MajorsMay 28, 2026
Signet Jewelers to Buy The Clear Cut Signet will integrate the online-only, natural diamond-focused jeweler into Blue Nile, which it wants to position as a higher-end retailer.
Events & AwardsMar 23, 2017
Baselworld 2017 Opens with 13% Fewer Exhibitors
The message from executives who spoke at the Baselworld opening press conference on Wednesday was clear: We know the situation is bad, and we don’t really want to talk about it.
A shot from the Baselworld opening press conference held on Wednesday in the Swiss city. Pictured from left to right are president of the Swiss Exhibitors’ Committee François Thiébaud; Eric Bertrand, president of the Baselworld Exhibitors’ Committee; show Managing Director Sylvie Ritter; and Rene Kamm, CEO of MCH Group. (Courtesy of Baselworld)
Basel, Switzerland--The message from executives who spoke at the Baselworld opening press conference on Wednesday was clear: We know the situation is bad, and we don’t really want to talk about it.
The annual watch and jewelry trade show kicks off in Switzerland amid a backdrop of lagging watch sales and geopolitical and economic uncertainties.
Swiss watch exports dropped 10 percent in value terms last year following a 3 percent decline in 2015. So far this year, they’re down 8 percent, according to figures from the Federation of the Swiss Watch Industry.
Baselworld has seen attendance slide for the past three years, and the number of exhibitors at this year’s show is down 13 percent year-over-year, from 1,500 to 1,300.
Bremont and Shinola are among the notable watch companies absent from this year’s fair, as are Kering Group brands Girard-Perregaux and Ulysee Nardin, both of which exhibited at SIHH earlier this year.
But rather than focusing on the struggles the industry is facing, show organizers opted to put a positive spin on the opening of Baselworld 2017 and the changes that have been made to the show.
“There is no need to dwell at length on the past 12 months,” Baselworld Managing Director Sylvie Ritter said at Wednesday’s pre-show press conference.
She said fair organizers are instead looking to the future and recognize that Baselworld “needs to be transformed to reflect the world market.”
Transformations undertaken this year include a new space in Hall 1 for independent watchmakers and a Design Lab to showcase more unique, avant-garde pieces.
Ritter and François Thiébaud, president of the Swiss Exhibitors Committee, also mentioned several times the show’s focus on “quality over quantity” and its rejection of a number of potential exhibitors that were “not in line” with the show’s concept and did not meet its criteria, though they declined to outline specifics when asked by journalists.
Thiébaud said they rejected exhibitors “without legitimacy,” later clarifying his remarks to state that he meant fashion brands that treated watches like an accessory, not companies that produce smartwatches.
“I believe these people did not obtain the (sales) results they had planned and have given up producing such products. It (the show’s rejection of exhibitors) has nothing to do with smartwatches or connected watches,” he said.
Though show organizers acknowledged the need for Baselworld to evolve, the press conference became tense when they were asked about the possibility of
making major changes to the show, such as holding it every other year or moving the dates to align it with SIHH, which takes place every January in Geneva.
“It would be totally absurd to have Baselworld only every two years,” Thiébaud said.
Ritter also rejected both ideas, noting that the purpose of Baselworld is to introduce the “novelties” in watch and jewelry making each year, in the spring in Basel.
This year marks the 100th anniversary of the show that gave birth to Baselworld.
The first Basler Mustermesse (sample fair) took place in April 1917 and featured exhibitors from five different Swiss industries: cheese making, clock and watchmaking, textiles, farming, and machine tools.
The show eventually came to include jewelry as well, and in 1984, watches and jewelry split from the broader fair to become their own show.
Ritter said at Wednesday’s press conference that no special events are planned to mark the anniversary because organizers did not want a celebration to “disturb” the business being done at show.
Baselworld 2017 begins today and continues through Thursday, March 30.
“It would be totally absurd to have Baselworld only every two years,” Thiébaud said.
Ritter also rejected both ideas, noting that the purpose of Baselworld is to introduce the “novelties” in watch and jewelry making each year, in the spring in Basel.
This year marks the 100th anniversary of the show that gave birth to Baselworld.
The first Basler Mustermesse (sample fair) took place in April 1917 and featured exhibitors from five different Swiss industries: cheese making, clock and watchmaking, textiles, farming, and machine tools.
The show eventually came to include jewelry as well, and in 1984, watches and jewelry split from the broader fair to become their own show.
Ritter said at Wednesday’s press conference that no special events are planned to mark the anniversary because organizers did not want a celebration to “disturb” the business being done at show.
Baselworld 2017 begins today and continues through Thursday, March 30.
More on Events & Awards
The Latest
CollectionsMay 28, 2026
Meet The 17 Newcomers to Couture’s Design AtelierThese up-and-coming jewelry brands are bringing their distinct aesthetic and unique point-of-view to the Design Atelier for the first time.
