MajorsMay 23, 2024
Gem-A CEO Alan Hart ResignsMajorsJun 04, 2024
ASA Names New CEO
Lana Vukovljak will take charge of the American Society of Appraisers in July.
The American Society of Appraisers has named professional education expert Lana Vukovljak as its new CEO.
Herndon, Va.—The American Society of Appraisers has named Lana Vukovljak as its new CEO.
She will step into the role on July 1.
Former CEO Johnnie White announced his departure late last year, leaving the organization in February to take on the role of CEO at the American Association of Clinical Endocrinology.
In her new role, Vukovljak will be responsible for overseeing the organization’s operations, ethical and professional standards, supporting its six disciplines and its network of fifty chapters worldwide.
Vukovljak will also be charged with consumer outreach, and managing partnerships with the ASA Educational Foundation, the NAIFA Education and Research Trust, and a network of global organizations.
“We are thrilled to welcome Lana Vukovljak as the new CEO of ASA,” said Garrett Schwartz, ASA international president.
“Lana's extensive experience and dedication to professional education make her an outstanding leader for our organization. Her vision and strategic skills will be invaluable in advancing our mission internationally and continuing ASA’s leadership in the valuation profession.”
Related stories will be right here …
She will step into the role on July 1.
Former CEO Johnnie White announced his departure late last year, leaving the organization in February to take on the role of CEO at the American Association of Clinical Endocrinology.
In her new role, Vukovljak will be responsible for overseeing the organization’s operations, ethical and professional standards, supporting its six disciplines and its network of fifty chapters worldwide.
Vukovljak will also be charged with consumer outreach, and managing partnerships with the ASA Educational Foundation, the NAIFA Education and Research Trust, and a network of global organizations.
“We are thrilled to welcome Lana Vukovljak as the new CEO of ASA,” said Garrett Schwartz, ASA international president.
“Lana's extensive experience and dedication to professional education make her an outstanding leader for our organization. Her vision and strategic skills will be invaluable in advancing our mission internationally and continuing ASA’s leadership in the valuation profession.”
Previously, Vukovljak served as the CEO of the Residential Real Estate Council, CEO of the American Association for Clinical Chemistry, CEO and chief learning officer of the American Association of Diabetes Educators, and vice president of continuing education for the American Health Information Management Association.
Vukovljak shared her excitement about taking on the role.
“I am eager to collaborate with our dedicated volunteers, members, and staff to uphold ASA’s commitment to providing top-notch education across all industry disciplines, ensuring excellence for all appraisers and those aspiring to pursue a career in appraisals,” she said.
“Moreover, I am excited to work on expanding our efforts on both national and international fronts, reaching new heights of success.”
She holds several degrees, including a Master of Science in language and adult education from the University of Belgrade in Serbia and a Master of Science in technical communication and information design from the Illinois Institute of Technology.
She is a PhD candidate in educational leadership at the University of Nebraska–Lincoln.
Editors' Picks
Sponsored by
More on Majors
The Latest
IndependentsOct 14, 2026
Retailer Hall of Fame 2026: Coleman and Mitchell ClarkFourth-generation jewelers Coleman and Mitchell Clark exemplify the best qualities of their predecessors: humility, modesty, and confidence.
SourcingOct 14, 2026
Manuel Marcial de Gomar, ‘The Emerald Whisperer,’ Dies at 90The gem hunter, whose 70-year career was defined by adventure and exploration, is remembered for his steadfast faith and sense of wonder.
FinancialsOct 14, 2026
LVMH’s Jewelry Brands Turn in ‘Very Good’ Performance in Q3 Tiffany & Co. continued its full-scale store renovation project while Bulgari’s high jewelry collection generated “record-breaking revenue.”
Brought to you by
Meet Gemology’s Next Generation Microscope: GIA® Gemolite® NXT Professional EditionExperience gemstones with greater precision and comfort than ever before.
Events & AwardsOct 14, 2026
Chicago Responsible Jewelry Conference Releases 2026 ProgramThis year’s sessions feature leading voices from human rights, legal, and conservation organizations.
Weekly QuizOct 08, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Lab-GrownOct 13, 2026
Stephanie Gottlieb Takes Lab-Grown Diamond Collection WholesaleThe jewelry designer has partnered with Sofer Jewelry to distribute her 85-piece lab-grown diamond collection.
