David Webb Reveals Ice-Cold Holiday Window Display
The jeweler’s “Deep Freeze” display showcases its iconic jewelry designs frozen in a vintage icebox.

The “Deep Freeze” display, designed in collaboration with designer and storyteller Ken Fulk, depicts an icy wonderland of jewelry.
The windows at the brand’s Madison Avenue flagship showcase a vintage icebox of “frozen” jewelry on ice.
Fulk’s signature style combined with the American jeweler’s bold designs created a windowscape that is “whimsical, immersive, and unmistakably Webb,” said the jeweler.
“Ken Fulk possesses an extraordinary and unrivaled capacity to construct immersive worlds, each conjured through meticulous detail and imagination,” said Tara Rowghani, board director of David Webb.
“With Deep Freeze, he has conceived a holiday universe where imagination reigns and our jewelry radiates in a new, otherworldly light.”
Fulk, dubbed “The Incredible Fulk,” leads teams in San Francisco, New York, and Los Angeles, designing private residences, hospitality concepts, yachts, planes, and events. He guided the expansion of Italian restaurant Carbone and partnered with Pharrell Williams to launch The Goodtime Hotel in Miami.
The jewels on display include hammered gold pieces, stackable “Totem” necklaces, cocktail rings, and sculptural rock crystal statement jewelry.
The icebox is framed by frosted evergreens and shimmering snow.
Fulk said he has a deep connection to the brand and its founder, David Webb.
“His legacy for being a bon vivant among the starlets and swans of his time led to this extraordinary collection. This icebox was intended to hold that spirit and remind us of the wonder of a season when we can all don our most exuberant jewels,” said Fulk.
“Deep Freeze was intended to portray a glamorous era frozen in time while celebrating the timeless traditions of style and craftsmanship.”
David Webb’s New York flagship is located at 942 Madison Avenue.
The Latest

Endiama and Sodiam will contribute money to the marketing of natural diamonds as new members of the Natural Diamond Council.

The jeweler’s 2026 Valentine’s Day campaign, “Celebrating Love Stories Since 1837,” includes a short firm starring actress Adria Arjona.

The new features include interactive flashcards and scenario-based roleplay with AI tools.

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

Family-owned jewelry and watch retailer Deutsch & Deutsch has stores in El Paso, Laredo, McAllen, and Victoria.


The Italian luxury company purchased the nearly 200-year-old Swiss watch brand from Richemont.

Micro-set with hundreds of diamonds, these snowflake earrings recreate “winter’s most elegant silhouette,” and are our Piece of the Week.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Ella Blum was appointed to the newly created role.

Sponsored by RapNet

Investment firm Enhanced Retail Funding, a division of Gordon Brothers, was the successful bidder.

It explores the history of the iconic tagline and the company’s strategy to redefine the role of diamonds in society.

Retail veteran Sindhu Culas has stepped into the role.

Taylor Burgess, who has been at Stuller since 2013, was promoted to the newly created role.

Was 2025 a good year for jewelers? Did lab-grown diamonds outsell natural? Find out on the first episode of the “My Next Question” podcast.

Whether you recognize their jewels or are just discovering them now, these designers’ talent and vision make them ones to watch this year.

Buyers are expected to gravitate toward gemstones that have a little something special, just like last year.

Plus, JSA’s Scott Guginsky discusses the need for jewelers to take more precautions as the gold price continues to climb.

Morris’ most cherished role was being a mother and grandmother, her family said.

“Vimini” is the first chapter of the “Bulgari Eternal” collection that merges archival pieces with modern creations.

The third edition will be held in Half Moon Bay, California, in April.

The grant is in its first year and was created to recognize an exceptional fine jewelry designer whose star is on the rise.

Data built on trust, not tracking, will be key to success going forward, as the era of “borrowed attention” ends, Emmanuel Raheb writes.

Heath Yarges brings two decades of experience to the role.

Pete’s boundless curiosity extended beyond diamond cut and he was always eager to share his knowledge with others, no matter the topic.

Cartier, Van Cleef & Arpels, Buccellati, and Vhernier had another successful holiday season, Richemont reported this week.

Our Piece of the Week is Lagos’ “Bee” brooch that was seen on the red carpet for the first time on Sunday.























