Timex Launches Collection of National Park Watches
The watches’ dials feature artwork celebrating the vibrant energy and unique landscapes of six of America’s national parks.

The Timex National Parks collection comprises six styles featuring Yellowstone National Park, Rocky Mountain National Park, Zion National Park, Acadia National Park, Grand Canyon National Park, and Great Smoky Mountains National Park.
The dial of each watch showcases the name of the park, with their design reminiscent of a vintage postcard.
It also features luminous hands, including an arrow-shaped second hand to complement the artwork, as well as Arabic markers and a lightweight black resin case.
The watches are made with Timex’s FastWrap hook and loop fabric strap, which is designed to be easy to put on and take off.
For durability, the timepieces are reinforced with a crown protector, 50 meters of water resistance, and acrylic crystal.
“From the awesome depths of the Grand Canyon to the rugged peaks of the Rockies, this collection celebrates the vast beauty of our country’s most magnificent places,” said the company.
Along with paying tribute to America’s wild spaces, Timex said the collection also serves as an invitation to explore and reconnect with the outdoors.
The watches retail for $65.
The National Parks collection launched today on Timex.com.
The Latest

Moses, who started at GIA’s Santa Monica lab in 1976, will leave the Gemological Institute of America in May.

Increased competition, falling lab-grown diamond and moissanite prices, and the rising cost of gold took a toll on the moissanite maker.

The earrings, our Piece of the Week, feature pink tourmalines as planets orbiting around an aquamarine center set in 18-karat rose gold.

Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.

“The Price of Freedom” campaign video for International Women’s Day confronts the quiet violence of financial control.


Also, a federal judge has ordered that companies that paid tariffs implemented under the IEEPA are entitled to refunds.

The ever-growing collection, which just expanded with the addition of Olga of Kyiv, features cameos of 12 women from history.

With refreshed branding, a new website, updated courses, and a pathway for growth, DCA is dedicated to supporting retail staff development.

We asked a jewelry historian, designer, bridal director, and wedding expert what’s trending in engagement rings. Here’s what they said.

The annual event will be held in Orlando, Florida, from Sept. 14-17.

The “Outlander” star modeled for the digital cover of the magazine’s spring issue, which features a story on her relationship with jewelry.

This year’s annual congress, which will mark the confederation’s 100th anniversary, will take place this fall in Italy.

Beverly Hills was chosen as the location for the brand’s first store, designed as a “private residence for modern monarchs.”

Kering, Apple, and other retailers have reportedly temporarily closed stores in the Middle East region in light of the recent conflicts.

Beth Gerstein discusses the vibe of the new store, what customers want when fine jewelry shopping today, and the details of “Date Night.”

Nearly half of buyers are prioritizing silver and fashion collections this season, organizers said.

The “Live Now. Polish Later.” campaign features equestrians wearing the brand’s jewels while galloping across the icy plains of Kazakhstan.

The precious metals provider has promoted Jennifer Ashworth to the role.

Nelson will be honored as the inaugural grant winner at the Gem Awards gala on March 13.

Experts from India weigh in the politics, policies, and market dynamics for diamantaires to monitor in 2026 and beyond.

The American precious metals refiner’s day-to-day operations remain the same post-acquisition.

These aquamarine jewels channel the calming energy of the March birthstone.

The “Innovative Design” category and award will debut in the Spectrum division of this year’s AGTA Spectrum & Cutting Edge Awards.

Diamond jewelry was the star of the event formerly known as the SAG Awards.

Consumers were somewhat less worried about the future, though concerns about rising prices and politics remained.

Foerster is this year’s Stanley Schechter Award recipient.

Sponsorships and tickets to the annual fundraising event, set for May 31, are available now.























