SourcingSep 12, 2024
AGTA Elects Bruce Bridges as PresidentMajorsSep 18, 2024
Richemont Shuffles Leadership at Vhernier
The luxury giant recently completed its acquisition of the Italian jewelry brand.
A Vhernier “Calla” necklace in 18-karat rose gold and ebony ($11,300). Richemont has completed its acquisition of the Italian jeweler and made leadership changes.
Geneva—Richemont has made leadership changes at Vhernier now that its acquisition of the Italian jewelry brand is complete.
The luxury giant appointed Gianluca Brozzetti, executive vice president of Richemont-owned Buccellati, to Vhernier’s board of directors as executive vice president in an ad-interim CEO role.
Brozzetti stepped down from his role as Buccellati CEO in February after 10 years leading the company.
“Vhernier has long been admired for the unique contemporary and essential design of its creations,” said Brozzetti.
“Over the coming years, our focus will be on consolidating its success and expanding its network of boutiques, leveraging its exquisite ‘Made in Italy’ craftsmanship.”
Related stories will be right here …
The luxury giant appointed Gianluca Brozzetti, executive vice president of Richemont-owned Buccellati, to Vhernier’s board of directors as executive vice president in an ad-interim CEO role.
Brozzetti stepped down from his role as Buccellati CEO in February after 10 years leading the company.
“Vhernier has long been admired for the unique contemporary and essential design of its creations,” said Brozzetti.
“Over the coming years, our focus will be on consolidating its success and expanding its network of boutiques, leveraging its exquisite ‘Made in Italy’ craftsmanship.”
The Traglio family, who acquired Vhernier in 2001 and then sold it to Richemont, will “remain involved in the business and continue to contribute to its growth.”
Maurizio Traglio, CEO of Vhernier, is now chairman of the brand’s board of directors.
“We are delighted that Vhernier is now part of Richemont’s family of prestigious jewelry maisons,” said Maurizio.
“We are convinced that Vhernier’s unique creative style and quality craftsmanship, complemented by Richemont’s management excellence, will enable Vhernier to become a leading international jewelry maison.”
Carlo Traglio, chairman of Vhernier, is now the chairman of Vhernier USA.
Isabella Traglio will remain in her role as head of design and research and development, leading the creative direction of the brand.
Richemont CEO Nicolas Bos said he has admired the brand since it was co-founded by Angela Camurati in the 1980s.
“Richemont has deep respect for the Traglio family’s exceptional achievement in establishing Vhernier as a highly distinctive jewelry maison. We very much look forward to working with Maurizio, Carlo, and Isabella to ensure that Vhernier flourishes in years to come,” said Bos.
The Milan-based brand was founded in Valenza, Italy, in 1984. Vhernier is best known for its modern aesthetic, inspired by the body’s curves and modern sculpture.
There are 17 mono-brand Vhernier boutiques across the world, including in Milan, Rome, Geneva, Paris, New York, Miami, and Dubai, and its jewelry is also sold through a network of retailers.
Editors' Picks
Sponsored by
More on Majors
The Latest
SourcingFeb 10, 2026
At Meeting in South Africa, Support for Natural Diamonds Picks Up Steam Namibia has formally signed the Luanda Accord, while two key industry organizations pledged to join the Natural Diamond Council.
TrendsFeb 10, 2026
Bad Bunny Wears Football-Shaped ‘Desert Diamond’ for Halftime PerformanceLady Gaga, Cardi B, and Karol G also went with diamond jewelry for Bad Bunny’s Super Bowl halftime show honoring Puerto Rico.
SurveysFeb 10, 2026
Shoppers to Spend Big on Jewelry This Valentine’s Day, Says NRFJewelry is expected to be the No. 1 gift this year in terms of dollars spent.
Brought to you by
The MJSA Mentor & Apprenticeship Program: Attracting & Training the Next Generation of Bench JewelersLaunched in 2023, the program will help the passing of knowledge between generations and alleviate the shortage of bench jewelers.
FinancialsFeb 10, 2026
Kering Plans Transformation as 2025 Sales Sink 13%As star brand Gucci continues to struggle, the luxury titan plans to announce a new roadmap to return to growth.
