Lagos Announces New Chief Revenue Officer
Amanda Willinger, the former chief digital officer, has been promoted to the role.

The fine jewelry brand has promoted Amanda Willinger to the role, which is a new position.
Previously, Willinger was the company’s chief digital officer.
As chief revenue officer, she will oversee all aspects of the business related to generating revenue, including sales, business development, and the customer experience.
Willinger joined Lagos nearly a decade ago, working her way to chief digital officer from vice president of digital and ecommerce and digital director before that.
In that capacity, she worked across digital marketing, web operations, customer service, public relations, and social media.
Since 2014, she has helped to grow Lagos.com thirty-fold, the company said.
As chief revenue officer, now Willinger will focus on omnichannel sales, encompassing ecommerce, wholesale, and retail. With other company leaders, she will be tasked with creating revenue plans and driving sustainable business growth worldwide, in line with Lagos’ top line goals.
“It’s an exciting time of opportunity at Lagos, and I’m focused on taking our business to the next level,” Willinger said.
“I believe that data should inform decisions and strategy, and yet execution requires elegance and a long-term point of view. This, along with fostering a collaborative and high-performance culture, will be my focus in this new role.”
Prior to joining Lagos, Willinger earned jewelry world expertise growing digital businesses at Ippolita and David Yurman.
At the start of her career, she worked in fine art for Christie’s, Sotheby’s, and Phillips De Pury.
Lagos Founder and CEO Steven Lagos remarked, “Amanda is an intuitive leader with the unique ability to master both emerging technologies and key relationships. Her discipline with regard to data-driven decision making, combined with strong team building and brand building skills will help to continue the momentum that we have built at Lagos.
“I am confident that she will continue to lead our brand, our team and our partnerships to new heights.”
Master jeweler Lagos founded the company in 1977, creating the iconic “Caviar” signature design in 1984.
Lagos is offered at hundreds of doors across the country and in the Caribbean, including department stores, independent jewelers, and its Philadelphia flagship boutique.
The Latest

The jewelry company has closed its three California brick-and-mortar stores, as well as its online shop, for now.

The company is providing the opportunity for an FIT student to work alongside master diamond cutter Willie Lopez in its workshop.

The jewelry store chain has reportedly been struggling with costs related to tariffs as well as tough retail competition.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

Welcome warm summer days with red hot rubies perfectly chosen as July’s birthstone.


Co-founders Afzal Imram and Lin Ruiyin brought their son’s story of a cosmic egg, toadstool, and railroad to life in their new collection.

The best time to prepare for the holiday season is right now, according to columnist Emmanuel Raheb.

The countdown is on for the JCK Las Vegas Show and JA is pulling out all the stops.

This year’s winner is Morgan Keefe, who is currently studying at GIA to be a gemologist.

The company is focused on modernizing the custom jewelry buying experience with e-commerce tools like product visualization and 3D styling.

Following its recent acquisition, the storied brand has updated its leadership team and regional managers.

AGS also named the recipient of its “Women in Leadership” scholarship.

The 20-karat yellow gold and diamond wrap ring is modeled after the Monstera plants in the garden of the brand’s Miami villa.

Rocksbox President Allison Vigil shared the retailer’s expansion plans, and her thoughts on opening stores in malls.

The creator of the WJA Chicago chapter is remembered as a champion for women in the jewelry industry and a loving grandmother.

The decline was consistent across age groups and almost all income groups, with tariffs and inflation still top of mind.

The “Playlist: Electric Dreams” collection brings lyrics from the musician’s song, “Little Wing,” to life through fine jewelry.

The event is set for May 16-19 in Detroit, Michigan.

The Vault’s Katherine Jetter is accusing the retailer of using info she shared for a potential partnership to move into Nantucket.

Agents seized 2,193 pieces, a mix of counterfeit Cartier “Love” and “Juste Un Clou” bracelets, and Van Cleef & Arpels’ “Alhambra” design.

The designer brought her children’s book, “The Big Splash Circus,” to life through a collection of playful fine jewelry characters.

The trade association has chosen the recipients of the funding initiative it formed to foster the growth and sustainability of the industry.

The organization has also announced this year’s slate of judges.

Associate Editor Natalie Francisco shares 20 additional pieces that stood out to her at the Couture show.

Lori Tucker started at Williams Jewelers when she was 18 years old.

The “Marvel | Citizen Zenshin” watch is crafted in Super Titanium and has subtle nods to all four “Fantastic Four” superheroes on the dial.

The “XO Tacori” collection was designed to blend luxury and accessible pricing.