The retailer, owned by Berkshire Hathaway, is becoming part of the Berkshire Hathaway Jewelry Group with Helzberg.
What You Might Have Missed: Kim K., A Shiny New Campaign
Coverage of the Kim K. robbery, best-selling bridal, and the new campaign promoting diamonds were among the most popular articles on National Jeweler last week.

New York--Coverage of the Kim K. robbery and the new campaign promoting diamonds were among the most popular articles on National Jeweler last week.
1. What We Can Learn from the Kim Kardashian Jewelry Heist
The robbery of the reality star in Paris shines a light on the dangers of over-sharing on social media.
2. Costco Ordered to Pay Damages in Tiffany Case
The initial verdict in the case was for Costco to pay $5.5 million in unlawful profits to the venerable jeweler for selling rings labeled “Tiffany” that weren’t made by Tiffany & Co.
3. Imagine Bridal’s Top 10 Best-Selling Styles
The brand’s most popular wedding-related rings include a mix of halo styles and eternity bands.
4. What the New Campaign Promoting Diamonds Looks Like
Last week, the Diamond Producers Association revealed the first two commercials in “Real is Rare,” the new generic marketing campaign intended to stoke demand for diamonds among millennials.
5. The Forecast for the Holiday Season: Merry and Bright no photo for this one
The NRF and Deloitte both predicted that sales will increase about 4 percent while PricewaterhouseCoopers shared an even more bullish outlook.
The Latest

The Continental Buying Group’s 2025 Tampa Experience Show is slated for Sept. 8-10.

Associate Editor Lauren McLemore recently attended a fabrics trade show where a trend forecaster shared her predictions for summer 2027.

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

The company raised its full-year sales guidance while noting it has not yet assessed the potential impact of the latest tariff news.


The organization has raised more than $1.3 million for charity since its inception.

The brand’s latest iteration of a bezel-set diamond bangle features clean lines and a timeless design for a new modern silhouette.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

The first watch in the series commemorates his participation in the Civil Rights movement, marching from Selma to Montgomery in 1965.

The catalog contains a complete listing of all the loose gemstones in stock, as well as information about the properties of each stone.

The company added a retailer dashboard to its site and three new birds to its charm collection, the cardinal, blue jay, and hummingbird.

An additional 25 percent tariff has been added to the previously announced 25 percent.

The jewelry and accessories retailer plans to close 18 stores as part of the proceedings.

Its Springfield, Massachusetts, store is set to close as owner Andrew Smith heads into retirement.

Designer Hiba Husayni looked to the whale’s melon shaped-head, blowhole, and fluke for her new chunky gold offerings.

She will present the 23rd edition of the trend forecasting book at Vicenzaoro on Sept. 7.

The New Orleans-based brand’s “Beyond Katrina” jewels honor the communities affected by the storm.

Lilian Raji explains why joining an affiliate network is essential for brands seeking placements in U.S. consumer publications.

The organization has awarded a total of $42,000 through its scholarship programs this year.

The winner of the inaugural David Yurman Gem Awards Grant will be announced live at the 2026 Gem Awards gala.

As summer winds down, celebrate the sunny disposition of the month’s birthstones: peridot and spinel.

Moshe Haimoff, a social media personality and 47th Street retailer, was robbed of $559,000 worth of jewelry by men in construction outfits.

Xavier Dibbrell brings more than a decade of experience to the role.

The addition of Yoakum, who will lead Kay and Peoples, was one of three executive appointments Signet announced Thursday.

The insurance company’s previous president and CEO, Scott Murphy, has split his role and will continue as CEO.

The nearly six-month pause of operations at its Kagem emerald mine earlier this year impacted the miner’s first-half results.

The necklace uses spinel drops to immortalize the moment Aphrodite’s tears mixed with her lover Adonis’ blood after he was fatally wounded.