ASA Names New CEO
Lana Vukovljak will take charge of the American Society of Appraisers in July.

She will step into the role on July 1.
Former CEO Johnnie White announced his departure late last year, leaving the organization in February to take on the role of CEO at the American Association of Clinical Endocrinology.
In her new role, Vukovljak will be responsible for overseeing the organization’s operations, ethical and professional standards, supporting its six disciplines and its network of fifty chapters worldwide.
Vukovljak will also be charged with consumer outreach, and managing partnerships with the ASA Educational Foundation, the NAIFA Education and Research Trust, and a network of global organizations.
“We are thrilled to welcome Lana Vukovljak as the new CEO of ASA,” said Garrett Schwartz, ASA international president.
“Lana's extensive experience and dedication to professional education make her an outstanding leader for our organization. Her vision and strategic skills will be invaluable in advancing our mission internationally and continuing ASA’s leadership in the valuation profession.”
Previously, Vukovljak served as the CEO of the Residential Real Estate Council, CEO of the American Association for Clinical Chemistry, CEO and chief learning officer of the American Association of Diabetes Educators, and vice president of continuing education for the American Health Information Management Association.
Vukovljak shared her excitement about taking on the role.
“I am eager to collaborate with our dedicated volunteers, members, and staff to uphold ASA’s commitment to providing top-notch education across all industry disciplines, ensuring excellence for all appraisers and those aspiring to pursue a career in appraisals,” she said.
“Moreover, I am excited to work on expanding our efforts on both national and international fronts, reaching new heights of success.”
She holds several degrees, including a Master of Science in language and adult education from the University of Belgrade in Serbia and a Master of Science in technical communication and information design from the Illinois Institute of Technology.
She is a PhD candidate in educational leadership at the University of Nebraska–Lincoln.
The Latest

Edina Kiss’ “Popsicle” pendant and Karina Choudhrie’s “Ice Cream” charm satisfy that summer craving for a sweet piece of jewelry.

The miner’s ruby and emerald auctions brought in a combined $102.9 million.

The goal is for the De Beers sale to be finished by the second half of 2026, with the subsequent approvals process expected to take a year.

Retailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.

David Bonaparte, along with Tim Haake and Ronnie VanderLinden, continue to lobby for tariff exemptions for diamonds, gemstones, and pearls.


Survey respondents were concerned about the rising prices of food and groceries as well as unemployment.

The trade show, slated for Sept. 4-8 in Vicenza, Italy, will feature sessions on trends, AI, gemology, and manufacturing.

Colored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.

The public shopping event featuring art, jewelry, watches, and rare collectibles, will take place in Santa Clara, California, this fall.

Endiama Commercial Director Elton Escrivão knows people have a lot of misperceptions about Angola. He wants to change that.

Boucheron reached record sales while Pomellato found success in its signature collections.

She was one of more than 120 American designers who created flags for the “United Flags of Fashion” project led by CFDA and Vogue.

Smith reveals the method The Retail Smiths use to help retailers and vendors write better job postings.

LVMH’s jewelry and watch brands outperformed the company’s other divisions in an environment the company described as “disrupted.”

“Sacred Heart” features symbols like crosses, angel wings, the Star of David, and the evil eye as a representation of coexistence.
The scholarships will go to early-career professionals looking to study gemology, bench work and jewelry design, or store operations.

Bain & Company delved into the trends shaping the luxury market, the impact of AI, and more in its recent study.

The exhibition reveals the gemology, geology, and cultural history of the iconic red gemstone.

The new sweeping slate of tariffs impacts 60 countries, including India, China, Thailand, Hong Kong, and the United Arab Emirates.

From coin pendants to diamond shields, these old world-inspired jewels are the perfect accessory for an epic journey.

Our Piece of the Week pairs a checkerboard-cut amethyst with an ivy green silk cord.

Mildred Marcano Abrams and Yael Reinhold join the podcast to talk community connections, holiday plans, and preserving Reinhold’s legacy.

Production also was up in the first half of 2026 but is expected to “substantially” decrease in H2 as two key mines undergo maintenance.

“Art Deco” fuses ancestral techniques, rare materials, and modern perspectives as a tribute to the optimism and curiosity of the movement.

The jeweler’s newest store is inside Arkansas’ Saracen Casino Resort.

The watch company will design, manufacture, and distribute Kate Spade New York watches.

The higher tax is set to go into effect in August and will apply to loose polished diamonds as well as precious and base metals jewelry.

























