During its Q3 call, CEO Efraim Grinberg discussed the deal to lower tariffs on Swiss-made watches, watch market trends, and more.
London Jewelers is Offering a Watch Trade-In Program
The retailer is partnering with pre-owned luxury timepiece seller Crown & Caliber to give store credit or cash for customers’ watches.
New York—London Jewelers has announced a partnership with pre-owned luxury timepiece seller Crown & Caliber to give customers store credit or cash for their watches.
The retailer, which has six store locations across Long Island and New York City, will provide its clients sale estimates from Crown & Caliber for their pre-owned high-end watches, either online or in-store.
Upon receiving a quote, customers can opt to receive cash or a London Jewelers store credit, which will be 20 percent higher than the cash value and redeemable for all in-store and online purchases.
“Within a 20-mile radius of New York City, there are likely hundreds of millions in pre-owned watch inventory sitting on people’s dressers or wrists,” Crown & Caliber CMO Jason Allen said.
“Our partnership with London Jewelers gives customers an easy and enjoyable avenue to gain real value for what they own, whether that be in compensation, a new watch or a piece of jewelry after trading in.”
Some of the brands the partnership is targeting are Rolex, Omega, TAG Heuer, Breitling, Cartier, Panerai, IWC and Patek Philippe.
Crown & Caliber and London Jewelers said that their symbiotic partnership adds new revenue streams to their businesses, increasing both foot and online traffic for a truly omnichannel approach to the pre-owned watch market.
“We’re excited to partner with Crown & Caliber to reach our current customers and attract new ones, offering them a greater trade-in value than they’d otherwise receive and giving them the opportunity to trade up to one of our 35-plus luxury timepiece brands,” London Jewelers Vice President Scott Udell said.
More information on the watch trade-in program is available on Crown & Caliber’s website.
The Latest

Rosior’s high jewelry cocktail ring with orange sapphires and green diamonds is the perfect Thanksgiving accessory.

Luxury veteran Alejandro Cuellar has stepped into the role at the Italian fine jewelry brand.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

The company gave awards to four students at the Namibia University of Science & Technology, including one who is a Grandview Klein employee.


It joins the company’s other manufacturing facilities globally, including in India, Botswana, and Namibia.

The polka dot pattern transcends time and has re-emerged as a trend in jewelry through round-shaped gemstones.

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

Vanessa Hickman, 49, allegedly sold a diamond bracelet that was mistakenly sent to her home.

GIA’s former president and CEO was presented with the Richard T. Liddicoat Award for Distinguished Achievement.

Social media experts spoke about protecting brand reputation through behaving mindfully online.

In 2026, the three will come together as “House of Brands,” with Gallet sold in Breitling stores and Universal Genève sold separately.

The second drop, which includes more Elphaba-inspired pieces from additional designers, will continue to benefit nonprofit Dreams of Hope.

Second-generation jeweler Sean Dunn has taken on the role.

Amber Pepper’s main focus will be on digital innovation and engaging younger consumers.

Called “Origin by De Beers Group,” the loose, polished diamonds are being sold in a total of 30 stores in the United States and Canada.

The lariat necklace features a 4.88-carat oval-cut Zambian emerald in 18-karat yellow gold.

A 43-carat sapphire brooch from the Vanderbilt collection was the top lot of the Geneva sale.

Rau is a fourth-generation art and antique dealer from M.S. Rau gallery whose first jewelry collection merges artifacts with modern design.

Former De Beers sustainability leader Purvi Shah will take over the role in February 2026.

La Joux-Perret is based in La Chaux-de-Fonds, Switzerland, and makes solar quartz as well as mechanical watch movements.

She previously taught at Gem-A and is the founder of The Gem Academy.

The British actress and her daughter modeled pieces from the brand’s new “Palette” capsule for its “Once Upon a Time” holiday campaign.

Plus, the tech giant shares the steps retailers should take if they believe they’re a victim of a review extortion scam.

Danny and Gaby Shaftel are now Shaftel Diamonds’ CEO and chief operating officer, respectively.

The jewelry manufacturer’s seasonal offering features its new “Melodie” bangles, as well as mini stud earrings and layering pieces.

With more than 140 activations taking place in New York City now through Nov. 23, these 12 events are can’t-miss moments.






















