Majors

Hearts On Fire Announces Sales Teams Changes

MajorsSep 21, 2022

Hearts On Fire Announces Sales Teams Changes

Jacqueline Raffi has been promoted to vice president, sales, North America.

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Hearts On Fire has promoted Jacqueline Raffi to vice president, sales, North America.
Boston—Hearts On Fire has announced changes to its sales division.

Jacqueline Raffi has been promoted to vice president, sales, North America, overseeing both Hearts On Fire and Memoire.

Previously, Raffi was senior director, sales, North America, charged with leading growth for both brands among independently owned jewelry stores in the region.

Raffi has worked for Hearts On Fire for more than 15 years, specializing in customer service and support for independent retailers.

Hearts On Fire said she will continue to work directly with retailers while aiming to expand the brand’s doors nationwide.

“Hearts On Fire is truly set up for great success with Jackie at the helm,” said Rebecca Foerster, president, Hearts On Fire North America.   

“With her tremendous knowledge of our distribution channel, her dedication to the organization, and commitment to her team, she is an excellent sales leader.”

The company has also hired three new territory managers.

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Allyson Noble

Allyson Noble is based in California and will manage the West Coast. She previously worked at Swarovski.

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Kristina Fadely

Kristina Fadely, based in Florida, will manage the Southeast. With a background in luxury sales, she most recently worked for Officina Bernardi.

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Kris Malmberg

Lastly, Kris Malmberg is based in Illinois and will manage the Midwest. Previously, he worked for Frederick Goldman.

“Our main priority is supporting our retail partners and assisting them in driving their businesses forward,” said Foerster.

“With the additions of Allyson, Kristina and Kris, we are expanding our current sales team to continue doing just that. This is only the beginning, and I look forward to the success this team will accomplish together.”

Hearts On Fire underwent major executive changes this year, with Foerster stepping into the role of president, North America, as Caryl Capeci stepped down from her position as CEO of Chow Tai Fook North America.

Chow Tai Fook Jewellery Group has owned Hearts On Fire and Memoire since 2014. 

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