Other

AGTA’s revised Code of Ethics stresses transparency

OtherDec 15, 2016

AGTA’s revised Code of Ethics stresses transparency

The American Gem Trade Association has made a few changes its code of ethics to stress the importance of a transparent supply chain and following international rules.

Dallas--The American Gem Trade Association has made a few revisions to its Code of Ethics and Fair Business Practices document that are designed mostly to emphasize the importance of transparent supply chains in the colored gemstone world.

AGTA CEO Doug Hucker told National Jeweler that while not many changes were made, the revisions to the new copy emphasize that members are not only giving correct information but also doing everything they can assure the stones have been sourced in legitimate fashion and to comply with U.S. and international laws.

In recent years, there’s been an increased focus on the supply chain in the jewelry industry--where materials are being produced, how they’re being produced, and if they are coming to market in a legitimate and transparent method, Hucker said. 

Efforts include the Responsible Jewellery Council and the plans that are underway for the industry’s first summit dedicated entirely to responsible sourcing, which is slated to take place in New York next year. 

There is also, of course, the Kimberley Process, which was created to stem the flow of “conflict” diamonds into the trade.

But unlike diamonds, which are a much more centralized marketing business and can lend themselves well to a monitoring program like the Kimberley Process, the colored gemstone market is very diverse and scattered across the world. So rather than an international agreement on trading between countries and corporations, the industry instead has governments around the world enforcing laws for the import and export of goods.

For this reason, the AGTA wanted to revise its code of ethics to remind members that they need to take steps to ensure the gemstones they are purchasing are not tainted in any way and to stress the fact that it’s the members’ responsibilities to behave according to federal guidelines, as well as the guidelines of the international countries in which they are doing business.

Additionally, Hucker said, they want to ensure members are doing everything they can to prevent any type of environmental degradation.

The AGTA clarified and magnified the responsibility of the members that are doing business in an international arena “to apply the same business ethics and professionalism everywhere that they do business,” Hucker said.

He added, “We amplified that part of it to say that we are part of a global community, and we have a global responsibility that extends beyond our borders to make sure

that we’re following the laws and making every attempt we can to make sure that there’s no evidence of any problems associated with the gemstones.”

The code also addresses fair trade. 

Since the jewelry industry doesn’t have well-defined protocols for exactly what fair trade is, the AGTA requires in its new code that gemstone merchants who want to present their materials as “fair trade” clearly define what protocols they are following to be able to say they are such, Hucker said.

Additionally, because it is such a comprehensive guide that is more than 30 years old, Hucker noted that there also was a need to go through and update it from a legal language standpoint for clear, precise vocabulary. 

Since its inception in 1981, the Code of Ethics has governed the way that AGTA recommends its members do business, ranging from responsibilities as a seller of gemstones to disclose information appropriately about the gemstone, financial considerations, how to do appropriate professional business transactions, and more.

It includes recommendations for retailers, dealers, designers, and appraisers, and has to be signed annually by all members. The newest edition can be found online at AGTA.org.

Brecken Branstratoris the senior editor, gemstones at National Jeweler, covering sourcing, pricing and other developments in the colored stone sector.

The Latest

Graphic for episode 10 of the My Next Question podcast
PodcastsOct 21, 2026
Episode 10: This Episode Is Haunted 

Diana Singer shared the stories of two “cursed” diamonds on this month’s podcast, which was inexplicably riddled with technical issues.

Gardner Collier Jewelry store in Kirksville Missouri
IndependentsOct 21, 2026
Gardner-Collier Jewelry to Close After 9 Decades in Business

The family-owned jeweler has three locations across Missouri and Iowa.

Underground shaft at the Venetia diamond mine
SourcingOct 21, 2026
Venetia Mines Final Carats Ahead of 2-Year Shutdown

The De Beers-owned diamond mine in South Africa is being put on ice as part of a round of previously announced cost-cutting measures.

DeBeersICONS_TITLE1_CUSTOMCONTENT_1872x1052 (1).jpg
Brought to you by
A Diamond Is Forever Launches 2026 Holiday Campaign Championing Natural Diamonds

A Diamond Is Forever's holiday campaign reimagines natural diamond icons for a new generation celebrating individuality.

Off-White Jewelry Collection Imagery
CollectionsOct 21, 2026
Helzberg, Nordstrom Carrying New Jewelry Collection From Off-White

The collection centers designs with clean geometric lines, chunky sculptural pieces, and recognizable details from the luxury fashion brand.

Weekly QuizOct 15, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Gemfields rubies
SourcingOct 21, 2026
Gemfields’ Mixed-Quality Ruby Auction Earns $52M

The miner said it saw particularly strong prices for larger, fine-quality rubies at the sale.

Stock image of police cars with lights on
CrimeOct 20, 2026
Security Guard Charged With Murder in Shooting at Texas Mall

The guard opened fire on a man who was smashing a jewelry display case at La Gran Plaza in Fort Worth last week, police said.

lab channel btyb 0926.png
Brought to you by
Open an Account, Get $50 Off Your First Order. No Code Needed.

Built on Relationships. Refined by Craft.

