CollectionsMar 28, 2025
Piece of the Week: Löf’s ‘The Valentine’ RingCollectionsApr 04, 2025
Piece of the Week: Heather B. Moore’s ‘Lily of the Valley’ Charm
The charm is a celebration of springtime as April showers bring May flowers with the piece’s cluster of diamond raindrops.
April showers bring May flowers!
This week’s “Piece of the Week” was a timely choice for the first week of April, as spring is just beginning.
Heather B. Moore’s “Lily of the Valley” oval charm displays a freehand stamped image of the Lily of the Valley flower with diamond accents totaling 0.02 carats in 14-karat yellow gold.
From the brand’s 2025 spring collection, the charm is a celebration of springtime.
The Lily of the Valley flower has had many different meanings throughout history.
In the Victorian era, it symbolized a return to happiness, according to Country Living, while it represented humility and purity in ancient times.
Looking to modernity, the flower has been associated with motherhood and happiness, or more generally, with spring.
“When we used to walk in the woods, my mom would say, ‘oh the Lily of the Valley is out, that is a sign for spring!’ [It is] a grounding memory of family and curiosities in the forest… The moisture on the leaves would glisten in the morning glow, and we would commence our hunt for crayfish through the streams, over the moss-covered rocks,” said Heather Moore, founder of her eponymous brand.
“When I think of Lily of the Valley, I think of adventures in the woods with my sisters, cousins, pets… my red rain jacket and yellow rain boots and the smell of spring.”
Related stories will be right here …
This week’s “Piece of the Week” was a timely choice for the first week of April, as spring is just beginning.
Heather B. Moore’s “Lily of the Valley” oval charm displays a freehand stamped image of the Lily of the Valley flower with diamond accents totaling 0.02 carats in 14-karat yellow gold.
From the brand’s 2025 spring collection, the charm is a celebration of springtime.
The Lily of the Valley flower has had many different meanings throughout history.
In the Victorian era, it symbolized a return to happiness, according to Country Living, while it represented humility and purity in ancient times.
Looking to modernity, the flower has been associated with motherhood and happiness, or more generally, with spring.
“When we used to walk in the woods, my mom would say, ‘oh the Lily of the Valley is out, that is a sign for spring!’ [It is] a grounding memory of family and curiosities in the forest… The moisture on the leaves would glisten in the morning glow, and we would commence our hunt for crayfish through the streams, over the moss-covered rocks,” said Heather Moore, founder of her eponymous brand.
“When I think of Lily of the Valley, I think of adventures in the woods with my sisters, cousins, pets… my red rain jacket and yellow rain boots and the smell of spring.”
The Lily of the Valley oval charm debuted, along with the spring collection, on March 25.
It retails for $1,044 and is available on the Heather B. Moore website.
While our Piece of the Week is in gold, the charm also comes in sterling silver for $374.
Editors' Picks
Sponsored by
More on Collections
The Latest
Lab-GrownMay 08, 2026
NDC Publicly Criticizes Pandora Over ‘Misleading’ Natural Diamond ClaimsNDC said in an open letter that Pandora’s statements about the carbon footprint of lab grown versus natural diamonds are inaccurate.
SourcingMay 08, 2026
Ronnie VanderLinden Takes Over as WDC President The diamantaire and industry leader succeeds Feriel Zerouki and said he will focus on being a “champion” for natural diamonds.
TrendsMay 08, 2026
Rihanna Chooses ‘Desert Diamonds’ for 2026 Met GalaShe wore our Piece of the Week, Glenn Spiro’s “Old Moghul Golconda” earrings, featuring fancy brown-yellow diamonds totaling 51.90 carats.
Brought to you by
Discover Timeless Treasures: A Showcase of Antique Jewelry & Timepieces in Las VegasGain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.
Events & AwardsMay 08, 2026
JA Announces 2026 CASE Award WinnersTwo pieces were named “Best in Show,” one from the retail category and one from the supplier category.
Weekly QuizMay 07, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
FinancialsMay 07, 2026
Brilliant Earth Appeals to Higher-Income Shoppers in Q1The jewelry retailer noted resilience among its higher-end customers while demand softened for its lower-priced offerings.
