Surveys

JA launches Cost of Doing business survey

SurveysJul 14, 2015

JA launches Cost of Doing business survey

Jewelers of America’s benchmarking survey is open from now through Aug. 15, and the trade association is seeking participation from retail jewelers across the country.

New York--Jewelers of America is seeking participation from retail jewelers across the country in its benchmarking survey, The Cost of Doing Business.

From now through Aug. 15, JA is asking retailers to visit its page on the Profit Planning Group’s website to take the confidential survey, which is used for JA’s comprehensive report.

The survey results are published in the report along with industry data trends. Survey participants will receive a free copy of the report, valued at $199, when it comes out later this year.

Retailers who participate also will be entered into a weekly drawing to win $500 in cash.

There are three ways to complete the survey: online, via a Microsoft Excel document or through a printable PDF, all of which can be accessed through JA’s Profit Planning Group portal. The jeweler, their accountant or financial planner can fill out the survey. 

In addition, JA will host a webinar Thursday at 1 p.m. EST. Called “Getting Serious About Profit,” the session will provide a guide for retailers to increase profits and demonstrate how to use the Cost of Doing Business Report to monitor and maintain improved results over time.

It will be presented by Albert Bates, founder and chairman of the Profit Planning Group. Registration for the session is available online.

National Jeweler is a for-profit subsidiary of Jewelers of America, though the organizations act independently of one another. JA acquired National Jeweler from Emerald Expositions in February 2015.

Michelle Graffis the editor-in-chief at National Jeweler, directing the publication’s coverage both online and in print.

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