Lab-GrownOct 07, 2022
Charles & Colvard Gets into Lab-Grown Colored GemstonesMajorsOct 17, 2022
Charles & Colvard to Open First Showroom
The brick-and-mortar space will open later this month, giving customers an in-person look at its lab-created diamond and gemstone jewelry.
Charles & Colvard is opening its first brick-and-mortar showroom later this month.
Research Triangle Park, N.C.—Charles & Colvard will cut the ribbon on its first brick-and-mortar showroom later this month.
The 2,000-square-foot space will open Oct. 24 on its Morrisville, North Carolina campus, giving customers the opportunity to see the brand’s jewelry in person.
The showroom is infused with pops of color and has video technology built into the backdrop.
“We wanted to create a space that allowed our customers to understand both what we believe and what we make, and to experience the full range of fine jewelry that the brand has to offer, including engagement, bridal, and anniversary and our newest fashion collections,” said Senior Director of Sales and Merchandising Hillary Watson.
SEE: Peek Inside the New Charles & Colvard Showroom
The 2,000-square-foot space will open Oct. 24 on its Morrisville, North Carolina campus, giving customers the opportunity to see the brand’s jewelry in person.
The showroom is infused with pops of color and has video technology built into the backdrop.
“We wanted to create a space that allowed our customers to understand both what we believe and what we make, and to experience the full range of fine jewelry that the brand has to offer, including engagement, bridal, and anniversary and our newest fashion collections,” said Senior Director of Sales and Merchandising Hillary Watson.
SEE: Peek Inside the New Charles & Colvard Showroom
The new 2,000-square-foot space will open Oct. 24 on the company’s Morrisville, North Carolina campus.
Charles & Colvard specializes in jewelry set with moissanite as well as lab-grown diamonds and colored gemstones.
The space will feature its new launches, like its lab-grown diamond men’s bands and its lab-grown colored gemstone collection, as well as its “Signature” collection and classic bridal staples.
“We believe with more and more couples interested in the provenance of their jewelry and alternatives to mined gemstones, the need for a space to understand and experience them in person has arrived,” said Don O’Connell, president and CEO.
“This isn’t just a place for customers to see our product firsthand. This is an opportunity to educate and share the beauty of above ground, responsibly made jewelry with anyone who is interested.”
The store will be staffed by fine jewelry specialists and in-house jewelers, offering engagement consultation and concierge services, as well as education opportunities for shoppers interested in its lab-grown jewelry.
The company got its start about 30 years ago and was best known for its created moissanite but has since branched out into lab-grown diamonds and gemstones.
The space will also be open for local businesses hosting private and corporate events, employee appreciation shopping, and as a venue for “local likeminded and ethically sourced brands,” said the company.
The new showroom is located at 170 Southport Drive in Morrisville, North Caroline.
For more information, visit the Charles & Colvard website or call 877-843-7370.
More on Majors
The Latest
CollectionsMay 29, 2026
Cultus Artem’s Necklace Is the Oasis in Las Vegas’ DesertThe “River of Heaven” necklace, our Piece of the Week debuting at Couture, combines 26 salt and pepper diamonds spaced by Tahitian pearls.
IndependentsMay 29, 2026
Meet the 2026 Retailer Hall of Fame InducteesThis year’s inductees include second-, third-, and fourth-generation jewelers.
Events & AwardsMay 28, 2026
JCK Announces Jesse Itzler as 2026 Keynote SpeakerThe author, speaker, and entrepreneur will give his presentation, “Spiritual Billionaire,” on Saturday morning.
Brought to you by
All Eyes on Gold Prices. Alternatives to Look For. And What to BEWARE of in VegasAs gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.
Events & AwardsMay 28, 2026
JCK Rocks To Ride With NellyThree-time Grammy award-winning artist Nelly is set to perform at the annual event at Tao Beach on Sunday night.
Weekly QuizMay 28, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CollectionsMay 28, 2026
Meet The 17 Newcomers to Couture’s Design AtelierThese up-and-coming jewelry brands are bringing their distinct aesthetic and unique point-of-view to the Design Atelier for the first time.
