The lab-grown diamond brand also collaborated with the website The Future Rocks on a collection launching today.
Pinterest Reveals Top Trending Engagement Ring Styles
An unexpected gem tops the site’s 2018 Wedding Report.
New York--There’s a new gem trending in the engagement ring category on Pinterest, and it’s probably not what one would expect.
According to Pinterest, moissanite gemstones are the top engagement ring trend among users right now. Pinterest picks top trends based on the highest increase in “pins” or saves. Moissanite has experienced a 294 percent uptick in popularity over the past year.
Following behind at No. 2 are Art Deco-style engagement rings, with a 173 percent increase in popularity, and then oval stones, which are up 125 percent on the site.
The ranking comes as part of Pinterest’s 2018 Wedding Report, in which the social site states: “People are going back to basics with au naturale makeup and venues, and focusing on making meaningful memories with loved ones.”
Pinterest also said more and more brides are turning to “backdrop” necklaces to accessorize their big night, noting a 207 percent increase in interest in the style.
The site also ranked bridal fashion trends, indicating that women are gravitating toward high necklines and sleeves on their dresses, or boleros to go over them. More brides also are opting to wear flat shoes and jumpsuits to make themselves more comfortable on their big night.
Men are also veering toward casual and comfort-based looks, opting to wear tweed suits or even to go tie-free for the night.
When it comes to food, more couples are showing interest in serving pizza than fancy dinners. Snacks, like a pretzel bar during the reception or after-hours midnight bites, are also rising in popularity.
For the full wedding report, visit Pinterest’s news site.
It’s the hero piece of the newest "Green Jewel" collection, a collaborative offering from the two mines.
With holiday proposals right around the corner, encourage your customers to go for platinum when making the big purchase.
Chris Cramer, who also spent time at Gen Z intimates brand Parade, will take on the dual role.
In a world where the sparkle of a gemstone is only as brilliant as the trust behind it, IGI's purpose is truly invaluable.
The retail offering lets customers track their diamond’s journey.
The Luele mine is expected to eventually make the country the world’s third-largest diamond producer.
The growing company also plans to open more of its own boutiques.
The best quotes from the Oracle of Omaha and his right-hand man Charlie Munger from the 2018 Berkshire Hathaway shareholders meeting.
Next year’s milestone show will be full of educational programming and collaborations.
The Albany Business Review recently honored the 100-year-old company.
To honor his legacy, GIA has set up a scholarship in his name.
There have been eight attacks in the last month, spanning from a jewelry store parking lot in Rhode Island to highways in California.
The organization recognized outstanding industry players at its celebratory event.