WatchesSep 11, 2024
These Are the Watches Women Want, Says Chrono24Its “Her-ology” report highlights trends in the women’s luxury watch market, from top brands to movement preferences.
IndependentsOct 18, 2017
More than 40% of Americans’ Relationship Status? Single
This is especially the case among adults ages 35 and younger, according to census data recently examined by the Pew Research Center.
Washington--Bridget Jones was single, at one time.
At one point or another so were Dorothy, Sophia, Rose and Blanche; Carrie, Miranda, Charlotte and Samantha; and Hannah, Marnie, Jessa and Shoshanna.
All of these well-known women of the big and small screens had the same relationship status that 42 percent of U.S. adults have now, according to a recent examination of census data by the Pew Research Center.
What Pew discovered is that the number of Americans who are “unpartnered,” meaning those living without a partner, has increased from 39 percent to 42 percent between 2007 (the first year the U.S. Census Bureau began collecting cohabitation data) and 2017.
It is interesting news for an industry that banks so heavily on love and marriage, and is just now starting to wake up to the potential of marketing to women who buy jewelry for themselves.
The sharpest increase in being single was among young adults, those 35 years old and under. That figure rose from 56 percent in 2007 to 61 percent in 2017.
The rise in the number of--to quote Ms. Jones--“singletons” was less marked among other age groups.
It rose from 29 percent to 30 percent among those ages 35 to 54, and from 29 percent to 32 percent in the 55- to 64-year-old age bracket.
And the number of single Americans actually fell among those ages 65 and up, making it more likely for older Americans (55+) to have a spouse or partner than younger adults.
RELATED CONTENT: 10 Jewels for the Self-Purchasing Female ConsumerSo why are there more single people in the United States today?
The article doesn’t come to a solid sociological conclusion--are people having trouble finding a mate, or are they simply happily single?--but it does hint that economics has something to do with it.
According to the article, those without a bachelor’s degree are more likely to be unpartnered than those with one, 46 percent versus 31 percent, and the share of single adults has risen more sharply among those who are not employed over the past 10 years.
Pew also shared some interesting data about the living arrangements for, and past relationships of, those who are currently single.
Among partnered adults, 58 percent have never been married, while 21 percent are divorced, 14 percent are widowed and the remaining 7 percent are either separated or married without a spouse present in the household.
Thirty-five percent of single adults live alone, 22 percent
Editors' Picks
Sponsored by
live with others in the home but are still head of the household (single parents are in this category), 28 percent live with a parent or grandparent (this would include many of the younger single adults mentioned above) and 16 percent live with a sibling or roommate.
More on Independents
The Latest
Events & AwardsSep 11, 2024
Lab-Grown, Natural Diamonds to Be Focus of AGS Confluence Scheduled for Sept. 25, the online-only event will be open to non-AGS members this year, for a fee.
MajorsSep 11, 2024
Brilliant Earth Expands International E-CommerceCustomers in more than 150 countries can now shop at the jewelry retailer’s online store.
Brought to you by
How to Increase Instagram Followers Naturally in 2024Growing your Instagram following organically is more important than ever in today's technological environment.
Policies & IssuesSep 11, 2024
Gems Keep Giving Reorganizes, Taps Hayley Henning as Board ChairThe organization, which was started by the International Colored Gemstone Association, is now a 501(c)(3).
Weekly QuizSep 05, 2024
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CollectionsSep 10, 2024
Foundrae’s Latest Collection Harnesses the Glow of the Golden HourThe “Golden Hour” collection was designed to “inspire and encourage reflection,” said the brand.
MajorsSep 10, 2024
Ludacris, Jessica Alba Star in New Movado CampaignMovado has named five new brand ambassadors, featuring them in its new “When I Move You Move” campaign.
Brought to you by
Watch: Natural Diamonds: A Great (but Often Untold) Geology StorySupplier Spotlight Sponsored by GIA.
TrendsSep 10, 2024
Carol Woolton To Release New BookThe jewelry historian discusses the history and cultural significance of jewelry throughout time and across the globe.
AuctionsSep 09, 2024
US Senator Dianne Feinstein's Jewels Going to AuctionBonhams will offer more than 70 pieces of the late dignitary’s jewelry next month.
CollectionsSep 09, 2024
Hearts On Fire Debuts New Campaign, DesignsThe “Love, Unleashed” campaign is an ode to love, featuring 16 new designs from Hearts On Fire’s “Vela” collection.
SourcingSep 09, 2024
Fuli Gemstones Introduces ‘Beidou Cut’The miner’s new peridot cut will debut at the upcoming Hong Kong jewelry trade show.
CollectionsSep 06, 2024
The ‘Fabergé x Beetlejuice Beetlejuice’ Collection is Scary ChicIt’s showtime for these jewels, inspired by the motifs and color palette of the new Tim Burton film.
FinancialsSep 06, 2024
Movado Lowers Guidance as Q2 Sales SlipCEO Efraim Grinberg pointed to a challenging consumer spending environment, particularly in the watch category.
CollectionsSep 06, 2024
Piece of the Week: Lizzie Mandler’s ‘Liquid Gold’ HoopsInspired by a 19th century sculpture, Mandler transformed gold into liquid for these earrings.
CollectionsSep 05, 2024
Bella Hadid Is Chopard’s New Brand AmbassadorThe model and entrepreneur stars in two new Chopard campaigns.
MajorsSep 05, 2024
Nordstrom Family Offers to Buy Namesake Retailer for $3.8BMembers of the founding family partnered with Mexican retail company El Puerto de Liverpool to possibly take Nordstrom private.
MajorsSep 05, 2024
Tiffany & Co. Celebrates Elsa Peretti’s Bone CuffThe iconic design has joined a lineup of notable pieces featured in the jeweler’s “With Love, Since 1837” campaign.
MajorsSep 05, 2024
Former Chopard, Frederique Constant Executive Tapped to Head CadarRalph Simons is now CEO of the jewelry brand started by fashion designer Michal Kadar and her husband, Avraham Kadar, in 2015.
ColumnistsSep 04, 2024
Creative Connecting: Why ‘Experience Content’ Matters Jen Cullen Williams and Duvall O’Steen say it’s all about giving your social media feeds a human touch.
TrendsSep 04, 2024
Taylor Hill, Soo Joo Park Star in New Messika CampaignThe models and friends of founder and artistic designer Valérie Messika showcase the brand’s jewelry in the “Back to Icons” campaign.
MajorsSep 04, 2024
Bloomingdale’s to Highlight Italian Jewelry in New Campaign“From Italy, With Love” will showcase Roberto Coin, Marco Bicego, and other Italian brands.
CollectionsSep 03, 2024
Zales, Prince Debut US Open-Inspired CollectionThe jewelry retailer will also have a diamond-set tennis racket on display at the tournament.
IndependentsSep 03, 2024
Ylang 23 Relocates, Expands Dallas FlagshipThe retailer has moved into a 3,200-square-foot space at The Shops of Highland Park.
TrendsSep 03, 2024
Amanda’s Style File: Sapphires for SeptemberThe month’s birthstone is vibrant in every color.
WatchesAug 30, 2024
Breitling Marks 140 Years With Special Editions of 3 Classic WatchesThe special editions of the Premier, Navitimer, and Chronomat are equipped with a new perpetual calendar movement from the brand.
CollectionsAug 30, 2024
Piece of the Week: K. Brunini Jewels’ Butterfly RingFly away with designer Katey Brunini’s butterfly ring, as its spring-loaded wings flutter above your fingers.
