CollectionsMar 28, 2025
Piece of the Week: Löf’s ‘The Valentine’ RingCollectionsApr 04, 2025
Piece of the Week: Heather B. Moore’s ‘Lily of the Valley’ Charm
The charm is a celebration of springtime as April showers bring May flowers with the piece’s cluster of diamond raindrops.
April showers bring May flowers!
This week’s “Piece of the Week” was a timely choice for the first week of April, as spring is just beginning.
Heather B. Moore’s “Lily of the Valley” oval charm displays a freehand stamped image of the Lily of the Valley flower with diamond accents totaling 0.02 carats in 14-karat yellow gold.
From the brand’s 2025 spring collection, the charm is a celebration of springtime.
The Lily of the Valley flower has had many different meanings throughout history.
In the Victorian era, it symbolized a return to happiness, according to Country Living, while it represented humility and purity in ancient times.
Looking to modernity, the flower has been associated with motherhood and happiness, or more generally, with spring.
“When we used to walk in the woods, my mom would say, ‘oh the Lily of the Valley is out, that is a sign for spring!’ [It is] a grounding memory of family and curiosities in the forest… The moisture on the leaves would glisten in the morning glow, and we would commence our hunt for crayfish through the streams, over the moss-covered rocks,” said Heather Moore, founder of her eponymous brand.
“When I think of Lily of the Valley, I think of adventures in the woods with my sisters, cousins, pets… my red rain jacket and yellow rain boots and the smell of spring.”
Related stories will be right here …
This week’s “Piece of the Week” was a timely choice for the first week of April, as spring is just beginning.
Heather B. Moore’s “Lily of the Valley” oval charm displays a freehand stamped image of the Lily of the Valley flower with diamond accents totaling 0.02 carats in 14-karat yellow gold.
From the brand’s 2025 spring collection, the charm is a celebration of springtime.
The Lily of the Valley flower has had many different meanings throughout history.
In the Victorian era, it symbolized a return to happiness, according to Country Living, while it represented humility and purity in ancient times.
Looking to modernity, the flower has been associated with motherhood and happiness, or more generally, with spring.
“When we used to walk in the woods, my mom would say, ‘oh the Lily of the Valley is out, that is a sign for spring!’ [It is] a grounding memory of family and curiosities in the forest… The moisture on the leaves would glisten in the morning glow, and we would commence our hunt for crayfish through the streams, over the moss-covered rocks,” said Heather Moore, founder of her eponymous brand.
“When I think of Lily of the Valley, I think of adventures in the woods with my sisters, cousins, pets… my red rain jacket and yellow rain boots and the smell of spring.”
The Lily of the Valley oval charm debuted, along with the spring collection, on March 25.
It retails for $1,044 and is available on the Heather B. Moore website.
While our Piece of the Week is in gold, the charm also comes in sterling silver for $374.
Editors' Picks
Sponsored by
More on Collections
The Latest
CrimeSep 02, 2026
CA Jeweler Gets 5 Years in ‘Phantom Rolex’ Ponzi SchemeNelson Holdo of Newport Beach pleaded guilty to multiple counts of felony grand theft and writing bad checks and was sentenced Monday.
AuctionsSep 02, 2026
If You Love Cats, This Jewelry Auction Is for YouCat ladies of the jewelry world, unite. Sandy Lerner’s “significant” collection of cat jewelry and other objects is going up for auction.
MajorsSep 02, 2026
Messika Names Former Omega Exec as New President, CEO of AmericasArnaud Michon, the former Omega USA President, will now lead Messika’s Americas region during its international development.
Brought to you by
Your Piece Could Be the One Editors Talk AboutSubmit your pieces for a chance to win in this year's competition.
Events & AwardsSep 02, 2026
Emerald’s New Owner Introduces ‘Glitter in the Grove’The branding references the back-to-back jewelry shows that new parent company Forge will host in Miami's Coconut Grove this November.
Weekly QuizAug 27, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
AuctionsSep 01, 2026
UK Woman Uncovers Rare Patek Philippe Watch in Mom’s Jewelry BoxThe stainless steel Patek Philippe “Calatrava” watch from the 1930s sold for nearly $80,000 at a recent Hansons Cornwall auction.
