CrimeJul 28, 2021
2 Charged in Series of Luxury Watch Robberies in NY Metro AreaCrimeAug 26, 2021
As Las Vegas Trade Shows Return, JSA Releases Security Reminders
The organization will also present a three-hour “security bootcamp” at JCK Las Vegas on Sunday, Aug. 29.
Las Vegas—As the industry gathers in Las Vegas for the 2021 market week, the Jewelers Security Alliance has released several security recommendations for the trade.
In the last few weeks, gangs have robbed traveling jewelry salespeople in California and Florida, JSA said in a recent email alert, adding that in the past, such gangs have targeted exhibitors and attendees of the Las Vegas trade shows.
Though the Las Vegas police and security staff are both at the events to help protect attendees, visitors still need to pay attention to security procedures.
“Attendees at these shows must be alert for crime risks,” the organization said.
Here is what JSA recommends.
1. Exhibitors should put goods in a vault at the show site as soon as they get to Las Vegas and always keep the goods there, except during show hours.
2. Exhibitors shouldn’t leave showcases unlocked except to take out or return merchandise.
3. Always control the merchandise at a booth, even when there is heavy buyer traffic, as well as during setup and break down. If there isn’t enough personnel to keep control, consider hiring a security guard.
4. Do business at the booth only; private and unauthorized hotel room business or doing business in restaurants or other public spaces present a serious security risk.
5. Don’t identify yourself as a jeweler in public places and be careful of carrying items that would also do so. Be careful discussing jewelry business in public spaces separate from the show.
6. Don’t wear your show badge after you leave the floor. When you’re leaving a show for good, don’t throw the badge away carelessly, JSA said, like in a garbage can, where anyone can grab it and use it to enter the show.
Related stories will be right here …
In the last few weeks, gangs have robbed traveling jewelry salespeople in California and Florida, JSA said in a recent email alert, adding that in the past, such gangs have targeted exhibitors and attendees of the Las Vegas trade shows.
Though the Las Vegas police and security staff are both at the events to help protect attendees, visitors still need to pay attention to security procedures.
“Attendees at these shows must be alert for crime risks,” the organization said.
Here is what JSA recommends.
1. Exhibitors should put goods in a vault at the show site as soon as they get to Las Vegas and always keep the goods there, except during show hours.
2. Exhibitors shouldn’t leave showcases unlocked except to take out or return merchandise.
3. Always control the merchandise at a booth, even when there is heavy buyer traffic, as well as during setup and break down. If there isn’t enough personnel to keep control, consider hiring a security guard.
4. Do business at the booth only; private and unauthorized hotel room business or doing business in restaurants or other public spaces present a serious security risk.
5. Don’t identify yourself as a jeweler in public places and be careful of carrying items that would also do so. Be careful discussing jewelry business in public spaces separate from the show.
6. Don’t wear your show badge after you leave the floor. When you’re leaving a show for good, don’t throw the badge away carelessly, JSA said, like in a garbage can, where anyone can grab it and use it to enter the show.
7. Be cautious when carrying bags between shows and your hotel rooms, including laptops, large purses, and other valuable items, especially when they have jewelry-related logos, as someone could identify you as being in the business, think you’re carrying goods, and target you.
8. Be prudent when wearing high-end jewelry and watches when traveling to and from the shows or out in public spaces. Criminals in New York and L.A. have recently targeted jewelers wearing high-end goods, stealing items from them using violence.
9. Ship goods to and from the show in an armored courier service and verify end-of-show shipping arrangements before the event closes.
JSA will present a three-hour “security bootcamp” at JCK Las Vegas on Sunday, Aug. 29 from 10:00 a.m. to 1:00 p.m. in Room Casanova 601.
“How to Keep Your Store Safe from Today’s Criminals” is part of JCK’s Bootcamps series, which requires registration and a $125 fee.
For more information or to register, go to LasVegas.JCKOnline.com.
JSA is also exhibiting at JCK Las Vegas to answer any security questions the trade might have. Visit the team at Booth LNG 309 on Level One.
Editors' Picks
Sponsored by
More on Crime
The Latest
Events & AwardsJan 15, 2026
Jewelers of Americas’ ‘20 Under 40’ Nominations Now OpenThe program recognizes rising professionals in the jewelry industry.
Events & AwardsJan 15, 2026
Registration for JCK Las Vegas 2026 Is Now OpenA new lifestyle section and a watch showcase have been added to this year’s event.
TrendsJan 15, 2026
Don’t Double-Dip With This Golden ChipAvocados From Mexico is celebrating those who love to double-dip in game day guacamole with a 14-karat yellow gold tortilla chip necklace.
