LVMH Names Frédéric Arnault New CEO of Watches
The company also reshuffled its watch brand executives, naming new CEOs of TAG Heuer and Zenith.

Frédéric Arnault, CEO of TAG Heuer and son of LVMH CEO Bernard Arnault, will take on the role, overseeing Hublot, TAG Heuer, and Zenith.
He joined TAG Heuer in 2016, taking on the CEO role in 2020, and has helped transform the brand over the last six years.
He will report to Stephane Bianchi, CEO of LVMH’s watches and jewelry division.
"His unique and disruptive vision for the watchmaking industry fed to a spectacular transformation for TAG Heuer, which recovered its credentials in record time as the luxury watch brand driven by high performance,” said Bianchi.
“I am extremely pleased to have Frédéric join me within the LVMH watches and jewelry division to oversee our three watch maisons and eager to see what his unique insights and vision will bring to fuel additional and sustainable growth for them."
Julien Tornare, CEO of Zenith, will take over the role of CEO of TAG Heuer. Tornare, who has a background in the watchmaking industry, has led Zenith since 2017.
"It’s a real pride and a great pleasure for me to see Julien taking the helm of TAG Heuer,” said Bianchi, highlighting his role in Zenith’s turnaround.
“His appointment is also a mark of confidence that Julien’s entrepreneurial spirit, exceptional leadership skills and strong international and watchmaking background will be decisive in pursuing the transformation and elevation of TAG Heuer.''
Benoit de Clerck has succeeded Tornare as CEO of Zenith.
Bianchi lauded his “solid watchmaking expertise” and his knowledge of international business development, adding that “Benoit will undoubtedly pursue the great work undertaken by Julien over the previous years and shape the future of Swiss watchmaking with Zenith.”
Ricardo Guadalupe remains the CEO of Hublot.
Tornare, de Clerck, and Guadalupe will report to Frédéric Arnault.
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