CrimeAug 06, 2026
Lalique Museum to Remain Closed Following $5M HeistMuseum officials are looking to the public to help cover the “exceptional” costs involved in recovering from the July 5 smash-and-grab.
SourcingMay 07, 2018
Altr Brought a 4-Carat Man-Made Pink Diamond to Borsheims
The company says it’s the largest lab-grown pink diamond in the world.
This 3.99-carat fancy orangy pink diamond was grown by the Riam Group and is said to be the largest man-made pink diamond in the world. The company has named the Asscher-cut stone “The Pink Rose.”
Omaha, Neb.—Altr, the lab-grown arm of the Riam Group, has created a pink diamond that’s nearly 4 carats.
Displayed at Omaha, Nebraska, retailer Borsheims over the weekend, the diamond is a 3.99-carat Asscher cut grown using the chemical vapor deposition process (CVD) and was graded by GCAL as a fancy orangy pink of VS2 clarity.
While there are larger lab-grown diamonds in the world—WD Lab Grown Diamonds announced the growth and sale of a 6-carat round white diamond earlier this year, and St. Petersburg, Russia-based New Diamond Technology has created blue diamonds as big as 10 carats—Altr President Amish said that to his knowledge, this is the biggest man-made pink in the world.
It has been more than a decade in development.
In an interview Thursday afternoon at Borsheims, Shah said back in the early aughts, he was working for diamond company Grosbard, which was attempting to grow pinks using the HPHT method. But, he said, they couldn’t get the “baby” pink shade that’s most desirable. Instead, the stones were turning out a sort of raspberry color.
In 2011, he took over Grosbard and his family, which has been in the mined diamond business for 75 years, incorporated R.A. Riam Group Inc. in New York.
The company began growing diamonds using the CVD process, but Shah said they didn’t even try to make pinks at first because the cost of the research and development wasn’t worth the potential return.
Now, with the Riam Group’s Altr brand off the ground, it is.
Altr had 10 pink lab-grown diamonds at Borsheims, and Shah said they aim to have at least 20 more for the JCK Las Vegas show.
The 3.99-carat lab-grown pink diamond, dubbed “The Pink Rose,” retails for about $110,000. (A mined pink diamond of the same size and similar color would sell for more than $1 million.)
Altr brought in its lab-grown pinks to Borsheims for the Berkshire Hathaway shareholders weekend, the annual series of events scheduled around the shareholders meeting on Saturday, during which Chairman Warren Buffett and Vice Chairman Charlie Munger sit on a stage on the floor of CenturyLink Center and answer questions for six hours.
Save for a lull during the meeting on Saturday, shareholders crowded the 33,000-square-foot store over the weekend, some doing serious shopping while others just browsed.
In an interview on Saturday afternoon, CEO Karen Goracke, who has headed Borsheims since 2013, said while she didn’t have sales figures yet, it seemed
to her to be busier than in years past.
Alongside the pink lab-grown diamonds and special inventory from other vendors—Cartier brought along two tourbillon watches that had never left its New York City flagship—Borsheims was selling a selection of items featuring a copy of the Oracle of Omaha’s signature.
His likeness also was visible all over Omaha over the weekend—on sandwich boards in front of businesses in the city’s Old Market district and on T-shirts and shoes in the CenturyLink exhibit hall, where products from various Berkshire Hathaway-owned businesses were on sale.
So, what it is like to work for a man whom so many follow with such fervor?
“He’s magical,” Goracke said, noting his genuine love for business, dedication to ethics and down to earth-style of speaking.
“He’s such a nice person. What’s most important to him is that we (Borsheims) represent the Berkshire brand well.”
And, she added, that employees are happy.
Alongside the pink lab-grown diamonds and special inventory from other vendors—Cartier brought along two tourbillon watches that had never left its New York City flagship—Borsheims was selling a selection of items featuring a copy of the Oracle of Omaha’s signature.
His likeness also was visible all over Omaha over the weekend—on sandwich boards in front of businesses in the city’s Old Market district and on T-shirts and shoes in the CenturyLink exhibit hall, where products from various Berkshire Hathaway-owned businesses were on sale.
So, what it is like to work for a man whom so many follow with such fervor?
“He’s magical,” Goracke said, noting his genuine love for business, dedication to ethics and down to earth-style of speaking.
“He’s such a nice person. What’s most important to him is that we (Borsheims) represent the Berkshire brand well.”
And, she added, that employees are happy.
More on Sourcing
The Latest
Supplier BulletinAug 06, 2026
Why More Jewelry Retailers Are Hosting Turnkey Estate Buying EventsSponsored by Stratus Estate Buyers
MajorsAug 06, 2026
Claire’s Revamps Piercing Services for Second Time in Three Years The overhaul includes enhanced employee safety training and trendy earring styles, including lab-grown diamond studs.
Brought to you by
Why More Jewelry Retailers Are Hosting Turnkey Estate Buying EventsRetailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.
FinancialsAug 06, 2026
Brilliant Earth’s Q2 Sales Up 6%, Driven by High-Income ShoppersThe retailer said it had its biggest Mother’s Day ever, with strong demand for higher-priced jewelry.
Weekly QuizAug 06, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
TrendsAug 06, 2026
New Book on Handcrafted American Objects Highlights Jewelry“Handwork: Handcrafted Objects that Made America” features historic and contemporary works, including a Diné squash blossom necklace.
MajorsAug 06, 2026
AJA East Coast Names Ani Khachian as First Female President-ElectThe Armenian Jewelers Association’s East Coast chapter has also elected its 2026–2027 board of directors.
Brought to you by
Wedding Band Trends 2026: Personalization Takes Center StageColored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.
MajorsAug 05, 2026
Private Equity Firm Wants to Buy 100+ JCPenney StoresOnyx Partners has submitted a second offer to buy the department stores after its first offer fell through last year.
IndependentsAug 05, 2026
Atlanta Jeweler Introduces $10K MartiniSolomon Brothers Jewelers has partnered with local cocktail bar Roaring Social on a new martini garnished with a tennis necklace.
IndependentsAug 05, 2026
Another Member of the Siegel Family Joins Hamilton Jewelers Benjamin Siegel, son of President and CEO Hank Siegel, started working for the family business this week.
MajorsAug 05, 2026
Bulgari Opens Store in San DiegoThe new space features a modern design that blends Bulgari’s Roman heritage with San Diego’s coastal spirit.
CrimeAug 04, 2026
Crew of Thieves Break Into Indiana Jeweler’s HomeFour men were charged in connection with the break-in and accused of stealing $365,000 in cash, jewelry, and designer goods.
MajorsAug 04, 2026
Pandora Hires Former Signet Board Member to Lead North American MarketAndré Branch has more than 25 years of experience with various brands, most recently serving as CEO of Ariana Grande’s cosmetics company.
MajorsAug 04, 2026
Sasha Primak Acquires GemlokNew York-based atelier Gemlok is best known for creating the innovative “bridge” setting that became popular in the bridal market.
CollectionsAug 04, 2026
Musician Carlos Santana Launches Jewelry BrandSantana Now's debut collection, “Unidad,” features symbolic motifs as well as pieces of wood from the Woodstock stage.
CrimeAug 03, 2026
Florida Man Gets 15 Years in Trio of Jewelry Store RobberiesThe 50-year-old man pleaded guilty earlier this year to robbing two jewelry stores and a pawn shop of more than $700,000 in merchandise.
WatchesAug 03, 2026
Citizen's New Spider-Man Watch Is a Collector’s DreamThe watch’s dial features an original design by Marvel comics illustrator Adam Kubert.
CollectionsAug 03, 2026
Chatham Releases First Men’s CollectionThe new collection of lab-grown diamond and colored gemstone jewelry provides a “fresh perspective” on the category, Chatham said.
TrendsAug 03, 2026
Amanda’s Style File: Spinel vs. Peridot While some August babies are team peridot, the month's time-honored birthstone, others are team spinel, the newer alternative.
TrendsJul 31, 2026
These Pieces of the Week Are Sweet Edina Kiss’ “Popsicle” pendant and Karina Choudhrie’s “Ice Cream” charm satisfy that summer craving for a sweet piece of jewelry.
MajorsJul 31, 2026
Macy’s Iconic Red Shopping Bag Sign Torn DownThe massive billboard has been in the same spot on the department store’s Herald Square flagship store for decades.
Policies & IssuesJul 30, 2026
JA Heads Back to Washington as New Wave of Tariffs Takes Effect David Bonaparte, along with Tim Haake and Ronnie VanderLinden, continue to lobby for tariff exemptions for diamonds, gemstones, and pearls.
SurveysJul 30, 2026
Consumer Confidence Slips in JulySurvey respondents were concerned about the rising prices of food and groceries as well as unemployment.
Events & AwardsJul 30, 2026
Vicenzaoro Releases 2026 Education LineupThe trade show, slated for Sept. 4-8 in Vicenza, Italy, will feature sessions on trends, AI, gemology, and manufacturing.
Events & AwardsJul 30, 2026
Hillsborough Show Moves to New Location for 2026The public shopping event featuring art, jewelry, watches, and rare collectibles, will take place in Santa Clara, California, this fall.
EditorsJul 29, 2026
Q&A: The Past and Future of Angola’s Diamond Industry Endiama Commercial Director Elton Escrivão knows people have a lot of misperceptions about Angola. He wants to change that.
