De Beers New High Jewelry Collection Is a Tribute to Light
“The Alchemist of Light” was revealed in part during the recent Couture Week in Paris.

It should come as no surprise, then, that De Beers Jewellers chose light as the muse for its latest high jewelry collection.
“The Alchemist of Light” consists of seven sets totaling 45 one-off pieces that De Beers will debut in two chapters.
It unveiled the first two, “Atomique” and “Light Rays,” Jan. 24 at Couture Week in Paris. The remaining five collections will follow during July Couture Week, De Beers said.
There are seven pieces in Atomique, all rendered in white diamonds and 18-karat white gold and designed as a creative interpretation of a diamond’s molecular structure.
The centerpiece of the collection is a “dramatic and distinctive” collar featuring a total of 1,907 round brilliant diamonds surrounding an 18.57-carat internally flawless diamond.
The collar is pictured below along with two other Atomique pieces, a double open ring designed to look like floating satellites and a pair of halo stud earrings.
Also included in Atomique are a ring featuring a 11.03-carat center stone, a pair of crescent moon-shaped hoop earrings, a cuff, and a choker with a detachable drop that can be removed and attached to a stud earring.
The second Alchemist set unveiled by De Beers last week was “Light Rays.”
Consisting of nine pieces, Light Rays uses natural brown and orange colored diamonds and anodized titanium in shades of brown and yellow.
De Beers said it designed the collection to imitate sunlight radiating over mountaintops or from behind dark clouds at “the moment of peak perfection in the sky.” It’s the perfect fall-like palette for those who gravitate toward warm tones.
There is a trendy ear cuff, an elegant pair of chandelier earrings and a ring featuring a fancy vivid yellow orange diamond.
The Light Rays set also includes a bracelet, a cocktail ring, a double crown ring, a pair of fringe earrings, and a collar necklace with a 4.22-carat fancy brownish yellow radiant-cut diamond.
To see more from The Alchemist of Light, visit the De Beers website.
The Latest

The introduction of platinum plating will reduce its reliance on silver amid volatile price swings, said Pandora.

It would be the third impairment charge in three years on De Beers Group, which continues to grapple with a “challenging” diamond market.

The Omaha jewelry store’s multi-million-dollar renovation is scheduled to begin in mid-May and take about six months.

Launched in 2023, the program will help the passing of knowledge between generations and alleviate the shortage of bench jewelers.

The retailer credited its Roberto Coin campaign, in part, for boosting its North America sales.


Sherry Smith unpacks independent retailers’ January performance and gives tips for navigating the slow-growth year ahead.

From how to get an invoice paid to getting merchandise returned, JVC’s Sara Yood answers some complex questions.

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

Amethyst, the birthstone for February, is a gemstone to watch this year with its rich purple hue and affordable price point.

The Italian jewelry company appointed Matteo Cuelli to the newly created role.

The manufacturer said the changes are designed to improve speed, reliability, innovation, and service.

President Trump said he has reached a trade deal with India, which, when made official, will bring relief to the country’s diamond industry.

The watchmaker moved its U.S. headquarters to a space it said fosters creativity and forward-thinking solutions in Jersey City, New Jersey.

The company also announced a new partnership with GemGuide and the pending launch of an education-focused membership program.

IGI is buying the colored gemstone grading laboratory through IGI USA, and AGL will continue to operate as its own brand.

The Texas jeweler said its team is “incredibly resilient” and thanked its community for showing support.

From cool-toned metal to ring stacks, Associate Editor Natalie Francisco highlights the jewelry trends she spotted at the Grammy Awards.

The medals feature a split-texture design highlighting the fact that the 2026 Olympics are taking place in two different cities.

From tech platforms to candy companies, here’s how some of the highest-ranking brands earned their spot on the list.

The “Khol” ring, our Piece of the Week, transforms the traditional Indian Khol drum into playful jewelry through hand-carved lapis.

The catalog includes more than 100 styles of stock, pre-printed, and custom tags and labels, as well as bar code technology products.

The chocolatier is bringing back its chocolate-inspired locket, offering sets of two to celebrate “perfect pairs.”

The top lot of the year was a 1930s Cartier tiara owned by Nancy, Viscountess Astor, which sold for $1.2 million in London last summer.

Any gemstones on Stuller.com that were sourced by an AGTA vendor member will now bear the association’s logo.

The Swiss watchmaker has brought its latest immersive boutique to Atlanta, a city it described as “an epicenter of music and storytelling.”

The new addition will feature finished jewelry created using “consciously sourced” gemstones.

In his new column, Smith advises playing to your successor's strengths and resisting the urge to become a backseat driver.





