Brought to you by
How Jewelers Can Fight Back Against Cell JammersCriminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.
SourcingJan 15, 2026
Nearly 42-Carat Blue Diamond Discovered in South AfricaPetra Diamonds unearthed the 41.82-carat, Type IIb blue diamond at the Cullinan Mine.
Weekly QuizJan 15, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CollectionsJan 14, 2026
Marie Lichtenberg Lassos Leather for New BraceletsThe brand is trading its colorful fabric cords for Italian leather in its “Lasso” baby locket bracelets.
TechnologyJan 14, 2026
“My Next Question” Enters Its Podcast Era National Jeweler and Jewelers of America’s popular webinar series is evolving in 2026.
Brought to you by
Impacting Tomorrow TodayHow Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.
MajorsJan 14, 2026
Saks Files for Bankruptcy, Names New CEOThe department store chain owes millions to creditors like David Yurman, Roberto Coin, Kering, and LVMH.
CollectionsJan 14, 2026
Boucheron Names Colman Domingo as Brand AmbassadorThe award-winning actor’s visionary approach and creativity echo the spirit of Boucheron, the brand said.
IndependentsJan 14, 2026
Kansas Jeweler Wins 2025 ‘Wag’ AwardEdge Retail Academy honored Burnell’s Fine Jewelry in Wichita, Kansas, with its annual award for business excellence.
ColumnistsJan 13, 2026
2025 Was a ‘Price Up, Units Down’ Year, Here’s What That Signals for 2026 In a market defined by more selective consumers, Sherry Smith shares why execution will be independent jewelers’ key to growth this year.
IndependentsJan 13, 2026
Orr’s Jewelers Opens New Location in Pittsburgh’s Strip DistrictThe family-owned jeweler’s new space is in a former wholesale produce market.
SourcingJan 13, 2026
Rio Grande To Offer Calibrated Diamond MeleeThe supplier’s online program allows customers to search and buy calibrated natural and lab-grown diamond melee, including in fancy shapes.
Events & AwardsJan 13, 2026
NYC Jewelry, Antique, & Object Show Announces Winter EventThe new show will take place Jan. 23-25, 2026.
PodcastsJan 12, 2026
Introducing My Next Question, the PodcastA monthly podcast series for jewelry professionals
EditorsJan 12, 2026
Platinum, White Gold Rule the 2026 Golden GlobesAssociate Editor Natalie Francisco highlights her favorite jewelry moments from the Golden Globes, and they are (mostly) white hot.
GradingJan 12, 2026
Peter Yantzer, Former Executive Director of AGS Labs, Dies at 77 Yantzer is remembered for the profound influence he had on diamond cut grading as well as his contagious smile and quick wit.
MajorsJan 12, 2026
These 14 Macy’s Locations Will Close This YearThe store closures are part of the retailer’s “Bold New Chapter” turnaround plan.
MajorsJan 12, 2026
Jewelers Mutual Acquires AI-Powered Event Insurance ProgramThrough EventGuard, the company will offer event liability and cancellation insurance, including wedding coverage.
MajorsJan 09, 2026
Kendra Scott Taps Activewear Exec as CEO Chris Blakeslee has experience at Athleta and Alo Yoga. Kendra Scott will remain on board as executive chair and chief visionary officer.
SurveysJan 09, 2026
U.S. Holiday Retail Sales Up 4%, Visa, Mastercard SayThe credit card companies’ surveys examined where consumers shopped, what they bought, and what they valued this holiday season.
AuctionsJan 09, 2026
Christie’s Names New Global Managing Director for LuxuryKimberly Miller has been promoted to the role.
CollectionsJan 09, 2026
Piece of the Week: Lionheart’s ‘Serenity’ Opal CharmThe “Serenity” charm set with 13 opals is a modern amulet offering protection, guidance, and intention, the brand said.
CollectionsJan 08, 2026
Pandora’s New ‘Bridgerton’ Jewels Celebrate Bees, Bows, and Blooms“Bridgerton” actresses Hannah Dodd and Claudia Jessie star in the brand’s “Rules to Love By” campaign.
Events & AwardsJan 08, 2026
Ana Khouri To Receive 2026 Gem Award for High Jewelry ExcellenceFounded by jeweler and sculptor Ana Khouri, the brand is “expanding the boundaries of what high jewelry can be.”
TrendsJan 08, 2026
Stuller’s Color of the Year Is a Stark Contrast to Pantone’s WhiteThe jewelry manufacturer and supplier is going with a fiery shade it says symbolizes power and transformation.