Weekly QuizFeb 05, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
SourcingFeb 10, 2026
AGTA To Debut ‘Stuller Color of the Year’ Spectrum Awards CategoryThe new category asks entrants for “exceptional” interpretations of the supplier’s 2026 color of the year, which is “Signature Red.”
Policies & IssuesFeb 09, 2026
U.S., India Trade Deal One Step Closer to Being FinalizedThe White House issued an official statement on the deal, which will eliminate tariffs on loose natural diamonds and gemstones from India.
Brought to you by
How Jewelers Can Fight Back Against Cell JammersCriminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.
Events & AwardsFeb 09, 2026
JA Now Accepting Entries for 2026 CASE AwardsEntries for the jewelry design competition will be accepted through March 20.
IndependentsFeb 09, 2026
James Free Jewelers Unveils Revamped FlagshipThe Ohio jeweler’s new layout features a curated collection of brand boutiques to promote storytelling and host in-store events.
TrendsFeb 09, 2026
These 14 Jewels Will Melt Your Heart This Valentine’s DayFrom heart motifs to pink pearls, Valentine’s Day is filled with jewelry imbued with love.
CrimeFeb 06, 2026
Florida Man Sentenced After Selling Fake Native American Jewelry for a Decade Prosecutors say the man attended arts and craft fairs claiming he was a third-generation jeweler who was a member of the Pueblo tribe.
FinancialsFeb 06, 2026
Pandora’s North America GM Departs Amid Executive ChangesNew CEO Berta de Pablos-Barbier shared her priorities for the Danish jewelry company this year as part of its fourth-quarter results.
TrendsFeb 06, 2026
Margot Robbie, Jacob Elordi Wear Matching Cece Jewellery Signet RingsOur Piece of the Week picks are these bespoke rings the “Wuthering Heights” stars have been spotted wearing during the film’s press tour.
SourcingFeb 05, 2026
De Beers Lowers Production Guidance for 2026, Anglo Mulls Another WritedownIt would be the third impairment charge in three years on De Beers Group, which continues to grapple with a “challenging” diamond market.
IndependentsFeb 05, 2026
Borsheims to Undergo Massive Renovation in the Spring The Omaha jewelry store’s multi-million-dollar renovation is scheduled to begin in mid-May and take about six months.
CollectionsFeb 05, 2026
Marco Bicego’s Amethyst Collection Travels to a Purple ParadiseThe “Paradise Amethyst” collection focuses on amethyst, pink tourmaline, garnet, and 18-karat yellow gold beads.
FinancialsFeb 05, 2026
Watches of Switzerland Reports Strong Holiday Results in Q3The retailer credited its Roberto Coin campaign, in part, for boosting its North America sales.
ColumnistsFeb 04, 2026
January Jewelry Sales: More Dollars Spent, Fewer Units Sold Sherry Smith unpacks independent retailers’ January performance and gives tips for navigating the slow-growth year ahead.
TrendsFeb 04, 2026
Amanda’s Style File: February Birthstone BlissAmethyst, the birthstone for February, is a gemstone to watch this year with its rich purple hue and affordable price point.
MajorsFeb 04, 2026
Marco Bicego Names New Global Marketing DirectorThe Italian jewelry company appointed Matteo Cuelli to the newly created role.
MajorsFeb 04, 2026
Frederick Goldman Updates Leadership TeamThe manufacturer said the changes are designed to improve speed, reliability, innovation, and service.
Policies & IssuesFeb 03, 2026
Tariff Relief on Horizon for India as Trump, Modi Make DealPresident Trump said he has reached a trade deal with India, which, when made official, will bring relief to the country’s diamond industry.
CollectionsFeb 03, 2026
Jade Trau Releases New Charms, Introduces RondellesThe designer’s latest collection takes inspiration from her classic designs, reimagining the motifs in new forms.
WatchesFeb 03, 2026
Casio America Calls Jersey City HomeThe watchmaker moved its U.S. headquarters to a space it said fosters creativity and forward-thinking solutions in Jersey City, New Jersey.
SourcingFeb 03, 2026
Nivoda Reveals Upgraded Gemstone MarketplaceThe company also announced a new partnership with GemGuide and the pending launch of an education-focused membership program.
GradingFeb 02, 2026
IGI to Acquire American Gemological Laboratories IGI is buying the colored gemstone grading laboratory through IGI USA, and AGL will continue to operate as its own brand.
