National Retail Federation’s survey.

The historic egg, crafted for Russia's ruling family prior to the revolution, was the star of Christie’s recent auction of works by Fabergé.

The retailer offered more fashion jewelry priced under $1,000, including lab-grown diamond and men’s jewelry.

The eau de parfum is held in a fluted glass bottle that mirrors the decor of the brand’s atelier, and its cap is a nod to its “Sloan” ring.

Vivek Gadodia and Juan Kemp, who’ve been serving as interim co-CEOs since February, will continue to lead the diamond mining company.

In addition, a slate of new officers and trustees were appointed to the board.

Witt’s Jewelry in Wayne, Nebraska, is the organization’s new milestone member.

Laurs is the editor-in-chief of Gem-A’s The Journal of Gemmology and an expert on the formation of colored gemstone deposits.

The man, who has a criminal history, is suspected of being the fourth member of the four-man crew that carried out the heist.

The single-owner collection includes one of the largest offerings of Verdura jewels ever to appear at auction, said Christie’s.

Michael Helfer has taken the reins, bringing together two historic Chicago jewelry names.

The guide features all-new platinum designs for the holiday season by brands like Harwell Godfrey, Ritani, and Suna.

During its Q3 call, CEO Efraim Grinberg discussed the deal to lower tariffs on Swiss-made watches, watch market trends, and more.

Rosior’s high jewelry cocktail ring with orange sapphires and green diamonds is the perfect Thanksgiving accessory.

The “Embrace Your True Colors” campaign features jewels with a vibrant color palette and poetry by Grammy-nominated artist Aja Monet.

Luxury veteran Alejandro Cuellar has stepped into the role at the Italian fine jewelry brand.























