Fourtané Names Former Hodinkee Exec COO
Russell Kelly will head to the West Coast to join the family-owned, California-based jeweler.

In the newly created role, Kelly will be tasked with overseeing operations and the growth of the family-owned jeweler.
Fourtané was established in 1950 in Carmel-by-the-Sea, California. It operates its historic flagship there as well as an official Rolex boutique in San Diego.
Prior to joining Fourtané, Kelly served as chief commercial officer at Hodinkee, leading the brand’s expansion into commercial operations and fueling its growth.
Before Hodinkee, he was with Tudor, helping to re-introduce the watch brand into the U.S. market.
Kelly has extensive experience in the watch industry, also having worked with brands like Vacheron Constantin and Blancpain.
“We are thrilled to have Russell join the Fourtané team at this crucial moment when our business is poised for significant growth,” said Josh Bonifas, a member of the second-generation of Fourtané’s family ownership.
“His unmatched expertise in brand experience, and his success in leading teams across digital and commercial operations, will prove to be invaluable for Fourtané as we continue to deliver the best service and experience we can for our visitors.”
As he heads to the West Coast, Kelly expressed his excitement at joining the family-owned company.
“I have always had tremendous respect and admiration for Fourtané and the impressive business that generations of the Bonifas family have built,” said Kelly.
“I could not be more excited with this unique opportunity to work with a best-in-class retail destination, in one of America’s truly iconic communities, and utilize my passion and industry experience to help maintain the highest level of attention to our clients.”
The Latest

The second iteration of the jewelry collection was inspired by the zodiac and the four elements: earth, water, air and fire.

General License 104B supersedes General License 104A, which was set to expire on Sept. 1.

The package, intercepted in Indianapolis, contained fake Cartier, Tiffany & Co., and Van Cleef and Arpels jewelry.

Submit your pieces for a chance to win in this year's competition.

The fashion watch category was once threatened by the Apple Watch, but consumers are now opting for new wearables, said Movado’s CEO.


The report delves into trending styles, the most popular jewelry brands by city, and why Belle Époque jewelry could be the next big thing.

The association added the requirement to its revised "Code of Ethics" and released the 17th edition of its “Gemstone Information Manual.”

Retailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.

Respondents were concerned about the future of the labor market and their income as well as the rising prices of gas and groceries.

The campaign highlights the asymmetrical high jewelry necklace style that the jeweler first created in 1879.

It will explore the life of “The King of Diamonds” and showcase more than 165 creations from the brand.

Two suspects have been arrested in connection with the complex phone scam.

In her first column for National Jeweler, Jennifer Shaheen asks jewelers if they know how to connect with the next generation of consumers.

The annual awards cover tuition for an on-site educational course at the Swiss lab, as well as flights and lodging.

The jeweler partnered with the Tennessee resort to honor its 50th anniversary with limited-edition blackberry pendants and earrings.

The third-generation jeweler shared how the North Carolina retailer is celebrating this milestone and the love story that started it all.

The class, led by renowned metalsmith Cynthia Eid, highlighted Argentium silver as an alternative to gold amid high prices.

The show is slated for Oct. 16-19 at the Miami Beach Convention Center.

The “Empresses” capsule uses 19th-century medals depicting Napoleon, Joséphine, and Marie-Louise across five one-of-a-kind pieces.

The retailers at the top of the list offer affordable products and fun, discovery-fueled experiences.

Daniel Bing was formerly the marketing director for the Americas at Vacheron Constantin.

In our Piece of the Week, the designers reimagine the tennis bracelet with green enamel wrapped around a strand of “Desert Diamonds.”

The industry veterans join the podcast to discuss diamond marketing, the FTC Jewelry Guides, and lobbying for lower tariffs.

Founder Vik Westermann said the app is a “starting point” to inspire people to work with appraisers and gem labs, not replace them.

The Verdura brooch, which belonged to the late Virginia Fortune Ryan Ogilvy, was sold to a private collector in Asia.

The five students were awarded a total of $10,000 through the nonprofit’s 2026 “Future of Jewelry Making” scholarship.

Steven Lerche is now beginning his term as the youngest member to become president of The Plumb Club’s elected executive committee.























