2025 AGTA Spectrum Awards Open for Entries
The organization has also announced this year’s slate of judges.

The annual contest, created in 1984, recognizes design excellence in the world of colored gemstones and cultured pearls.
The winners of the awards set the standard for beauty and innovation, launch trends, and earn worldwide recognition, said AGTA.
They will receive mentions in the press and on social media and be recognized at the Spectrum & Cutting Edge awards gala during AGTA GemFair in Tucson next February.
Categories for the Spectrum awards for finished jewelry include bridal, business/day wear, evening wear, and men’s wear.
For the Cutting Edge awards, entrants can submit loose goods and non-wearable gems to categories including pairs and suites, innovative faceting, and carvings, as well as “North American Mined Gemstones.”
A vetted panel of judges, comprising experts from various facets of the industry, will choose the winners in each category.
This year’s retailer judges are Jerry Raine of Turgeon Raine in Seattle and Craig Underwood of Underwood’s Jewelers in Arkansas. Designer Erica Courtney is the designer judge. Blaine Lewis, owner and lead instructor of the New Approach School For Jewelers in Tennessee, is the manufacturing judge. Expert gemstone cutter Clay Zava is the lapidary judge.
Four additional judges will select winners for the two sponsored awards:
The Alfie Norville Women in Excellence Award, sponsored by Allan Norville and family, highlights female designers and is open to women entering any of the Spectrum categories. One of these awards will be given in each Spectrum category. These entries will be judged separately.
The award was introduced last year to honor the late Alfie Norville, who helped to establish the annual Gem & Jewelry Exchange jewelry trade show in Tucson, Arizona.
The second designation, a Platinum Honors award sponsored by Platinum Guild International, highlights the use of platinum. One award will be given in each Spectrum category. The organization will also select one “Best Use of Platinum and Color” and one “Best Use of a Platinum Crown.”
The judges for these awards are Jenny Luker, president of Platinum Guild International USA, along with Patti Norville Spector, Cher Norville, and Billie Norville—members of the Norville family.
“Once again, AGTA is fortunate to have an incredible group of judges with vast industry experience for this year’s awards,” said John W. Ford, Sr., CEO of AGTA.
“I encourage every designer and gem dealer, whether a seasoned veteran or someone waiting to be discovered, to send in your best. The media exposure you receive both by competing or winning a Spectrum or Cutting Edge Award can equally propel you and your business to new heights.”
Judging will take place in October.
There are also the “Editor’s Choice Spectrum” and “Editor’s Choice Cutting Edge” categories, for which winners are chosen at an invitation-only event for media that will take place in the fall.
Next year, at GemFair Tucson 2026, buyers will vote on pieces for the “Buyer’s Choice” awards. One winner will be chosen in the Spectrum division and one in Cutting Edge.
“The AGTA Spectrum & Cutting Edge Awards have represented the highest standard of excellence in gemstones and jewelry design for over four decades,” said Bruce Bridges, AGTA board president and president of Bridges Tsavorite.
“The judging process is incredibly thorough, with each juror selected for their unique expertise and insight. Multiple safeguards have also been put into effect to ensure that any chance for favoritism is completely negated. The level of media attention from respected industry publications, bloggers, and influencers makes participation alone a valuable opportunity. In terms of long-term recognition and visibility, no other jewelry competition compares.”
The mail-in deadline to qualify for early bird pricing is Sept. 26. The first entry is $285, and all additional entries are $225 each.
The final deadline is Oct. 10. After the early bird pricing offer expires, it is $315 for the first entry and $245 for every additional entry.
All entries must be paid for and received by the AGTA office before this date.
The full list of eligibility requirements and judging criteria is available on AGTA’s website.
To submit an entry to the awards, click here.
The Latest

The report delves into trending styles, the most popular jewelry brands by city, and why Belle Époque jewelry could be the next big thing.

Respondents were concerned about the future of the labor market and their income as well as the rising prices of gas and groceries.

The campaign highlights the asymmetrical high jewelry necklace style that the jeweler first created in 1879.

Submit your pieces for a chance to win in this year's competition.

It will explore the life of “The King of Diamonds” and showcase more than 165 creations from the brand.


Two suspects have been arrested in connection with the complex phone scam.

In her first column for National Jeweler, Jennifer Shaheen asks jewelers if they know how to connect with the next generation of consumers.

Retailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.

The annual awards cover tuition for an on-site educational course at the Swiss lab, as well as flights and lodging.

The jeweler partnered with the Tennessee resort to honor its 50th anniversary with limited-edition blackberry pendants and earrings.

The third-generation jeweler shared how the North Carolina retailer is celebrating this milestone and the love story that started it all.

The class, led by renowned metalsmith Cynthia Eid, highlighted Argentium silver as an alternative to gold amid high prices.

The show is slated for Oct. 16-19 at the Miami Beach Convention Center.

The “Empresses” capsule uses 19th-century medals depicting Napoleon, Joséphine, and Marie-Louise across five one-of-a-kind pieces.

The retailers at the top of the list offer affordable products and fun, discovery-fueled experiences.

Daniel Bing was formerly the marketing director for the Americas at Vacheron Constantin.

In our Piece of the Week, the designers reimagine the tennis bracelet with green enamel wrapped around a strand of “Desert Diamonds.”

The industry veterans join the podcast to discuss diamond marketing, the FTC Jewelry Guides, and lobbying for lower tariffs.

Founder Vik Westermann said the app is a “starting point” to inspire people to work with appraisers and gem labs, not replace them.

The Verdura brooch, which belonged to the late Virginia Fortune Ryan Ogilvy, was sold to a private collector in Asia.

The five students were awarded a total of $10,000 through the nonprofit’s 2026 “Future of Jewelry Making” scholarship.

Steven Lerche is now beginning his term as the youngest member to become president of The Plumb Club’s elected executive committee.

Murphy will retire at the end of the year and Alexander, currently the company’s president, will take over at the start of 2027.

The jeweler is encouraging customers who own lookalike rings to come into the store and trade them for credit towards an authentic piece.

The new campaign, “You Are The Occasion,” discourages shoppers from saving their fine jewelry for special occasions only.

One is the driver who allegedly crashed a car into a Sacramento jewelry store in April, striking a 71-year-old employee who later died.

In a new column, Peter Smith posits that people actually enjoy putting together IKEA furniture, and the same is true for engagement rings.
























