MajorsAug 06, 2024
Zales, TikToker Sabrina Brier Partner on Jewelry GiveawayCollectionsSep 03, 2024
Zales, Prince Debut US Open-Inspired Collection
The jewelry retailer will also have a diamond-set tennis racket on display at the tournament.
Zales teamed up with sporting goods brand Prince on a tennis-inspired capsule collection in time for the U.S. Open.
Akron, Ohio—Zales has partnered with sporting goods brand Prince on a tennis-inspired capsule collection in celebration of the U.S. Open.
The 14-piece collection includes tennis necklaces and bracelets, as well as necklaces and bracelets featuring tennis balls and rackets.
The pieces have a “P” detail at the clasp, a nod to the Prince logo.
The jewelry is available in silver and 14-karat yellow and white gold, with both natural and lab-grown diamonds.
The 14-piece collection includes tennis necklaces and bracelets, as well as necklaces and bracelets featuring tennis balls and rackets.
The pieces have a “P” detail at the clasp, a nod to the Prince logo.
The jewelry is available in silver and 14-karat yellow and white gold, with both natural and lab-grown diamonds.
Zales and sporting goods company Prince have a new capsule collection for tennis fans.
The collection includes classic tennis bracelets.
The “P” on the clasp is a nod to the “P” on the head and handle of Prince’s tennis rackets.
The collection also features necklaces and bracelets with tennis rackets and tennis balls.
“We’ve absolutely loved bringing this collection to life with the Prince team,” said Angela Kennedy, vice president of product innovation at Zales.
“In creating this limited-edition collection, we collaborated with Prince to ensure that the pieces were infused with elements of both brands to allow fans to celebrate their love of tennis and express their personal style in a fun and unique way.”
The Signet Jewelers-owned banner also will be sponsoring select players during the U.S. Open matches, putting its logo on players’ uniforms, including a special player patch.
As it celebrates its 100th anniversary, the jewelry store chain said its activations around the U.S. Open aim to “imbed Zales at the intersection of fashion, sports, and culture to attract a younger consumer.”
Zales also will have a targeted influencer campaign, looking to reach Gen Z and millennial audiences.
Matthew Salter, executive vice president of partnership and marketing at Prince’s parent company Authentic, described Prince as both a brand and a lifestyle.
“This collaboration with Zales captures the blend of elegance and energy of tennis, which we also want to inspire in our community,” said Salter.
“Together, the two brands are bringing elevated fashion to an unexpected place while maintaining the spirit of the game.”
The collection is available online, ranging in price from $250 to $7,500.
In addition, Zales will showcase something special in its suite at the U.S. Open, which is taking place now through Sept. 8 in New York.
Zales and Prince collaborated on a custom, branded tennis racket set with more than 205 total carats of natural diamonds sourced from De Beers Group and valued at $2.5 million.
This custom tennis racket is set with more than 205 total carats of diamonds.
Co-branded mailers from Zales and Prince invited content creators to a private luxury suite to experience the U.S. Open and see the racket, said a Zales spokesperson.
The racket features 794 diamonds, ranging in clarity from VVS to SI, in five shapes: round, oval, emerald, pear, and marquise.
The grip of the racket has 621 diamonds while the strings hold 173 diamonds.
It will be at the Zales U.S. Open suite for attendees to view and photograph and also will show up around New York City over the course of the tournament, said Zales.
More on Collections
The Latest
Supplier BulletinAug 07, 2026
Why More Jewelry Retailers Are Hosting Turnkey Estate Buying EventsSponsored by Stratus Estate Buyers
MajorsAug 07, 2026
Retail Veteran Pam Cloud Appointed President of Blue NileCloud, who will officially join Blue Nile on Monday, spent 26 years at Tiffany & Co. and founded jewelry brand Roseate.
MajorsAug 07, 2026
Pandora Appoints Paulo Garcia as New CFO Garcia will take over from the company’s current CFO, Anders Boyer, who is retiring at the end of November.
Brought to you by
Why More Jewelry Retailers Are Hosting Turnkey Estate Buying EventsRetailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.
MajorsAug 07, 2026
Etsy to Lay Off 12% of WorkforceEtsy CEO Kruti Patel Goyal explained why the company is letting go more than 200 employees as its performance improves.
