Executives from The Ritz-Carlton Yacht Collection, Starboard Luxury, and Bulgari celebrated the opening of a new store aboard the “Ilma” yacht.
Miami—A new Bulgari boutique has opened aboard The Ritz-Carlton Yacht Collection’s newest yacht.
Starboard Luxury, the luxury division of Starboard Group, teamed up with The Ritz-Carlton Yacht Collection and the jewelry brand to open a store on the “Ilma” vessel.
The boutique will feature the same “Italian artistry and Roman elegance” as Bulgari’s stores on land, said Starboard.
The store will offer a curated selection of jewelry, watches, and accessories from its “Serpenti,” “Bvlgari Bvlgari,” “B.zero1,” “Divas’ Dream,” and “Octo” collections.
A selection of Bulgari jewelry available at the new boutique
“Starboard Luxury is thrilled to unite two iconic brands, Bvlgari and The Ritz-Carlton Yacht Collection, for a specially curated experience designed for sophisticated travelers,” said Stacy Shaw, senior vice president of Starboard Luxury and Resorts.
“This collaboration offers a very unique opportunity to discover Bulgari’s magnificent creations while journeying to the world’s most desired destinations aboard an incredible yacht.”
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The yacht will also offer bespoke experiences designed to highlight the LVMH-owned brand’s offerings.
During each sailing, guests can meet a Bulgari representative to learn about the brand's history, heritage, craftsmanship, and product offerings.
For a more personalized experience, guests can arrange for private viewings, in-suite appointments, or private shopping sessions with a Bulgari representative.
A series of bespoke experiences, including chef-hosted five-star culinary events and shoreside adventures offering a behind-the-scenes look at Bulgari, will debut throughout Ilma’s inaugural season.
“We are immensely proud of this collaboration that embodies excellence and sophistication, and we’re confident that by partnering with The Ritz-Carlton Yacht Collection, we can redefine the luxury at sea experience,” said Elodie Thellier, Bulgari president of Latin America and the Caribbean.
“We look forward to welcoming Ilma guests to the Bulgari boutique to discover not only our most iconic collections of jewelry, timepieces, and accessories but also to experience the richness of Italian hospitality.”
