Pat Henneberry Joins Veer
The industry veteran will serve as the diamond jewelry supplier’s head of business development.

Founded in 2012, the family-owned company supplies natural diamond jewelry to retailers in North America, Australia, and New Zealand.
It specializes in diamond anniversary bands, bridal jewelry, and diamond studs weighing up to 10 carats total weight.
Henneberry, also known as “The Jewelry Coach,” has decades of expertise in sales training and consulting, founding a business of the same name. She previously penned a regular column for National Jeweler called “Coach’s Corner.”
She has held leadership positions overseeing sales, training, and marketing teams at several companies, including Hearts On Fire, Forevermark, JCK, and Diamond Promotion Service, De Beers’ now-closed publicity arm in the United States.
Notably, Henneberry contributed to De Beers' famous "A Diamond is Forever" campaign.
Most recently, she served as the chief business officer at Rapaport, taking on the role in February 2022.
Kaushal Shah, CEO and founder of Veer, said, “Pat is the ideal head of business development to lead Veer's next chapter of growth. Her track record of innovation, execution, leadership excellence, and team development is remarkable. She has consistently delivered high growth and is a world-class leader."
Hennebery also shared her excitement about the appointment.
"After over three decades in the diamond and fine jewelry industry, I am thrilled to join a company that guarantees strict ethical standards and a customer-centric focus,” she said.
In preparation for her role, Henneberry said she reached out to Veer’s retail partners to ask about their experience working with the company and received positive feedback.
“I heard amazing stories about seamless transactions, their admiration for the New York team, and how Veer embodies qualities such as flexibility, creativity, and ease of doing business.”
Her main goal in her new role is to contribute to Veer’s growth, said Henneberry, and position the company as the go-to source for core diamond essentials.
“Veer prioritizes the retailer, and that is precisely the kind of company I align with. Throughout my career, my focus has been on fostering successful, trusting relationships with retailers and working together to achieve mutual growth. I look forward to joining this fast-moving business headed in the right direction."
Veer will be presenting its collection at booth 14065 within the “Bridal” neighborhood at JCK in Las Vegas.
Retailers who want to schedule an appointment with Henneberry may email her at pat@veer.diamonds.
The Latest

An additional 25 percent tariff has been added to the previously announced 25 percent.

The jewelry and accessories retailer said its stores will remain open during the proceedings.

Designer Hiba Husayni looked to the whale’s melon shaped-head, blowhole, and fluke for her new chunky gold offerings.

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

She will present the 23rd edition of the trend forecasting book at Vicenzaoro on Sept. 7.


Omar Roy, 72, was arrested in connection with the murder of jeweler Dionisio Carlos Valladares.

The New Orleans-based brand’s “Beyond Katrina” jewels honor the communities affected by the storm.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

Lilian Raji explains why joining an affiliate network is essential for brands seeking placements in U.S. consumer publications.

The organization has awarded a total of $42,000 through its scholarship programs this year.

The winner of the inaugural David Yurman Gem Awards Grant will be announced live at the 2026 Gem Awards gala.

As summer winds down, celebrate the sunny disposition of the month’s birthstones: peridot and spinel.

Moshe Haimoff, a social media personality and 47th Street retailer, was robbed of $559,000 worth of jewelry by men in construction outfits.

Xavier Dibbrell brings more than a decade of experience to the role.

The addition of Yoakum, who will lead Kay and Peoples, was one of three executive appointments Signet announced Thursday.

The insurance company’s previous president and CEO, Scott Murphy, has split his role and will continue as CEO.

The nearly six-month pause of operations at its Kagem emerald mine earlier this year impacted the miner’s first-half results.

The necklace uses spinel drops to immortalize the moment Aphrodite’s tears mixed with her lover Adonis’ blood after he was fatally wounded.

The diamond miner and marketer warned last week that it expected to be in the red after significantly cutting prices in Q2.

Jewelers of America’s 35th annual design contest recognized creativity, artistry, style, and excellence.

The president made the announcement via Truth Social Wednesday, adding that India also will face a penalty for its dealings with Russia.

The luxury titan’s star brand Gucci continued to struggle amid a "tough" environment.

Its opening marks the completion of the retailer’s new 11,000-square-foot store in the Texas capital.

Respondents shared concerns about tariffs and commentary on the “Big Beautiful Bill.”

“Making a Killing in Diamonds” tells the story of Mimi Rosen, the disappearance of a scientist, and the murder of lab-grown diamond CEO.

Senior Editor Lenore Fedow learned a lot when she took a behind-the-scenes factory tour with the jewelry brand earlier this year.

The first-time exhibitors, set to debut at the New York City show, share a devotion to craftsmanship, storytelling, and material integrity.