The designer, who once said she’d never sell lab-grown diamonds, debuted two capsule collections designed to be fun and easy to wear.
Sale of Victoria’s Secret to Private Equity Firm Scrapped
The $525 million deal was supposed to close in the second quarter.

New York—The deal to sell Victoria’s Secret to a private equity firm has fallen through amid what owner L Brands described as “an extremely challenging business environment.”
L Brands Inc. and Sycamore Partners reached a “mutual agreement” to scrap the $525 million deal, L Brands said in a statement released Monday.
L Brands said it will move forward to with plans to establish Bath & Body Works, its moneymaker, as a pure-play public company while it is “taking the necessary steps” to prepare Victoria’s Secret—which includes Victoria’s Secret Lingerie, Victoria’s Secret Beauty and the teen-focused Pink businesses—to operate as a separate, standalone company.
In addition, all previously announced changes to its board of directors and leadership, including Les Wexner’s resignation, are still happening and will take effect at the annual, now virtual-only stockholders’ meeting on May 14.
RELATED CONTENT: Where Victoria’s Secret Went WrongL Brands and Sycamore announced the deal in February, and it was scheduled to close in the second quarter.
But Sycamore started to waver as the coronavirus pandemic swept the globe, forcing the closure of nonessential retail stores like Victoria’s Secret.
The private equity firm first tried to renegotiate the deal and then filed suit against L Brands in April because it closed stores during COVID-19.
It claimed the closures violated the terms of the agreement, which included a clause dictating that L Brands must conduct business as usual.
L Brands countersued, calling Sycamore’s attempt “invalid.”
In the statement announcing the deal’s termination, incoming L Brands Chairwoman Sarah Nash said the board believes it is best course of action for the company, particularly given the current state of retail.
“Like all retailers, the company faces an extremely challenging business environment,” she said.
“Our board believes that it is in the best interests of the company, our stockholders and our associates to focus our efforts entirely on navigating this environment to address those challenges and positioning our brands for success, rather than engaging in costly and distracting litigation to force a partnership with Sycamore.”
As part of the termination agreement, both companies have agreed to settle all pending litigation and mutually release all claims.
The Latest

The diamond miner and marketer is undergoing another round of cost-cutting measures ahead of its sale by Anglo American.

The annual trade-only buying event is slated for Oct. 16-19 in Miami Beach, Florida.

Colored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.

AGTA also has announced the lineup of judges for the colored gemstone cutting and jewelry design contest’s various categories.


Collectibles platform Arena Club’s new Time Boxes could contain a Rolex or Patek Philippe watch.

The “Constellation Plié” collar, our Piece of the Week, features diamonds arranged in a constellation of shining stars.

DCA is preparing the next generation of professionals by supporting workforce development, leadership growth, and career advancement.

Shaun Wills joined the company in 2024 and was chief financial officer of the De Beers Brands and Consumer Markets division.

In honor of its 20th anniversary, the jewelry brand has released a limited-edition collection of Swiss-made timepieces.

“Human Being” highlights the similarities and differences between us through five sets of jewelry that celebrate fine craftsmanship.

Richemont will continue to provide operational services for the watch brand for a period while the group prepares to integrate it.

Nate Borgelt will lead the digital auction house and content platform’s new division as head of watches.

Enoch Platero, founder and designer behind Enoch Michael, is the first Native American jeweler to win the award.

AGS also announced the recipient of its “Women in Leadership” scholarship.

Plus, why retailers should be ready to adjust as the U.S. population may decline this year for the first time since the Great Depression.

René Lalique’s “Woman Dragonfly With Open Wings” pendant, the first piece the museum acquired, was one of the jewels taken.

A podcast prompted Smith to share his views on where origin fits into the natural diamond story and the viability of branded diamonds.

The association selected eight recipients for the funding program, which is in its second year.

Whether celebrating America’s 250th birthday or the USA’s World Cup run, July birthstone jewelry can double as a patriotic accessory.

Around 20 pieces of jewelry were stolen from the museum dedicated to French jeweler and glassmaker René Lalique.

The “Summer of ’96” campaign and collection celebrate the year the brand was founded for its 30th anniversary.

After eight years, Gilbertson is leaving his post at the mining company, which is currently facing a slew of operational challenges.

The new location is set to open this winter, featuring the retailer’s first rotating jewelry designer residency.

The pop artist appears in the latest campaign for the “Laurence Graff Signature” collection.

One-of-a-kind pearls take the shape of ice cream cones, frogs, submarines, and other imaginative charms.

Charlotte Rose said her election is “a sign that this is an industry capable of change.”






