AuctionsMay 07, 2026
‘Spectacular’ Kashmir Sapphire Headlines Heritage Spring Jewelry SaleLed by the 6.59-carat sapphire, the sale garnered $9.7 million, a record total for a Heritage jewelry auction.
Brought to you by
Las Vegas Antique Jewelry & Watch Show: Showcasing the Most Collectible Merchandise from Across the GlobeGain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.
MajorsMay 07, 2026
Gannon & Scott Names New Regional Account ExecutiveIn his new role, sales specialist Billy Welshoff will focus on the eastern United States.
WatchesMay 07, 2026
Chrono24 Names New CEOJosé Gaztelu has been promoted to the role, which has been vacant since last year.
Events & AwardsMay 07, 2026
JA Accepting Applications for 2026 Scholarship ProgramIt has also opened the application period for the Seymour & Evelyn Holtzman Bench Scholarship through June 30.
SourcingMay 06, 2026
Canada’s Oldest Diamond Mine Faces Uncertain FutureThe owner of the Ekati mine, which opened in 1998, has filed for insolvency protection amid the significant decline in diamond prices.
FinancialsMay 06, 2026
Pandora to Add Carbon Footprint Info to Lab-Grown DiamondsThe company announced the change alongside its Q1 results, which showed that the jewelry brand’s year is off to a shaky start.
MajorsMay 06, 2026
Saks Global Begins Layoffs, Reorganization Plans Closer to ApprovalThe retailer will cut 16 percent of its corporate workforce as part of its plan to exit bankruptcy.
AuctionsMay 06, 2026
Steve McQueen’s Heuer Monaco Watch Heads to Sotheby'sOf the many examples used in the filming of “Le Mans,” this one is believed to have spent the most time on Steve McQueen’s wrist.
EditorsMay 05, 2026
This Ohio Designer’s Jewelry Made It to the Met GalaMegan Piccione dressed Lauren Wasser in layers of diamond jewelry, making her stand out in a crowd that included celebrities like Beyoncé.
SourcingMay 05, 2026
Doug Hucker Returns to His RootsFollowing decades of association leadership, the “semi-retired” colored gemstone expert is turning his focus to gemstone education.
Events & AwardsMay 05, 2026
AMNH to Showcase Famous Jewelry, Trophies in Sports HistoryThe museum’s new exhibition will feature one of Jesse Owen’s Olympic medals, Yogi Berra’s crown, Super Bowl rings, and more.
Events & AwardsMay 05, 2026
JIS Launches Brand Exposure ProgramThe new program provides access to media exposure and editorial opportunities for exhibitors and retailers.
ColumnistsMay 04, 2026
The Key Mindset for Better Trade Show BuyingBuying discipline at trade shows starts with clarity about your inventory levels, Smith writes.
CrimeMay 04, 2026
Pawn Shop Manager Shot, Killed in FloridaLazaro Rodriguez Vega was murdered inside Cash Out Gold and Silver in Fort Pierce. A 20-year-old man has been charged in the case.
IndependentsMay 04, 2026
Zadok Jewelers, Austin Parks Foundation Support Wildflower PreservationA portion of every engagement ring sold in its Austin showroom will support the care and preservation of Austin’s wildflowers and green spaces.
TechnologyMay 01, 2026
Gemist, Saban Onyx Partner on Retailer-Focused Customization OfferingTheir partnership combines Gemist’s customization technology with Saban Onyx’s U.S.-based manufacturing capabilities.
SurveysMay 01, 2026
Consumer Confidence Inches Up in April Despite Rising Gas PricesRespondents were concerned about the Middle East conflict and how it will impact their finances.
ColumnistsApr 30, 2026
Peter Smith: A Sleazy Salesman and the Case for Regret Avoidance Smith uses a comment he overheard in the grocery store to remind retailers that their job is to inspire buying behavior, not just sell.
MajorsApr 30, 2026
Claire’s New Summer Campaign Is a Sensory Wonderland for Gen Alpha“A Girl SMR at Claire’s” celebrates girlhood through the five senses with stacked jewelry, slime toys, scented accessories, and ASMR.
AuctionsApr 30, 2026
Vintage Cartier Watch Crashes Through Records, Selling for $2MBelieved to be one of three made in 1987, the Cartier London Crash was hot at the “Shapes of Cartier” sale at Sotheby’s Hong Kong.