ColumnistsSep 01, 2026
Your Jewelry Marketing Has a Bridal ProblemEngagement rings are important but don’t ignore the customers who are buying jewelry “just because,” Emmanuel Raheb writes.
Brought to you by
Why More Jewelry Retailers Are Hosting Turnkey Estate Buying EventsRetailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.
MajorsSep 01, 2026
Kering Names New Pomellato, DoDo CEOsFormer Pomellato CEO Sabina Belli has been named president of Kering Italia amid a shakeup of Kering's new Jewelry division.
MajorsSep 01, 2026
Anne Marie Shulman Joins GPA GlobalThe veteran luxury packaging executive was appointed to help the company grow its North American business.
CrimeAug 31, 2026
$4M Van Cleef & Arpels Diamond Necklace Snatched From Vienna Museum Once the property of an Egyptian queen, the necklace was part of a larger exhibition of VCA jewelry at the Museum of Applied Arts (MAK).
GradingAug 31, 2026
GIA, Gübelin Gem Lab Confirm New Paraíba Tourmaline Deposit in EthiopiaThe labs’ separate investigations each determined that the East African country is producing copper-bearing tourmaline.
Events & AwardsAug 31, 2026
Wisconsin Museum to Host Jewelry Exhibition“Chicago Collects: Jewelry in Perspective” at the Oshkosh Public Museum will feature works by Fabergé, Lalique, and Louis Comfort Tiffany.
SourcingAug 28, 2026
Gareth Penny to Give Opening Speech at CIBJO Centenary CongressThe former De Beers CEO, and perhaps its next owner, will be a featured speaker at the event, slated for Sept. 4-7 in Italy.
IndependentsAug 28, 2026
Day’s Jewelers Honored With 3 Workplace AwardsThe employee-owned jeweler was named a “Best Place to Work” in Maine, New Hampshire, and for women.
CollectionsAug 27, 2026
Pandora Expands ‘Talisman’ Collection as Lawsuit Continues The second iteration of the jewelry collection was inspired by the zodiac and the four elements: earth, water, air and fire.
SourcingAug 27, 2026
OFAC Renews License Allowing Import of ‘Grandfathered’ Russian Diamonds General License 104B supersedes General License 104A, which was set to expire on Sept. 1.
CrimeAug 27, 2026
Customs Seizes Nearly 900 Pieces of Counterfeit JewelryThe package, intercepted in Indianapolis, contained fake Cartier, Tiffany & Co., and Van Cleef and Arpels jewelry.
IndependentsAug 27, 2026
Jessica McCormack to Open First West Coast StoreThe new location in Costa Mesa, California, marks the brand’s second store in the United States and fourth standalone location worldwide.
FinancialsAug 27, 2026
Movado’s Q2 Sales Up As Younger Consumers Take Interest in WatchesThe fashion watch category was once threatened by the Apple Watch, but consumers are now opting for new wearables, said Movado’s CEO.
SurveysAug 26, 2026
5 Jewelry Insights From The RealReal’s Resale ReportThe report delves into trending styles, the most popular jewelry brands by city, and why Belle Époque jewelry could be the next big thing.
Lab-GrownAug 26, 2026
AGTA Now Requiring Members to Call Lab-Grown Gems ‘Synthetic’The association added the requirement to its revised "Code of Ethics" and released the 17th edition of its “Gemstone Information Manual.”
SurveysAug 26, 2026
Consumer Confidence Dips in August Amid Anticipatory Anxieties Respondents were concerned about the future of the labor market and their income as well as the rising prices of gas and groceries.
TrendsAug 26, 2026
Boucheron’s New Campaign Celebrates Its ‘Question Mark’ NecklacesThe campaign highlights the asymmetrical high jewelry necklace style that the jeweler first created in 1879.
Events & AwardsAug 26, 2026
Harry Winston Exhibition to Open in ShanghaiIt will explore the life of “The King of Diamonds” and showcase more than 165 creations from the brand.
CrimeAug 25, 2026
Florida Woman Scammed Out of $1.5M in Jewelry, Precious MetalsTwo suspects have been arrested in connection with the complex phone scam.
ColumnistsAug 25, 2026
Proof Before Purchase: The Gen Z Way to BuyIn her first column for National Jeweler, Jennifer Shaheen asks jewelers if they know how to connect with the next generation of consumers.
