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The complimentary two-day program will cover topics such as internet marketing, identifying synthetic stones and how to capture young, affluent multicultural shoppers.
Norwalk, Conn.--In addition to showing the newest designs ahead of Mother’s Day, graduations and other gifting opportunities, the JIS Miami show in April also will now provide education for attendees.
With its first ever JIS Education Series, the show now will offer two days of free education sessions on Saturday, April 9 and Sunday, April 10. Topics will include internet marketing, identifying synthetic stones and how to capture young, affluent multicultural shoppers.
The full list of speakers and session topics is listed below as well as on the JIS website.
JIS Miami will run from April 9 to 11 at the Miami Beach Convention Center.
Saturday, April 9
1 to 1:45 p.m.
The Many Facets of Internet Marketing
Suereea Mathews, CEO, Luxury Brand Marketing
4 to 4:45 p.m.
Top Ten Ways Not to Get Sued
Suzan Flamm, Senior Counsel, Jewelers Vigilance Committee
Sunday, April 10
12 to 12:45 p.m.
Identifying Synthetic Diamond
James Shigley, Research Fellow, Gemological Institute of America
1 to 1:45 p.m.
Closing Should Be Easy
Shane Decker, President and CEO, Ex-Sell-Ence
3 to 3:45 p.m.
If I Started Over Today--Lessons for a Digital World
Ben Smithee, Partner, LuxeIntelligence
4 to 4:45 p.m.
Capturing Young, Affluent Multicultural Shoppers
Becky Arreaga, Partner, Mercury Mambo
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