CrimeJul 28, 2021
2 Charged in Series of Luxury Watch Robberies in NY Metro AreaCrimeAug 26, 2021
As Las Vegas Trade Shows Return, JSA Releases Security Reminders
The organization will also present a three-hour “security bootcamp” at JCK Las Vegas on Sunday, Aug. 29.
Las Vegas—As the industry gathers in Las Vegas for the 2021 market week, the Jewelers Security Alliance has released several security recommendations for the trade.
In the last few weeks, gangs have robbed traveling jewelry salespeople in California and Florida, JSA said in a recent email alert, adding that in the past, such gangs have targeted exhibitors and attendees of the Las Vegas trade shows.
Though the Las Vegas police and security staff are both at the events to help protect attendees, visitors still need to pay attention to security procedures.
“Attendees at these shows must be alert for crime risks,” the organization said.
Here is what JSA recommends.
1. Exhibitors should put goods in a vault at the show site as soon as they get to Las Vegas and always keep the goods there, except during show hours.
2. Exhibitors shouldn’t leave showcases unlocked except to take out or return merchandise.
3. Always control the merchandise at a booth, even when there is heavy buyer traffic, as well as during setup and break down. If there isn’t enough personnel to keep control, consider hiring a security guard.
4. Do business at the booth only; private and unauthorized hotel room business or doing business in restaurants or other public spaces present a serious security risk.
5. Don’t identify yourself as a jeweler in public places and be careful of carrying items that would also do so. Be careful discussing jewelry business in public spaces separate from the show.
6. Don’t wear your show badge after you leave the floor. When you’re leaving a show for good, don’t throw the badge away carelessly, JSA said, like in a garbage can, where anyone can grab it and use it to enter the show.
Related stories will be right here …
In the last few weeks, gangs have robbed traveling jewelry salespeople in California and Florida, JSA said in a recent email alert, adding that in the past, such gangs have targeted exhibitors and attendees of the Las Vegas trade shows.
Though the Las Vegas police and security staff are both at the events to help protect attendees, visitors still need to pay attention to security procedures.
“Attendees at these shows must be alert for crime risks,” the organization said.
Here is what JSA recommends.
1. Exhibitors should put goods in a vault at the show site as soon as they get to Las Vegas and always keep the goods there, except during show hours.
2. Exhibitors shouldn’t leave showcases unlocked except to take out or return merchandise.
3. Always control the merchandise at a booth, even when there is heavy buyer traffic, as well as during setup and break down. If there isn’t enough personnel to keep control, consider hiring a security guard.
4. Do business at the booth only; private and unauthorized hotel room business or doing business in restaurants or other public spaces present a serious security risk.
5. Don’t identify yourself as a jeweler in public places and be careful of carrying items that would also do so. Be careful discussing jewelry business in public spaces separate from the show.
6. Don’t wear your show badge after you leave the floor. When you’re leaving a show for good, don’t throw the badge away carelessly, JSA said, like in a garbage can, where anyone can grab it and use it to enter the show.
7. Be cautious when carrying bags between shows and your hotel rooms, including laptops, large purses, and other valuable items, especially when they have jewelry-related logos, as someone could identify you as being in the business, think you’re carrying goods, and target you.
8. Be prudent when wearing high-end jewelry and watches when traveling to and from the shows or out in public spaces. Criminals in New York and L.A. have recently targeted jewelers wearing high-end goods, stealing items from them using violence.
9. Ship goods to and from the show in an armored courier service and verify end-of-show shipping arrangements before the event closes.
JSA will present a three-hour “security bootcamp” at JCK Las Vegas on Sunday, Aug. 29 from 10:00 a.m. to 1:00 p.m. in Room Casanova 601.
“How to Keep Your Store Safe from Today’s Criminals” is part of JCK’s Bootcamps series, which requires registration and a $125 fee.
For more information or to register, go to LasVegas.JCKOnline.com.
JSA is also exhibiting at JCK Las Vegas to answer any security questions the trade might have. Visit the team at Booth LNG 309 on Level One.
Editors' Picks
Sponsored by
More on Crime
The Latest
PodcastsAug 19, 2026
Episode 8: Diamond Industry Update With David Bonaparte & Ronnie VanderLindenThe industry veterans join the podcast to discuss diamond marketing, the FTC Jewelry Guides, and lobbying for lower tariffs.
MajorsAug 19, 2026
Mike Alexander To Succeed Scott Murphy as Jewelers Mutual CEO Murphy will retire at the end of the year and Alexander, currently the company’s president, will take over at the start of 2027.
Policies & IssuesAug 19, 2026
Spinelli Kilcollin Embraces Dupes With Trade-In ProgramThe jeweler is encouraging customers who own lookalike rings to come into the store and trade them for credit towards an authentic piece.
Brought to you by
Your Piece Could Be the One Editors Talk AboutSubmit your pieces for a chance to win in this year's competition.