David Gardner’s Jewelers interior
IndependentsOct 20, 2026
David Gardner’s Jewelers Unveils Newly Expanded, Revamped Showroom

The Texas jeweler added 2,000 square feet to its reimagined showroom, complete with a new design studio and an event space.

Kylie Jenner Fantasy Bra Victoria’s Secret Fashion Show
SourcingOct 20, 2026
The $50M Victoria’s Secret ‘Fantasy Bra’ By The Numbers

Jacob & Co.'s diamond masterpiece is the most expensive Fantasy Bra ever worn on the Victoria’s Secret Fashion Show runway.

Mignon Faget Atelier Collection Campaign Imagery
CollectionsOct 20, 2026
Mignon Faget’s Collection Chooses Handmade Over AI

The “Atelier” collection was inspired by the tools, rituals, and objects in an artist’s studio as a quiet rebuttal to an automated world.

 Rio Grande engagement ring and band
MajorsOct 19, 2026
The Knot to Acquire Rival Wedding Planning Platform Zola

The pending acquisition is an “exciting opportunity” for wedding vendors to grow their business, said The Knot Worldwide’s CEO.

The Secret Gems Thailand
SourcingOct 19, 2026
Jewelry Design Competition Show Airs in Thailand

"The Secret Gems" features eight Thai jewelry brands paired with a team of young craftspeople who create jewelry together to win challenges.

John Hardy Modern Talisman Collection Campaign Imagery
CollectionsOct 19, 2026
John Hardy Enters the Medallion Chat With Talisman Collection

The brand’s “Modern Talisman” capsule collection introduces pendants inspired by the mythology, natural world, and spiritual ethos of Bali.

Collage of independent jewelers celebrating their 100th anniversary in 2026
IndependentsOct 19, 2026
The Stories of 5 Jewelers Celebrating Their Centennials in 2026

Independent jewelers from New Mexico to New Jersey answer the question: What has kept your store in business for 100 years?

Hand holding shopping bags
SurveysOct 16, 2026
How Inflation, Gas Prices Will Affect Holiday Sales

The NRF is expecting holiday sales to increase this year, but consumers and retailers alike are facing Grinch-like headwinds.

Christina Puchi Gemstone Earrings
CollectionsOct 16, 2026
Christina Puchi’s Earrings Hold the Universe

Our Piece of the Week gathers the planets, represented by a variety of colored gemstones, in a pair of 14-karat yellow gold earrings.

Reeds Jewelers Fayetteville
IndependentsOct 16, 2026
Reeds Jewelers Expands, Relocates Flagship

The New York-based jeweler is moving its Amherst flagship store to a larger location in nearby Snyder.

Graff USA Executive Vice President Katy Chen
MajorsOct 16, 2026
Katy Chen Appointed Executive Vice President of Graff USA

Chen, who worked at Cartier and Tiffany & Co., will lead retail sales and operations for the luxury jeweler’s 11 U.S. stores.

Elise & Amy Greenberg
IndependentsOct 15, 2026
Retailer Hall of Fame 2026: Amy and Elise Greenberg

For 40 years, sisters Amy and Elise Greenberg have helmed their 126-year-old family business, leading with appreciation and integrity.

The Retail Smiths Principal Partner Peter Smith
ColumnistsOct 15, 2026
Peter Smith: What Is the Culture REP?

It’s a term Smith coined and felt compelled to share following a bad experience with an aborted flight and an unfeeling flight attendant.

Stephanie Gottlieb Movado watches
WatchesOct 15, 2026
Stephanie Gottlieb’s New Movado Watches Are Made for Your Wrist Stack

Movado teamed up with the New York-based fine jewelry designer on a new collection of Movado Museum Velura watches.

Polished diamond in tweezers
SourcingOct 15, 2026
Signet Jewelers, Richemont May Join Bidder for De Beers, Report Says

The two companies are reportedly in talks to join the Global Diamond Consortium, led by former De Beers CEO Gareth Penny, as per Bloomberg.

Wolf x Marla Aaron Some of the Things Box
CollectionsOct 15, 2026
Wolf x Marla Aaron's New Jewelry Box Is for Some (Not All) of Your Things

The “Some of the Things” box follows the two larger “Everything” box designs with the look and function of antique sewing and toolboxes.

Coleman Clark and Mitchell Clark
IndependentsOct 14, 2026
Retailer Hall of Fame 2026: Coleman and Mitchell Clark

Fourth-generation jewelers Coleman and Mitchell Clark exemplify the best qualities of their predecessors: humility, modesty, and confidence.

Manual Marcial de Gomar
SourcingOct 14, 2026
Manuel Marcial de Gomar, ‘The Emerald Whisperer,’ Dies at 90

The gem hunter, whose 70-year career was defined by adventure and exploration, is remembered for his steadfast faith and sense of wonder.

Tiffany & Co.’s Blue Box Café by Daniel Boulud at South Coast Plaza
FinancialsOct 14, 2026
LVMH’s Jewelry Brands Turn in ‘Very Good’ Performance in Q3

Tiffany & Co. continued its full-scale store renovation project while Bulgari’s high jewelry collection generated “record-breaking revenue.”

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy