The campaign is a tribute to the year 1893, when Kokichi Mikimoto created the world’s first cultured pearl.
Neiman Marcus moves to omnichannel structure
Neiman Marcus Group Inc. announced changes on Wednesday that will merge the company’s online and store merchandising and planning teams into a single organization and create omnichannel responsibilities for them.
Dallas--Neiman Marcus Group Inc. announced changes on Wednesday that will merge the company’s online and store merchandising and planning teams into a single organization and create omnichannel responsibilities for them.
The changes become effective April 14.
“Over the years the way our customers shop our stores and websites has changed, and will continue to change with the increasing popularity and convenience of smart phones and tablets,” said Neiman Marcus Group President and CEO Karen Katz. “Our customers do not differentiate between channels and now neither will we.”
Jim Gold has been named president and chief merchandising officer of Neiman Marcus and the Neiman Marcus Group, and will lead an integrated merchant and planning team for the company’s stores and online channels.
General merchandise managers will report to Gold, who joined Neiman Marcus in 2011 and, most recently, served as president of specialty retail.
The retailer named John Koryl president of Neiman Marcus stores and online, and he will be responsible for store operations and sales, e-commerce domestic and international operations, and sales, site merchandising, site optimization and customer care.
Koryl also joined the company in 2011 and is the former president of Neiman Marcus online.
As part of the reorganization, all divisional merchandise managers also will become omnichannel, though current buying roles will remain the same with each buyer focused on a single channel.
Gold and Koryl will report to Katz.
“These changes allow us to operate as one, single Neiman Marcus brand,” Katz said.
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