GradingMar 06, 2026
Tom Moses Leaving GIA After Nearly 50 YearsMoses, who started at GIA’s Santa Monica lab in 1976, will leave the Gemological Institute of America in May.
SourcingMay 07, 2018
Altr Brought a 4-Carat Man-Made Pink Diamond to Borsheims
The company says it’s the largest lab-grown pink diamond in the world.
This 3.99-carat fancy orangy pink diamond was grown by the Riam Group and is said to be the largest man-made pink diamond in the world. The company has named the Asscher-cut stone “The Pink Rose.”
Omaha, Neb.—Altr, the lab-grown arm of the Riam Group, has created a pink diamond that’s nearly 4 carats.
Displayed at Omaha, Nebraska, retailer Borsheims over the weekend, the diamond is a 3.99-carat Asscher cut grown using the chemical vapor deposition process (CVD) and was graded by GCAL as a fancy orangy pink of VS2 clarity.
While there are larger lab-grown diamonds in the world—WD Lab Grown Diamonds announced the growth and sale of a 6-carat round white diamond earlier this year, and St. Petersburg, Russia-based New Diamond Technology has created blue diamonds as big as 10 carats—Altr President Amish said that to his knowledge, this is the biggest man-made pink in the world.
It has been more than a decade in development.
In an interview Thursday afternoon at Borsheims, Shah said back in the early aughts, he was working for diamond company Grosbard, which was attempting to grow pinks using the HPHT method. But, he said, they couldn’t get the “baby” pink shade that’s most desirable. Instead, the stones were turning out a sort of raspberry color.
In 2011, he took over Grosbard and his family, which has been in the mined diamond business for 75 years, incorporated R.A. Riam Group Inc. in New York.
The company began growing diamonds using the CVD process, but Shah said they didn’t even try to make pinks at first because the cost of the research and development wasn’t worth the potential return.
Now, with the Riam Group’s Altr brand off the ground, it is.
Altr had 10 pink lab-grown diamonds at Borsheims, and Shah said they aim to have at least 20 more for the JCK Las Vegas show.
The 3.99-carat lab-grown pink diamond, dubbed “The Pink Rose,” retails for about $110,000. (A mined pink diamond of the same size and similar color would sell for more than $1 million.)
Altr brought in its lab-grown pinks to Borsheims for the Berkshire Hathaway shareholders weekend, the annual series of events scheduled around the shareholders meeting on Saturday, during which Chairman Warren Buffett and Vice Chairman Charlie Munger sit on a stage on the floor of CenturyLink Center and answer questions for six hours.
Save for a lull during the meeting on Saturday, shareholders crowded the 33,000-square-foot store over the weekend, some doing serious shopping while others just browsed.
In an interview on Saturday afternoon, CEO Karen Goracke, who has headed Borsheims since 2013, said while she didn’t have sales figures yet, it seemed
to her to be busier than in years past.
Alongside the pink lab-grown diamonds and special inventory from other vendors—Cartier brought along two tourbillon watches that had never left its New York City flagship—Borsheims was selling a selection of items featuring a copy of the Oracle of Omaha’s signature.
His likeness also was visible all over Omaha over the weekend—on sandwich boards in front of businesses in the city’s Old Market district and on T-shirts and shoes in the CenturyLink exhibit hall, where products from various Berkshire Hathaway-owned businesses were on sale.
So, what it is like to work for a man whom so many follow with such fervor?
“He’s magical,” Goracke said, noting his genuine love for business, dedication to ethics and down to earth-style of speaking.
“He’s such a nice person. What’s most important to him is that we (Borsheims) represent the Berkshire brand well.”
And, she added, that employees are happy.
Alongside the pink lab-grown diamonds and special inventory from other vendors—Cartier brought along two tourbillon watches that had never left its New York City flagship—Borsheims was selling a selection of items featuring a copy of the Oracle of Omaha’s signature.
His likeness also was visible all over Omaha over the weekend—on sandwich boards in front of businesses in the city’s Old Market district and on T-shirts and shoes in the CenturyLink exhibit hall, where products from various Berkshire Hathaway-owned businesses were on sale.
So, what it is like to work for a man whom so many follow with such fervor?
“He’s magical,” Goracke said, noting his genuine love for business, dedication to ethics and down to earth-style of speaking.
“He’s such a nice person. What’s most important to him is that we (Borsheims) represent the Berkshire brand well.”
And, she added, that employees are happy.
More on Sourcing
The Latest
Lab-GrownMar 06, 2026
Charles & Colvard Files for Bankruptcy, Citing Price PressuresIncreased competition, falling lab-grown diamond and moissanite prices, and the rising cost of gold took a toll on the moissanite maker.