MajorsAug 19, 2026
Zales Wants You to Wear Fine Jewelry Every DayThe new campaign, “You Are The Occasion,” discourages shoppers from saving their fine jewelry for special occasions only.
Weekly QuizAug 13, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
SourcingAug 19, 2026
Vasant Mehta, a Dedicated Diamond Industry Leader, Dies at 81Mehta led India’s GJEPC through the 2008 financial crisis and was respected worldwide for his wisdom, integrity, and knowledge.
ColumnistsAug 18, 2026
Peter Smith: The IKEA Effect and Bridal Branding In a new column, Peter Smith posits that people actually enjoy putting together IKEA furniture, and the same is true for engagement rings.
Brought to you by
Why More Jewelry Retailers Are Hosting Turnkey Estate Buying EventsRetailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.
Lab-GrownAug 18, 2026
Ring Concierge, Kendall Jenner’s Tequila Brand Collab on GiveawayThe jeweler has partnered with 818 Tequila to gift lab-grown diamond studs to a bride-to-be and their bridal party.
Events & AwardsAug 17, 2026
Exhibition on Louis Comfort Tiffany’s Studios to Open at The MetThe exhibition will feature more than 100 drawings of stained-glass lampshades, windows, and more, many created by women and émigrés.
CollectionsAug 17, 2026
Marquise Diamonds Dance in Spinelli Kilcollin’s ‘Wren’ CollectionMarquise-cut diamonds in drop charms are the center of the new collection, reflecting the movement of a dancer in modular styles.
Events & AwardsAug 17, 2026
There’s a New Jewelry Show Coming to FloridaThe inaugural Fort Lauderdale Jewelry, Antique, & Object Show will be held from Jan. 28 through Feb. 1, 2027.
IndependentsAug 14, 2026
Smyth Jewelers to Open Fourth LocationThe family-owned jeweler will open a new showroom in Bel Air, Maryland, this fall.
CrimeAug 14, 2026
Wife of Man Convicted in Jeweler’s Murder Sentenced for Conspiracy Amanda Ileana Hernandez is married to Carlos Hernandez, one of two men in prison for the 2024 murder of Michigan jeweler Hussein Murray.
TrendsAug 14, 2026
Paul Morelli’s Latest ‘Wavey Vine’ Earrings Embrace ColorThe reimagined jewel, our Piece of the Week, trades the diamonds in the original 1998 design for blue, pink, yellow, and green sapphires.
Supplier BulletinAug 13, 2026
Your Piece Could Be the One Editors Talk AboutSponsored by American Gem Trade Association
FinancialsAug 13, 2026
Pandora’s ‘Talisman’ Collection Shines, Lab-Grown Diamond Sales FallIn the United States, second-quarter sales were flat amid soft consumer sentiment and lower in-store traffic.
AuctionsAug 13, 2026
This Gold Cadbury ‘Conundrum’ Egg Set a World Auction RecordThe 22-karat gold egg, sold at Batemans Auctioneers in the U.K., was part of a 1980s treasure hunt ad campaign for Cadbury Creme Eggs.
SourcingAug 13, 2026
2,488-Carat Diamond, Largest Found in Botswana, Has a New Owner Lucara Diamond Corp., which recovered the “Motswedi” diamond from the Karowe mine, sold the stone for an undisclosed amount.
CollectionsAug 13, 2026
John Hardy Infuses ‘Icon,’ ‘Heishi’ Collections with ColorThe expanded collections now feature hand-cut gemstones like topaz, tanzanite, chrysoprase, chalcedony, smoky quartz, and fire opal.
Lab-GrownAug 13, 2026
Jean Dousset Opens Third StoreThe lab-grown diamond jewelry brand’s newest boutique is in Westfield Valley Fair in Santa Clara, California.
SourcingAug 12, 2026
Eshed-Gemstar on the Painstaking Process of Cutting ‘The Legacy Emerald’The gemstone supplier and manufacturer acquired the remarkable 104-gram Zambian emerald at Gemfields’ auction in May.
CrimeAug 12, 2026
Elderly NYC Woman Targeted in Jewelry Swap SchemeTwo suspects offered to trade the woman a “winning” lottery ticket for her jewelry.
SourcingAug 12, 2026
Another Diamond Mine Poised to CloseFinsch has been in business rescue since May, and owner Petra Diamonds said it sees no viable path forward for the mine.
CrimeAug 12, 2026
Jewelry Store Employee Gets 20 Years to Life in Choking Death of BossMichel Patrick DeSalles was sentenced after pleading guilty to the 2017 murder of Omid Gholian, who owned a jewelry store in Manhattan.
MajorsAug 12, 2026
Frederick Goldman Names New SVP of SalesLongtime industry executive Beth Miller has taken on the role.
AuctionsAug 11, 2026
Verdura Unicorn Brooch With Royal Connection Up for Auction The brooch was owned by Virginia Fortune Ryan Ogilvy, who served as a lady of the bedchamber to Queen Elizabeth II for nearly 50 years.
