IndependentsJul 31, 2023
Fourtané Names Former Hodinkee Exec COO IndependentsAug 02, 2023
Lagos Announces New Chief Revenue Officer
Amanda Willinger, the former chief digital officer, has been promoted to the role.
Previously chief digital officer at Lagos, Amanda Willinger has been announced as the company’s new chief revenue officer.
New York—Lagos has named a jewelry industry and art world veteran its new chief revenue officer.
The fine jewelry brand has promoted Amanda Willinger to the role, which is a new position.
Previously, Willinger was the company’s chief digital officer.
As chief revenue officer, she will oversee all aspects of the business related to generating revenue, including sales, business development, and the customer experience.
Willinger joined Lagos nearly a decade ago, working her way to chief digital officer from vice president of digital and ecommerce and digital director before that.
In that capacity, she worked across digital marketing, web operations, customer service, public relations, and social media.
Since 2014, she has helped to grow Lagos.com thirty-fold, the company said.
As chief revenue officer, now Willinger will focus on omnichannel sales, encompassing ecommerce, wholesale, and retail. With other company leaders, she will be tasked with creating revenue plans and driving sustainable business growth worldwide, in line with Lagos’ top line goals.
“It’s an exciting time of opportunity at Lagos, and I’m focused on taking our business to the next level,” Willinger said.
“I believe that data should inform decisions and strategy, and yet execution requires elegance and a long-term point of view. This, along with fostering a collaborative and high-performance culture, will be my focus in this new role.”
Related stories will be right here …
The fine jewelry brand has promoted Amanda Willinger to the role, which is a new position.
Previously, Willinger was the company’s chief digital officer.
As chief revenue officer, she will oversee all aspects of the business related to generating revenue, including sales, business development, and the customer experience.
Willinger joined Lagos nearly a decade ago, working her way to chief digital officer from vice president of digital and ecommerce and digital director before that.
In that capacity, she worked across digital marketing, web operations, customer service, public relations, and social media.
Since 2014, she has helped to grow Lagos.com thirty-fold, the company said.
As chief revenue officer, now Willinger will focus on omnichannel sales, encompassing ecommerce, wholesale, and retail. With other company leaders, she will be tasked with creating revenue plans and driving sustainable business growth worldwide, in line with Lagos’ top line goals.
“It’s an exciting time of opportunity at Lagos, and I’m focused on taking our business to the next level,” Willinger said.
“I believe that data should inform decisions and strategy, and yet execution requires elegance and a long-term point of view. This, along with fostering a collaborative and high-performance culture, will be my focus in this new role.”
Prior to joining Lagos, Willinger earned jewelry world expertise growing digital businesses at Ippolita and David Yurman.
At the start of her career, she worked in fine art for Christie’s, Sotheby’s, and Phillips De Pury.
Lagos Founder and CEO Steven Lagos remarked, “Amanda is an intuitive leader with the unique ability to master both emerging technologies and key relationships. Her discipline with regard to data-driven decision making, combined with strong team building and brand building skills will help to continue the momentum that we have built at Lagos.
“I am confident that she will continue to lead our brand, our team and our partnerships to new heights.”
Master jeweler Lagos founded the company in 1977, creating the iconic “Caviar” signature design in 1984.
Lagos is offered at hundreds of doors across the country and in the Caribbean, including department stores, independent jewelers, and its Philadelphia flagship boutique.
Editors' Picks
Sponsored by
MajorsJul 17, 2023
Authentic Brands Group Announces New CFO 
MajorsJul 12, 2023
Stuller Appoints New Vice PresidentsMore on Independents
The Latest
Events & AwardsJan 20, 2026
These Are the 5 Finalists for the David Yurman Gem Awards GrantThe grant is in its first year and was created to recognize an exceptional fine jewelry designer whose star is on the rise.
ColumnistsJan 20, 2026
First-Party Data Is the Most Valuable Asset Jewelers Have in 2026Data built on trust, not tracking, will be key to success going forward, as the era of “borrowed attention” ends, Emmanuel Raheb writes.
MajorsJan 20, 2026
Borsheims Hires New Assistant Facilities ManagerHeath Yarges brings two decades of experience to the role.
Brought to you by
How Jewelers Can Fight Back Against Cell JammersCriminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.
EditorsJan 16, 2026
Remembering Pete Yantzer for His Contributions and His Kindness Pete’s boundless curiosity extended beyond diamond cut and he was always eager to share his knowledge with others, no matter the topic.