Weekly QuizAug 07, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
TrendsAug 07, 2026
Look Ahead with Syna’s Binoculars PendantThe “Star Gazer” pendant, our Piece of the Week, is Syna’s tribute to curiosity and the discovery of something new.
CrimeAug 06, 2026
Lalique Museum to Remain Closed Following $5M HeistMuseum officials are looking to the public to help cover the “exceptional” costs involved in recovering from the July 5 smash-and-grab.
Brought to you by
Wedding Band Trends 2026: Personalization Takes Center StageColored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.
MajorsAug 06, 2026
Claire’s Revamps Piercing Services for Second Time in Three Years The overhaul includes enhanced employee safety training and trendy earring styles, including lab-grown diamond studs.
FinancialsAug 06, 2026
Brilliant Earth’s Q2 Sales Up 6%, Driven by High-Income ShoppersThe retailer said it had its biggest Mother’s Day ever, with strong demand for higher-priced jewelry.
TrendsAug 06, 2026
New Book on Handcrafted American Objects Highlights Jewelry“Handwork: Handcrafted Objects that Made America” features historic and contemporary works, including a Diné squash blossom necklace.
MajorsAug 06, 2026
AJA East Coast Names Ani Khachian as First Female President-ElectThe Armenian Jewelers Association’s East Coast chapter has also elected its 2026–2027 board of directors.
MajorsAug 05, 2026
Private Equity Firm Wants to Buy 100+ JCPenney StoresOnyx Partners has submitted a second offer to buy the department stores after its first offer fell through last year.
IndependentsAug 05, 2026
Atlanta Jeweler Introduces $10K MartiniSolomon Brothers Jewelers has partnered with local cocktail bar Roaring Social on a new martini garnished with a tennis necklace.
IndependentsAug 05, 2026
Another Member of the Siegel Family Joins Hamilton Jewelers Benjamin Siegel, son of President and CEO Hank Siegel, started working for the family business this week.
MajorsAug 05, 2026
Bulgari Opens Store in San DiegoThe new space features a modern design that blends Bulgari’s Roman heritage with San Diego’s coastal spirit.
CrimeAug 04, 2026
Crew of Thieves Break Into Indiana Jeweler’s HomeFour men were charged in connection with the break-in and accused of stealing $365,000 in cash, jewelry, and designer goods.
MajorsAug 04, 2026
Pandora Hires Former Signet Board Member to Lead North American MarketAndré Branch has more than 25 years of experience with various brands, most recently serving as CEO of Ariana Grande’s cosmetics company.
MajorsAug 04, 2026
Sasha Primak Acquires GemlokNew York-based atelier Gemlok is best known for creating the innovative “bridge” setting that became popular in the bridal market.
CrimeAug 03, 2026
Florida Man Gets 15 Years in Trio of Jewelry Store RobberiesThe 50-year-old man pleaded guilty earlier this year to robbing two jewelry stores and a pawn shop of more than $700,000 in merchandise.
WatchesAug 03, 2026
Citizen's New Spider-Man Watch Is a Collector’s DreamThe watch’s dial features an original design by Marvel comics illustrator Adam Kubert.
Lab-GrownAug 03, 2026
Chatham Releases First Men’s CollectionThe new collection of lab-grown diamond and colored gemstone jewelry provides a “fresh perspective” on the category, Chatham said.
TrendsAug 03, 2026
Amanda’s Style File: Spinel vs. Peridot While some August babies are team peridot, the month's time-honored birthstone, others are team spinel, the newer alternative.
TrendsJul 31, 2026
These Pieces of the Week Are Sweet Edina Kiss’ “Popsicle” pendant and Karina Choudhrie’s “Ice Cream” charm satisfy that summer craving for a sweet piece of jewelry.
MajorsJul 31, 2026
Macy’s Iconic Red Shopping Bag Sign Torn DownThe massive billboard has been in the same spot on the department store’s Herald Square flagship store for decades.
SourcingJul 31, 2026
Gemfields’ H1 Revenue Jumps 72%The miner’s ruby and emerald auctions brought in a combined $102.9 million.
SourcingJul 30, 2026
De Beers Sale in ‘Final, Most Challenging’ Phase, Anglo CEO SaysThe goal is for the De Beers sale to be finished by the second half of 2026, with the subsequent approvals process expected to take a year.