CollectionsMar 06, 2026
Zome’s ‘Solara’ Earrings Embody Celestial BeautyThe earrings, our Piece of the Week, feature pink tourmalines as planets orbiting around an aquamarine center set in 18-karat rose gold.
Brought to you by
Is This You? Every Jeweler Has This Problem; We Have the Solution.Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.
MajorsMar 06, 2026
Pomellato’s 2026 IWD Campaign Spotlights Economic Abuse“The Price of Freedom” campaign video for International Women’s Day confronts the quiet violence of financial control.
Weekly QuizMar 05, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Policies & IssuesMar 05, 2026
Tariffs to Increase to 15% This Week, Treasury Secretary Says Also, a federal judge has ordered that companies that paid tariffs implemented under the IEEPA are entitled to refunds.
CollectionsMar 05, 2026
Common Era Honors ‘Difficult Women’ in CollectionThe ever-growing collection, which just expanded with the addition of Olga of Kyiv, features cameos of 12 women from history.
Brought to you by
DCA Enters a New Chapter in Jewelry EducationWith refreshed branding, a new website, updated courses, and a pathway for growth, DCA is dedicated to supporting retail staff development.
TrendsMar 05, 2026
Engagement Ring Trends 2026: What’s In, and WhyWe asked a jewelry historian, designer, bridal director, and wedding expert what’s trending in engagement rings. Here’s what they said.
Events & AwardsMar 05, 2026
AGS Announces Conclave 2026 Speaker LineupThe annual event will be held in Orlando, Florida, from Sept. 14-17.
TrendsMar 05, 2026
Caitríona Balfe Fronts Only Natural Diamonds CoverThe “Outlander” star modeled for the digital cover of the magazine’s spring issue, which features a story on her relationship with jewelry.
MajorsMar 05, 2026
Registration Opens for CIBJO Centenary CongressThis year’s annual congress, which will mark the confederation’s 100th anniversary, will take place this fall in Italy.
MajorsMar 04, 2026
Michael M Opens First StoreBeverly Hills was chosen as the location for the brand’s first store, designed as a “private residence for modern monarchs.”
Policies & IssuesMar 04, 2026
Luxury Brands Temporarily Shutter Middle East StoresKering, Apple, and other retailers have reportedly temporarily closed stores in the Middle East region in light of the recent conflicts.
EditorsMar 04, 2026
Q&A: Brilliant Earth’s CEO on the New Beverly Hills StoreBeth Gerstein discusses the vibe of the new store, what customers want when fine jewelry shopping today, and the details of “Date Night.”
Events & AwardsMar 04, 2026
JIS Miami Spring Show to Feature New Gifts Pavilion, Pop-Up Trends TalksNearly half of buyers are prioritizing silver and fashion collections this season, organizers said.
TrendsMar 04, 2026
Spinelli Kilcollin Rides Free In Year of the Horse CampaignThe “Live Now. Polish Later.” campaign features equestrians wearing the brand’s jewels while galloping across the icy plains of Kazakhstan.
MajorsMar 04, 2026
LeachGarner Names New Brand DirectorThe precious metals provider has promoted Jennifer Ashworth to the role.
Events & AwardsMar 03, 2026
Johnny Nelson Wins David Yurman Gem Awards GrantNelson will be honored as the inaugural grant winner at the Gem Awards gala on March 13.
MajorsMar 03, 2026
Swiss Refiner Completes Acquisition of Gannon & ScottThe American precious metals refiner’s day-to-day operations remain the same post-acquisition.
TrendsMar 03, 2026
Amanda’s Style File: AquatopiaThese aquamarine jewels channel the calming energy of the March birthstone.
Events & AwardsMar 03, 2026
AGTA Adds Another New Category for SpectrumThe “Innovative Design” category and award will debut in the Spectrum division of this year’s AGTA Spectrum & Cutting Edge Awards.
EditorsMar 02, 2026
Jewelry at the Actor Awards: Reimagining Hollywood GlamourDiamond jewelry was the star of the event formerly known as the SAG Awards.
SurveysMar 02, 2026
Consumer Confidence Edges Up in FebruaryConsumers were somewhat less worried about the future, though concerns about rising prices and politics remained.
Events & AwardsMar 02, 2026
JVC to Honor Rebecca Foerster at Annual LuncheonFoerster is this year’s Stanley Schechter Award recipient.
Events & AwardsMar 02, 2026
JFC Names 2026 ‘Facets’ Honorees Sponsorships and tickets to the annual fundraising event, set for May 31, are available now.
CrimeFeb 27, 2026
Man Charged in Murders of Father, Son Jewelers in ChicagoChicago police and members of the U.S. Marshals Service tracked down the 35-year-old suspect earlier this week in St. Louis.