Weekly QuizJan 15, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
FinancialsJan 16, 2026
Richemont’s Jewelry Brands Shine in Q3Cartier, Van Cleef & Arpels, Buccellati, and Vhernier had another successful holiday season, Richemont reported this week.
TrendsJan 16, 2026
Diane Lane's Brooch Buzzes at the 2026 Golden GlobesOur Piece of the Week is Lagos’ “Bee” brooch that was seen on the red carpet for the first time on Sunday.
Brought to you by
Impacting Tomorrow TodayHow Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.
CrimeJan 15, 2026
D.C. Rapper ‘Taliban Glizzy’ Sentenced to 18+ Years for Jewelry Store RobberiesTrevor Jonathan Wright led a crew in a string of armed robberies targeting South Asian-owned jewelry stores on the East Coast.
Events & AwardsJan 15, 2026
Jewelers of Americas’ ‘20 Under 40’ Nominations Now OpenThe program recognizes rising professionals in the jewelry industry.
Events & AwardsJan 15, 2026
Registration for JCK Las Vegas 2026 Is Now OpenA new lifestyle section and a watch showcase have been added to this year’s event.
TrendsJan 15, 2026
Don’t Double-Dip With This Golden ChipAvocados From Mexico is celebrating those who love to double-dip in game day guacamole with a 14-karat yellow gold tortilla chip necklace.
SourcingJan 15, 2026
Nearly 42-Carat Blue Diamond Discovered in South AfricaPetra Diamonds unearthed the 41.82-carat, Type IIb blue diamond at the Cullinan Mine.
CollectionsJan 14, 2026
Marie Lichtenberg Lassos Leather for New BraceletsThe brand is trading its colorful fabric cords for Italian leather in its “Lasso” baby locket bracelets.
TechnologyJan 14, 2026
“My Next Question” Enters Its Podcast Era National Jeweler and Jewelers of America’s popular webinar series is evolving in 2026.
MajorsJan 14, 2026
Saks Files for Bankruptcy, Names New CEOThe department store chain owes millions to creditors like David Yurman, Roberto Coin, Kering, and LVMH.
CollectionsJan 14, 2026
Boucheron Names Colman Domingo as Brand AmbassadorThe award-winning actor’s visionary approach and creativity echo the spirit of Boucheron, the brand said.
ColumnistsJan 13, 2026
2025 Was a ‘Price Up, Units Down’ Year, Here’s What That Signals for 2026 In a market defined by more selective consumers, Sherry Smith shares why execution will be independent jewelers’ key to growth this year.
CrimeJan 13, 2026
Alleged Getaway Driver Charged in Florida Jewelry Store RobberyIvel Sanchez Rivera, 52, has been arrested and charged in connection with the armed robbery of Tio Jewelers in Cape Coral, Florida.
SourcingJan 13, 2026
Rio Grande To Offer Calibrated Diamond MeleeThe supplier’s online program allows customers to search and buy calibrated natural and lab-grown diamond melee, including in fancy shapes.
Events & AwardsJan 13, 2026
NYC Jewelry, Antique, & Object Show Announces Winter EventThe new show will take place Jan. 23-25, 2026.
PodcastsJan 12, 2026
Introducing My Next Question, the PodcastA monthly podcast series for jewelry professionals
EditorsJan 12, 2026
Platinum, White Gold Rule the 2026 Golden GlobesAssociate Editor Natalie Francisco highlights her favorite jewelry moments from the Golden Globes, and they are (mostly) white hot.
GradingJan 12, 2026
Peter Yantzer, Former Executive Director of AGS Labs, Dies at 77 Yantzer is remembered for the profound influence he had on diamond cut grading as well as his contagious smile and quick wit.
MajorsJan 12, 2026
These 14 Macy’s Locations Will Close This YearThe store closures are part of the retailer’s “Bold New Chapter” turnaround plan.
MajorsJan 12, 2026
Jewelers Mutual Acquires AI-Powered Event Insurance ProgramThrough EventGuard, the company will offer event liability and cancellation insurance, including wedding coverage.
MajorsJan 09, 2026
Kendra Scott Taps Activewear Exec as CEO Chris Blakeslee has experience at Athleta and Alo Yoga. Kendra Scott will remain on board as executive chair and chief visionary officer.
