MajorsJan 12, 2022
Ben Bridge Is Selling Its Pandora Franchise Stores Back to the BrandIndependentsJan 31, 2022
Beny Sofer Becomes US Distributor of Netali Nissim Jewelry
The company will showcase the Italian fine jewelry brand at the Centurion show and in Las Vegas.
Beny Sofer Inc.’s Sofer Jewelry division is now the exclusive distributor of Italian fine jewelry brand Netali Nissim in the United States.
New York—Sofer Jewelry, a division of supplier Beny Sofer Inc., is now the exclusive U.S. distributor of Italian fine jewelry brand Netali Nissim.
The line blends European style and spirituality “paired with that charming Mediterranean flair,” according to a press release about the news, to create pieces that are both modern and timeless.
Collections include “Protected,” featuring spiritual symbols like the eye and the hamsa incorporated into modern designs; “Fortuna,” drawing inspiration from the Cubism style and setting motifs in enamel, gold, and silver; “Charmed,” featuring jeweled, spiritual charms and tassels; and “Loved,” built around lip and heart motifs.
Nissim grew up in Milan, Italy, and often went with her father, a gemologist, to his studio, where she developed and grew her jewelry design skills.
She imbues her pieces with inspiration from a lifelong exposure to architecture, film, photography, culture, travel, and fine jewelry.
Celebrities and bloggers like the Kardashians and Chiara Ferragni, the businesswoman behind The Blonde Salad, have been spotted wearing Netali Nissim jewelry.
“We are very excited to be the exclusive distributor of Netali Nissim’s designs here in the U.S.,” said Amit Sofer.
“There is a large demand for classic and chic luxury jewelry like Netali’s. Her handcrafted pieces are unlike anything else in the world—they are comfortable and versatile enough to be worn day to night. Our retailers have already shown a lot of excitement for the easy accessibility and visual appeal of the brand here in the United States because of our new partnership.”
The Sofer team will showcase the Netali Nissim collection at both the upcoming Centurion show in Phoenix and the Luxury show in Las Vegas.
Virtual meetings are also available.
For more information, visit BenySofer.com.
Related stories will be right here …
The line blends European style and spirituality “paired with that charming Mediterranean flair,” according to a press release about the news, to create pieces that are both modern and timeless.
Collections include “Protected,” featuring spiritual symbols like the eye and the hamsa incorporated into modern designs; “Fortuna,” drawing inspiration from the Cubism style and setting motifs in enamel, gold, and silver; “Charmed,” featuring jeweled, spiritual charms and tassels; and “Loved,” built around lip and heart motifs.
Nissim grew up in Milan, Italy, and often went with her father, a gemologist, to his studio, where she developed and grew her jewelry design skills.
She imbues her pieces with inspiration from a lifelong exposure to architecture, film, photography, culture, travel, and fine jewelry.
Celebrities and bloggers like the Kardashians and Chiara Ferragni, the businesswoman behind The Blonde Salad, have been spotted wearing Netali Nissim jewelry.
“We are very excited to be the exclusive distributor of Netali Nissim’s designs here in the U.S.,” said Amit Sofer.
“There is a large demand for classic and chic luxury jewelry like Netali’s. Her handcrafted pieces are unlike anything else in the world—they are comfortable and versatile enough to be worn day to night. Our retailers have already shown a lot of excitement for the easy accessibility and visual appeal of the brand here in the United States because of our new partnership.”
The Sofer team will showcase the Netali Nissim collection at both the upcoming Centurion show in Phoenix and the Luxury show in Las Vegas.
Virtual meetings are also available.
For more information, visit BenySofer.com.
Editors' Picks
Sponsored by
More on Independents
The Latest
PodcastsSep 16, 2026
Episode 9: Remembering Cindy EdelsteinTwo special guests join the podcast to commemorate the 10th anniversary of the designer advocate, mentor, and author’s untimely passing.
CollectionsSep 16, 2026
Jessica McCormack, L’Objet Collab on Homewares CollectionMcCormack brings sea-inspired motifs from her “Beaches” collection to L’Objet’s tableware, vanity pieces, and first-ever cutlery set.
CrimeSep 16, 2026
JSA Issues Warning to NJ Jewelers After Rash of Smash and GrabsNine New Jersey jewelers have been victims of smash-and-grab robberies this year, prompting JSA to circulate a list of recommendations.
Brought to you by
Meet Gemology’s Next Generation Microscope: GIA® Gemolite® NXT Professional EditionExperience gemstones with greater precision and comfort than ever before.
MajorsSep 16, 2026
Midas Chain Releases ‘House of Midas’ Bridal CatalogThe new bridal catalog features the latest jewelry collections and designs from timeless classics to modern silhouettes.
