JA New York Says ‘So Long’ to the Summer Show
The summer edition of JA New York will be no more, as organizers pivot to put more resources behind the spring and fall shows.
For years, JA New York Summer took place in July, aligning with the Women’s Jewelry Association’s annual “Awards for Excellence” gala and the American Gem Society’s “Circle of Distinction” dinner in New York.
In 2019, Emerald, the company that owns JA New York as well as the Couture show, moved it to August so it could take place alongside another one of its shows, NY Now.
Most major shows were canceled in 2020 because of COVID-19, but JA New York Summer returned with a buzz in August 2021, with retailers eager to get back to in-person buying.
JA New York management said the decision not to hold the Summer show anymore is based on feedback from retailers and exhibitors.
Going forward, they’ll focus instead on strengthening JA New York Spring and JA New York Fall.
The 2022 fall show is scheduled for Oct. 23-25 at the Jacob K. Javits Convention Center, allowing retailers to restock their cases before the holidays, while the 2023 spring show is slated for March 5-7, in advance of Mother’s Day.
“When we launched our third event, JA New York Fall, in 2004, the landscape of the fine jewelry industry was very different,” said Emerald Group Show Director Mark Lind. “We’re looking forward to concentrating all of our efforts on building up on the success of our two mainstay events, in October and March.
“We are confident this adjustment to our show cadence will better satisfy the needs of the industry and that JA New York will become a leading destination for retailers, manufacturers, and brands in the most important jewelry market in the United States.”
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