GIA Has a New Book About William Ruser
Ruser was known for his figural jewelry with freshwater pearls and for his celebrity clientele.

Ruser, owner of Ruser Jewels in Beverly Hills, California, was known for his figural jewelry with freshwater pearls.
“Ruser had a very specific look in his unique and special designs,” said the late Michael Kazanjian, an estate jeweler and former member of GIA’s board of directors.
“Like all great designers, there are certain elements within his pieces that make his work recognizable.”
Ruser became the go-to jeweler for movie stars and socialites from the 1940s to 1960s.
His celebrity clientele included Elizabeth Taylor, Frank Sinatra, Barbara Stanwyck, Robert Wagner, and Joan Crawford.
Even today, his finer pieces regularly come up for sale and command high prices, said GIA.
In 2022, his fortune cookie brooch sold for $5,760, as part of Betty White’s jewelry auction.
Ruser learned about providing exceptional customer service when he was employed by the jewelry firm Trabert & Hoeffer-Mauboussin, said GIA, before he opened his workshop on Rodeo Drive in Beverly Hills.
At Ruser Jewels, he had 28 jewelry artisans and luxuriously appointed showrooms, said GIA.
In 1969, his business closed, and the location was acquired by Van Cleef & Arpels.
“William Ruser: The Jeweler Who Charmed Hollywood” was written by GIA research librarian Judy Colbert and co-authored by visual resources librarian Peggy Tsiamis.
Ruser’s story was gathered through research and interviews with family and people who knew him professionally.
A section of the book is also dedicated to the story of Cyril and Vera Wood, the couple who designed Ruser’s figural jewelry.
The book is 125 pages and includes over 100 images.
It is available for purchase on GIA’s online store.
The Latest

The “River of Heaven” necklace, our Piece of the Week debuting at Couture, combines 26 salt and pepper diamonds spaced by Tahitian pearls.

This year’s inductees include second-, third-, and fourth-generation jewelers.

The author, speaker, and entrepreneur will give his presentation, “Spiritual Billionaire,” on Saturday morning.

As gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.

Three-time Grammy award-winning artist Nelly is set to perform at the annual event at Tao Beach on Sunday night.


Signet will integrate the online-only, natural diamond-focused jeweler into Blue Nile, which it wants to position as a higher-end retailer.

These up-and-coming jewelry brands are bringing their distinct aesthetic and unique point-of-view to the Design Atelier for the first time.

With the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.

This year, it’s what could happen outside of show hours that worries JSA Executive Vice President Scott Guginsky.

High-end fashion houses know how to emotionally connect with customers online. Retail jewelers should take note, Emmanuel Raheb writes.

The designers are the third cohort of mentees from the show’s Belonging @ Couture mentorship program.

Buying discipline at trade shows starts with clarity about your inventory levels, Smith writes.

The trade show’s education series returns, with sessions on retail trends, AI, watches, marketing, corporate responsibility, and more.

The Curated Designer Project has expanded to highlight eight independent jewelry designers during CBG’s Las Vegas show.

Bring a cool tone to your summer jewelry with these white metal pieces.

The deal closed this week, which means Instore will produce the JA NY show slated to take place this fall.

The company’s jewelry sales were up in Q4 and the fiscal year, with Richemont raising prices in part because of the cost of gold.

The “Bauble” capsule collection of colorful one-of-a-kinds includes our Piece of the Week, the “Bauble” earrings, featuring rose zircon.

The updated catalog has a newly dedicated section for gift wrapping.

Everett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.

Fourth-generation CEO Lilly Mullen wants to emphasize experience, connection, and personalized service.

The new award, created in partnership with Henne Jewelers, honors the late designer’s legacy through supporting jewelry education.

The addition of the diamond-producing countries as nation affiliated members broadens the federation’s global representation, WFDB said.

The NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.

Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.

The sessions will run from Friday, May 29, to Sunday, May 31, with one being a live taping of an episode of Couture’s podcast.

Former Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.



