GradingMay 28, 2026
GCAL By Sarine Launches 8X Cushion CutThe lab’s proprietary diamond cut grade has been expanded to include the popular fancy shape.
Brought to you by
All Eyes on Gold Prices. Alternatives to Look For. And What to BEWARE of in VegasAs gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.
ColumnistsMay 27, 2026
What Jewelers Can Learn From Luxury Fashion’s Digital PlaybookHigh-end fashion houses know how to emotionally connect with customers online. Retail jewelers should take note, Emmanuel Raheb writes.
Weekly QuizMay 21, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
ColumnistsMay 26, 2026
The Key Mindset for Better Trade Show BuyingBuying discipline at trade shows starts with clarity about your inventory levels, Smith writes.
Events & AwardsMay 26, 2026
12 JCK Talks Sessions to Add to Your Las Vegas ScheduleThe trade show’s education series returns, with sessions on retail trends, AI, watches, marketing, corporate responsibility, and more.
Brought to you by
How Modern Training Is Becoming a Competitive Advantage for Jewelry RetailersWith the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.
Events & AwardsMay 26, 2026
CBG Brings Its Curated Designer Project to Las Vegas ShowThe Curated Designer Project has expanded to highlight eight independent jewelry designers during CBG’s Las Vegas show.
TrendsMay 26, 2026
Amanda’s Style File: A Cooldown Is ComingBring a cool tone to your summer jewelry with these white metal pieces.
Events & AwardsMay 22, 2026
Instore Buys JA New York ShowThe deal closed this week, which means Instore will produce the JA NY show slated to take place this fall.
FinancialsMay 22, 2026
Richemont’s Jewelry Brands Lead the Charge in Q4The company’s jewelry sales were up in Q4 and the fiscal year, with Richemont raising prices in part because of the cost of gold.
CollectionsMay 22, 2026
Leigh Maxwell Celebrates 5 Years at Couture With ‘Bauble’ CollectionThe “Bauble” capsule collection of colorful one-of-a-kinds includes our Piece of the Week, the “Bauble” earrings, featuring rose zircon.
MajorsMay 22, 2026
Stuller’s New Packaging, Display Catalog Is Out The updated catalog has a newly dedicated section for gift wrapping.
PodcastsMay 21, 2026
Episode 5: Sotheby’s Frank Everett Puts the Auction Market in PerspectiveEverett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.
IndependentsMay 21, 2026
Springer’s Jewelers’ New Flagship Will Serve Next-Gen Luxury ShoppersFourth-generation CEO Lilly Mullen wants to emphasize experience, connection, and personalized service.
Events & AwardsMay 21, 2026
JA Announces Nina Pugliese Memorial ScholarshipThe new award, created in partnership with Henne Jewelers, honors the late designer’s legacy through supporting jewelry education.
SourcingMay 21, 2026
Botswana, Angola Join WFDBThe addition of the diamond-producing countries as nation affiliated members broadens the federation’s global representation, WFDB said.
CrimeMay 20, 2026
NYPD Warns of Jewelry Swap Scams Targeting SeniorsThe NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.
IndependentsMay 20, 2026
Adornment & Theory’s New Store Feels Like Home Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.
Events & AwardsMay 20, 2026
Here Is Couture’s 2026 Education Lineup The sessions will run from Friday, May 29, to Sunday, May 31, with one being a live taping of an episode of Couture’s podcast.
Lab-GrownMay 20, 2026
Savannah Friedkin Jewelry Names New CEOFormer Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.
WatchesMay 19, 2026
Here’s the AP x Swatch Pocket Watch That Caused PandemoniumThe $400 pocket watch is a blend of Audemars Piguet’s iconic eight-sided Royal Oak and Swatch’s unserious Pop watches from the ‘80s.
CollectionsMay 19, 2026
Chris Ploof’s New Collection Makes an Ancient Metal ModernWith gold prices on the rise, the “Modern Electrum” collection uses an alternative, non-tarnishing metal alloy composed of gold and silver.
IndependentsMay 19, 2026
Ellen and Michael Fruchtman Retire, Sell Marketing Agency Fruchtman Marketing has new owners, Erin Moyer-Carballea and Manuel Carballea, and will relocate to Miami.
ColumnistsMay 19, 2026
Peter Smith: The (Mostly) Immutable Sales TruthsIn a column for the 2026 State of the Majors issue, Smith lists 10 time-tested principles about sales that still ring true.
ColumnistsMay 18, 2026
Edahn Golan: What a K-Shaped Economy Means for Fine JewelryIn a column for the 2026 State of the Majors issue, Golan spells out how the growing economic divide in the U.S. is reshaping the market.