GradingMay 28, 2026
GCAL By Sarine Launches 8X Cushion CutThe lab’s proprietary diamond cut grade has been expanded to include the popular fancy shape.
Brought to you by
How Modern Training Is Becoming a Competitive Advantage for Jewelry RetailersWith the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.
Events & AwardsMay 27, 2026
5 Security Tips for Las Vegas Jewelry Market Week 2026This year, it’s what could happen outside of show hours that worries JSA Executive Vice President Scott Guginsky.
ColumnistsMay 27, 2026
What Jewelers Can Learn From Luxury Fashion’s Digital PlaybookHigh-end fashion houses know how to emotionally connect with customers online. Retail jewelers should take note, Emmanuel Raheb writes.
Events & AwardsMay 27, 2026
Couture’s ‘The Iridescence’ Will Showcase 7 Emerging Jewelry DesignersThe designers are the third cohort of mentees from the show’s Belonging @ Couture mentorship program.
ColumnistsMay 26, 2026
The Key Mindset for Better Trade Show BuyingBuying discipline at trade shows starts with clarity about your inventory levels, Smith writes.
Events & AwardsMay 26, 2026
12 JCK Talks Sessions to Add to Your Las Vegas ScheduleThe trade show’s education series returns, with sessions on retail trends, AI, watches, marketing, corporate responsibility, and more.
Events & AwardsMay 26, 2026
CBG Brings Its Curated Designer Project to Las Vegas ShowThe Curated Designer Project has expanded to highlight eight independent jewelry designers during CBG’s Las Vegas show.
TrendsMay 26, 2026
Amanda’s Style File: A Cooldown Is ComingBring a cool tone to your summer jewelry with these white metal pieces.
Events & AwardsMay 22, 2026
Instore Buys JA New York ShowThe deal closed this week, which means Instore will produce the JA NY show slated to take place this fall.
FinancialsMay 22, 2026
Richemont’s Jewelry Brands Lead the Charge in Q4The company’s jewelry sales were up in Q4 and the fiscal year, with Richemont raising prices in part because of the cost of gold.
CollectionsMay 22, 2026
Leigh Maxwell Celebrates 5 Years at Couture With ‘Bauble’ CollectionThe “Bauble” capsule collection of colorful one-of-a-kinds includes our Piece of the Week, the “Bauble” earrings, featuring rose zircon.
PodcastsMay 21, 2026
Episode 5: Sotheby’s Frank Everett Puts the Auction Market in PerspectiveEverett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.
IndependentsMay 21, 2026
Springer’s Jewelers’ New Flagship Will Serve Next-Gen Luxury ShoppersFourth-generation CEO Lilly Mullen wants to emphasize experience, connection, and personalized service.
Events & AwardsMay 21, 2026
JA Announces Nina Pugliese Memorial ScholarshipThe new award, created in partnership with Henne Jewelers, honors the late designer’s legacy through supporting jewelry education.
SourcingMay 21, 2026
Botswana, Angola Join WFDBThe addition of the diamond-producing countries as nation affiliated members broadens the federation’s global representation, WFDB said.
CrimeMay 20, 2026
NYPD Warns of Jewelry Swap Scams Targeting SeniorsThe NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.
IndependentsMay 20, 2026
Adornment & Theory’s New Store Feels Like Home Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.
Events & AwardsMay 20, 2026
Here Is Couture’s 2026 Education Lineup The sessions will run from Friday, May 29, to Sunday, May 31, with one being a live taping of an episode of Couture’s podcast.
Lab-GrownMay 20, 2026
Savannah Friedkin Jewelry Names New CEOFormer Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.
WatchesMay 19, 2026
Here’s the AP x Swatch Pocket Watch That Caused PandemoniumThe $400 pocket watch is a blend of Audemars Piguet’s iconic eight-sided Royal Oak and Swatch’s unserious Pop watches from the ‘80s.