Weekly QuizSep 10, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
EditorsSep 15, 2026
2026 Emmys Jewelry: An Either/Or Proposition Stars wore either a necklace or earrings at 78th Primetime Emmy Awards but rarely both, Natalie Francisco notes.
ColumnistsSep 15, 2026
The Levels Your Website Must Clear Before AI Recommends YouJennifer Shaheen compares this new era of AI-powered SEO to a video game: your website must clear one level before advancing to the next.
Brought to you by
Your Piece Could Be the One Editors Talk AboutSubmit your pieces for a chance to win in this year's competition.
EditorsSep 15, 2026
Q&A: Signet Jewelers’ Joan Hilson on Diamond Demand, the HolidaysHilson, Signet’s chief operating and financial officer, discussed Q2, resurgent natural diamond demand, and why Blue Nile is a standout.
ColumnistsSep 14, 2026
Sherry Smith: Stop Waiting for December to Save Your ChristmasThe stores that have a great December are the ones that made good decisions in August, September, and October, Sherry Smith writes.
AuctionsSep 14, 2026
22 Carats of ‘Sunshine’ Are Up for AuctionThe 22.09-carat fancy yellow “Pragnell Kimberley Sunshine Diamond” is part of the fall jewelry sale at Heritage Auctions.
IndependentsSep 14, 2026
Greenwich St. Jewelers to Unveil Photography Exhibition“Adornos: Jewelry, Memory & What We Pass Down” honors the jewelry’s importance to New York City’s Latine communities.
SourcingSep 14, 2026
Gemfields Sells All Lots at First Emerald Auction in 9 MonthsThe company’s managing director of sales said the results demonstrate “continued strong demand for commercial-quality emeralds.”
SourcingSep 14, 2026
Diamonds Do Good Pledges Support for Eye Care ProgramThe nonprofit awarded a grant to the Gift of Sight initiative spearheaded by South African musician Black Coffee.
CollectionsSep 11, 2026
A Sapphire ‘Stardust’ Ring From Greenwich St. Jewelers The Latine-owned New York jeweler is marking two milestones this year: its 50th anniversary and the 25th anniversary of the 9/11 attacks.
MajorsSep 11, 2026
The Wishing Place by JTV OpensThe jewelry retail broadcast network has sponsored a new space for Make-A-Wish East Tennessee on its campus in Knoxville.
Events & AwardsSep 11, 2026
The Edge Awards Scholarships to 2 Young Jewelry ProfessionalsThe recipients were recognized at the 24 Karat Club of the Southeastern United States’ annual banquet.
MajorsSep 10, 2026
Lagos Founder Steven Lagos Steps Down as CEO Keith Rolfe, CFO and COO of Lagos, is now at the jewelry brand’s helm while Steven takes on the role of executive chairman.
CrimeSep 10, 2026
FBI Offers $50K Reward for ‘Most Wanted’ Fugitive in $1M Jewelry HeistAlberto Perez-Elias is one of four men charged in the armed robbery of a Cape Coral, Florida, jewelry store and remains at large.
AuctionsSep 10, 2026
Massive Matched Pair of Paraíba Tourmalines Head to Sotheby’sThe “Kat Florence Luminas” will be offered together as one lot and could fetch up to $637,000.
SourcingSep 10, 2026
AGTA Announces 4 Newly Elected DirectorsFour directors were elected to the AGTA board and will serve three-year terms beginning in February.
AuctionsSep 10, 2026
Former Sotheby’s, Christie’s Exec Appointed CEO of Julien’s Auctions Ken Citron joins the celebrity memorabilia-focused auction house ahead of its first week-long series of events in Abu Dhabi.
FinancialsSep 09, 2026
Signet Jewelers to ‘Double Down’ on Blue Nile Amid Strong SalesThe jewelry retailer said it sees opportunity at higher price points, particularly in natural diamonds for bridal and fashion.
IndependentsSep 09, 2026
Sarah Leonard Fine Jewelers Closes After Nearly 80 YearsThe Los Angeles-based, family-owned jeweler was founded by Lenny and Sunny Friedman in 1946.
SourcingSep 09, 2026
Fura Gems Notes ‘Remarkable’ Interest in Larger Rubies at Latest SaleThe auction, held in Bangkok, was 96 percent sold by lot, with nearly 411,000 carats of Mozambiquan rubies sold.
MajorsSep 09, 2026
Stuller’s Latest Catalog Includes Its New Demi-Fine CollectionFine Jewelry 2027-2028 has more than 900 new styles, including silver, gold-filled, gold-plated sterling silver, and vermeil jewelry.
Policies & IssuesSep 09, 2026
8 Key Changes the FTC Made to the Jewelry Guides: A Refresher Learn more about the new terms for lab-grown diamonds and composite gemstones, and the major changes in store for precious metals jewelry.
