Events & AwardsJun 21, 2022
24 Karat Club of Southern California Will Honor These Industry LeadersMajorsJul 29, 2022
Jewelers of America Elects 4 New Directors to Board
Joseph Corey, Krystle Craycraft, Sue Hopeman, and Sherry Smith will each serve three-year terms on the board.
PHOTO New Jewelers of America board member Joseph Corey is president of Day’s Jewelers.
PHOTO Krystle Craycraft is senior vice president of marketing at Jewelers Mutual Group.
PHOTO Sue Hopeman is vice president of merchandising at Robbins Brothers Jewelers.
PHOTO Sherry Smith is director of business development at The Edge Retail Academy.
New York—Jewelers of America elected four new directors to its board at its annual general meeting, held this week in New York.
Members of the JA board advise the organization on its strategic direction and share the organization’s goal to ensure the jewelry industry’s continued success.
Each new director will serve a three-year term. They are as follows.
Joseph Corey, president of Day’s Jewelers, Scarborough, Maine
Corey oversees all operations for eight-store New England chain Day’s Jewelers. The third generation of Coreys to work at the store, he officially joined the company in 2006 as a service specialist and was named president in 2021. Corey also serves on the advisory board for the JCK Las Vegas show and the Jewelers for Children board of directors.
Krystle Craycraft, senior vice president of marketing at Jewelers Mutual Group, Dallas, Texas
Craycraft leads enterprise marketing, creative, and digital at Jewelers Mutual. Her background is in retail and e-commerce with expertise developing growth and marketing strategies for startups and established companies, including Neiman Marcus Group and J.Crew Group.
Sue Hopeman, vice president of merchandising at Robbins Brothers Jewelers, Azusa, California
Hopeman grew up in the retail industry. Her experience in the jewelry industry spans 14 years, including seven years at Zales. She graduated from Dickinson College in Carlisle, Pennsylvania and earned her MBA at the University of Texas, Dallas.
Sherry Smith, director of business development at The Edge Retail Academy, Omaha, Nebraska
Smith has 20 years of experience as principal partner in two retail jewelry stores. Her leadership qualities encompass the myriad disciplines of operating an independent retail business in both robust and challenging economic environments. Smith is also a regular contributor to National Jeweler.
“It is an honor to welcome these four talented individuals to the Jewelers of America board of directors,” said JA Chair Bob Moeller.
“I know they will be committed to serving Jewelers of America’s mission and help JA provide services and resources that its members need to stay successful.”
Moeller leads JA’s executive committee, which consists of: Coleman Clark, BC Clark Jewelers, chair-elect; Matthew Rosenheim, Tiny Jewel Box, vice chair; Elise Greenberg, Greenberg’s Jewelers, treasurer; Karen Goracke, Borsheims, secretary; and Holly Wesche, Wesche Jewelers, immediate past chair.
A full list of the organization’s board of directors is available on the JA website.
National Jeweler is a for-profit subsidiary of Jewelers of America, which purchased the publication in 2015. The two organizations act independently of each other.
More on Majors
The Latest
AuctionsOct 27, 2025
Napoleon Left This Brooch Behind, And Now It’s Up For AuctionIt is part of Sotheby’s “Royal & Noble Jewels” sale along with an ornate hair ornament and an old mine-cut light pink diamond ring.
Events & AwardsOct 27, 2025
Hill Management Group Hired to Help Atlanta Jewelry ShowHill Management Group will oversee, market, and produce next year’s spring show.
CrimeOct 27, 2025
Arrests Made in Louvre Jewel Heist One of the individuals was apprehended at the airport as he was trying to flee the country.
Brought to you by
DESERT DIAMONDS: The Newest Trend in Natural Diamond JewelryFrom sunlit whites to smoky whiskeys, introduce your clients to extraordinary diamonds in colors as unique as their love.
AuctionsOct 24, 2025
Bonhams Under New Ownership, Top Executives ReplacedLondon-based investment firm Pemberton Asset Management acquired the auction house for an undisclosed amount.
Weekly QuizOct 16, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
GradingOct 24, 2025
DMIA to Hold Diamond Testing Instrument DemoThe workshop will give attendees the chance to try out and ask questions about three different diamond verification instruments.