IndependentsOct 13, 2026
Retailer Hall of Fame 2026: Sean DunnDunn, this year’s Single-Store Independent inductee, is passionate about innovation and telling the story of natural diamonds.
Brought to you by
Your Piece Could Be the One Editors Talk AboutSubmit your pieces for a chance to win in this year's competition.
AuctionsOct 13, 2026
Christie's Geneva To Auction 'Bulgari Pink' DiamondThe 24-carat fancy intense pink diamond ring could fetch up to $18 million at the November sale.
IndependentsOct 13, 2026
Greenwich St. Jewelers’ New Candle Smells Like HomeThe “Island Jewel” candle honors New York City and Puerto Rico and raises money for the island’s water relief efforts.
TechnologyOct 13, 2026
GemFind Is a New JA Member Benefit Partner The partnership will give JA members access to preferred pricing, exclusive benefits, technology solutions, education, and resources.
SurveysOct 09, 2026
These Will Be the 10 Busiest Days for In-Store Shopping This Holiday SeasonStores should expect to see the most customers on Nov. 27, and Christmas week is expected to be hectic too, as Dec. 25 falls on a Friday.
CollectionsOct 09, 2026
Elisa Solomon Collabs With Serendipity 3 on ‘Frozen Hot Chocolate’ CharmThe charm, our Piece of the Week, features brown diamond frozen hot chocolate topped with white diamond whipped cream and a ruby straw.
AuctionsOct 09, 2026
8-Carat Blue Diamond Goes Unsold at UK Jewelry Auction The top lot of Elmwood’s recent fine jewelry sale in London was a 1.84-carat, D color Tiffany & Co. solitaire diamond ring.
WatchesOct 09, 2026
Movado to Sell Majority Stake in Ebel for $66.5MThe watch company agreed to sell a 95 percent interest to a group comprised of F.P. Journe, Chanel, and Swiss watch exec Pierre Jacques.
Policies & IssuesOct 08, 2026
Third Wave of IEEPA Tariff Refunds Begins This round of tariff refunds is for importers that have sued over IEEPA tariffs in the Court of International Trade and won.
CollectionsOct 08, 2026
Brent Neale’s New Collection Goes ‘Back to Basics’It revisits the brand’s most requested silhouettes, from "Pillow"-set necklaces and bracelets to "Signature"-set rings and earrings.
SourcingOct 08, 2026
Ethical Gem Fair Heads Back to BrooklynThe trade-only event includes buying opportunities as well as educational sessions on artisanal mining, the new Paraíba source, and more.
Events & AwardsOct 08, 2026
Pattons Fine Jewelry Sweeps Local Design ContestAra Chanakian, a jeweler at Pattons, took home top honors in every category at Jewelers of Louisiana’s annual jewelry design competition.
AuctionsOct 08, 2026
Reba McEntire’s Jewelry, Watches Head to Julien’s AuctionsThe live charity benefit sale in Nashville will also feature gowns, boots, and other memorabilia from the country music legend.
Supplier BulletinOct 08, 2026
Overnight Mountings’ Bridal Builder Helps Jewelers Turn Custom Design into a Hands-On Selling ExperienceSponsored by Overnight Mountings
Policies & IssuesOct 07, 2026
The Plumb Club Amplifies Its Voice as Geopolitical Pressures MountThe supplier organization recently joined JA and JVC to have more input on political issues affecting the jewelry industry.
CollectionsOct 07, 2026
Blue Nile, Royal Asscher Collection Highlights Natural Diamond BeautyBlue Nile, a Signet Jewelers-owned brand, is now Royal Asscher’s exclusive licensed retailer in North America.
CollectionsOct 07, 2026
4 Standout Pieces in Audemars Piguet’s First High Jewelry Collection “Royal Oak” pays homage to the brand’s most popular watch model using 18-karat gold as well as diamonds, emeralds, and sapphires.
SourcingOct 07, 2026
AGTA Extends Deadline for 2026 Spectrum Awards EntriesParticipants now have until Oct. 14 to complete their submissions.
CrimeOct 06, 2026
6 Charged in Connection to String of New Jersey Smash-and-GrabsThe alleged thieves used crow bars and sledgehammers to smash into jewelry stores across the state.
ColumnistsOct 06, 2026
Sherry Smith: Is the Consumer Really Trading Up?Ahead of the holidays, Smith urges jewelers to take a hard look at who’s buying jewelry, what they’re purchasing, and who’s stopped buying.
