IWC Is Sending Its Watches to Space
The company outfitted the Polaris Dawn spaceflight crew with watches that will later be auctioned off to benefit St. Jude.

New York—Swiss watchmaker IWC Schaffhausen is sending four of its watches to space Tuesday morning.
The Richemont-owned company outfitted each of the four crew members aboard commercial spaceflight mission Polaris Dawn with a Pilot’s Watch Chronograph Edition “Polaris Dawn.”
The design features a white ceramic case, a “space-blue” dial printed with stars, and the mission logo.
Engraved on the case back are the names of each of the crew members—U.S. billionaire Jared “Rook” Isaacman, who will serve as commander, retired United States Air Force Lieutenant Colonel Scott “Kidd” Poteet and SpaceX Lead Space Operations Engineers Sarah “Cooper” Gillis and Anna “Walker” Menon.

Polaris Dawn is set to launch from NASA’s Kennedy Space Center in Florida sometime today.
When the watches return to Earth, they will be auctioned at Christie’s in New York City, with proceeds to benefit St. Jude Children’s Research Hospital.

The Polaris Dawn flight will include up to five days in orbit and an attempt at the first private spacewalk.
The missions will utilize SpaceX technology, with the rockets, crewed spacecraft, and spacesuits all provided by SpaceX, according to Space.com.
Polaris Dawn is the first of three spaceflights planned as part of the Polaris Program, which aims to advance human spaceflight capabilities by demonstrating new technologies and conducting scientific research to learn more about humans adapting, living and working in space.
A total of 36 experiments have been selected from 31 partner institutions and designed to advance human health on Earth and on future long-duration spaceflights, said the program.
The Polaris Program was organized by Isaacman, Polaris Dawn’s mission commander.
He is the CEO of payment processing solutions provider Shift4, as well as a pilot and astronaut.
He previously served as the commander of Inspiration4, the first all-civilian mission to space in 2021 that helped raise over $240 million for St. Jude Children’s Research Hospital.
The timepieces from the Polaris Dawn mission will be up for auction in December.
The Latest

The “Impermanence” collection contemplates nature through the Japanese art of Ikebana (flower arranging) and philosophy of wabi-sabi.

The Texas-based jewelry retailer has set up shop in Tennessee and Arizona.

Eric Ford will step into the role, bringing with him decades of experience.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

In addition to improved capabilities, the acquisition will allow the jeweler to offer support to other independent jewelers.


The “Celestial Blue” capsule collection campaign features Olympian Kateryna Sadurska.

The seasonal store, located in Mykonos, Greece, offers exclusive events, personal styling, and curated experiences.

The countdown is on for the JCK Las Vegas Show and JA is pulling out all the stops.

The New England jeweler is hosting a bridal event for the month of August.

The trade-only event will host its debut fair in the Emerald City later this month.

Its sessions will focus on inventory strategies, staff performance, retention and acquisition, emerging market trends, and more.

For its 10th anniversary, Miseno designed the “Arco” earrings based on the Arco Felice, an arch conceptualized in A.D. 95 in Miseno, Italy.

The jewelry company is one of several contributing to relief efforts in the region after the recent floods.

Inspired by fiancé Sid Wilson’s nickname for her, the white and yellow diamond ring features a unique honeycomb design.

The brand is marking its 50th anniversary with a limited-edition bangle, high jewelry suites, new collections, and more.

Goldfarb said changes in the industry, coupled with his age and the updates needed to modernize his business, drove his decision.

Longtime LVMH executive Michael Burke has stepped into the role.

Central topics of next week’s event include climate action, labor rights, artisan preservation, and value retention in producing countries.

Vickie Rokkos has joined the jewelry company as its new national sales director of North America.

Turbulence will be the new baseline for luxury as it faces its biggest potential setbacks in 15 years, a recent report said.

Sponsored by Rio Grande Jewelry Supply

The “For the Love of Fruits” collection features five fruit pendants, each holding a different meaning.

Diamonds and crimes (some involving diamonds) top the list of National Jeweler’s most popular stories halfway through the year.

They discovered “The Dash Diamond,” named for their dog, at the Crater of Diamonds State Park earlier this month.

The “Les Pétales” collection imagines roses caught mid-bloom as a tribute to nature’s beauty.

Luxury brands charge thousands for their shoes and handbags. Jewelers pricing diamond products should take note, Peter Smith writes.

Rotenberg was an active member of the American Gem Society and an accomplished appraiser who also worked with therapy dogs at a hospital.