CrimeOct 24, 2025
Video Emerges of Louvre Jewelry Robbers Fleeing the Scene The footage shows two of the jewelry heist suspects descending from the second floor of the museum and then escaping via scooter.
Brought to you by
Are Earrings an Overlooked Category? What Retailers Need to Know NowAs the holiday season quickly approaches, consider stocking one category that sometimes gets overlooked: earrings.
CollectionsOct 24, 2025
Piece of the Week: Wyld Box Jewelry’s ‘Ray of Light’ EarringsFounder and designer Rosanna Fiedler looked to a vintage Cartier clutch when designing the sunlight-inspired drop earrings.
FinancialsOct 23, 2025
Jewelry Sales Resilient Despite Struggles at LVMH, KeringThe luxury conglomerates faced a challenging Q3 amid geopolitical and economic tensions.
SourcingOct 23, 2025
Petra Diamonds Turns to Shareholders to Raise Capital The struggling diamond mining company, which owns the historic Cullinan mine, has launched a rights issue to raise about $25 million.
WatchesOct 23, 2025
‘Million Dollar Hip Hop Watches’ Recounts Watch HistoryThe book details the journey of watches as symbols of hard-earned success in hip-hop for artists like 2Pac, Jay-Z, and more.
AuctionsOct 23, 2025
Freeman’s | Hindman Names New VP, Senior Specialist for Jewelry & WatchesAlexis Vourvoulis, who most recently worked at Tiffany & Co., brings more than two decades of jewelry experience to her new role.
TrendsOct 22, 2025
The Taylor Swift Effect: Antique Diamonds EditionThe superstar’s August engagement put the stamp of approval on an already hot engagement ring trend.
TrendsOct 22, 2025
Don’t Forget These Diamond Jewelry Trends When Stocking for the HolidaysRetailers should offer classic styles with a twist that are a perfect fit for layered looks, experts say.
AuctionsOct 22, 2025
Pink Diamond, Vanderbilt Jewels to Headline Phillips’ Geneva AuctionThe nearly 7-carat fancy vivid purplish pink diamond could sell for around $9 million.
SourcingOct 22, 2025
In ‘Storied Diamond,’ Jared Jewelers Is Emphasizing the Journey The retailer’s new collection of engagement rings and fashion jewelry is set with natural diamonds that are traceable via blockchain.
CollectionsOct 22, 2025
Tiffany & Co.’s ‘Bird on a Rock’ Finds New PerchChief Artistic Officer Nathalie Verdeille has reimagined the iconic design in both figurative and abstract creations.
Events & AwardsOct 22, 2025
JFC Kicks Off Halloween Costume ChallengeFive dollars buys one vote toward an industry professional you want to see dressed up as a hero, or a villain, this Halloween.
Events & AwardsOct 22, 2025
Hillsborough Antique Show Gets New OwnerRecently acquired by KIL Promotions, the November edition of the public show in San Mateo, California, will be held Nov. 7-9.
GradingOct 21, 2025
GIA Examines Rare Bicolor Pink DiamondThe stone’s two zones, one pink and one colorless, may have formed at two different times, the lab said.
Lab-GrownOct 21, 2025
Grown Brilliance Opens First FlagshipThe New York City store showcases a chandelier with 1,500 carats of lab-grown diamonds designed by an FIT student.
Events & AwardsOct 21, 2025
‘Douriean Fletcher: Jewelry of the Afrofuture’ Opens at MADThe Museum of Arts and Design's new exhibition features 75 pieces by the designer, best known for her work in the “Black Panther” films.
AuctionsOct 20, 2025
Sotheby's To Auction 10-Carat Vivid Pink DiamondMaking its auction debut, "The Glowing Rose" is expected to fetch $20 million at the November jewelry sale in Geneva.
SourcingOct 20, 2025
2 Mozambique Police Officers Killed at Gemfields’ Ruby MineThey were attacked on Oct. 15, as approximately 40 miners without licenses marched on the mine’s gate.
CrimeOct 20, 2025
See the ‘Priceless’ Jewels Stolen During Daytime Heist at the Louvre It took the masked thieves less than 10 minutes to steal eight irreplaceable jewels from two display cases in the museum’s Apollo Gallery.
SourcingOct 20, 2025
Pristine Gems Names New Director of European SalesGemologist Lauren Gayda has previously worked at The Clear Cut, Taylor & Hart, and Effy Jewelry.
