Here Are This Year’s Black Friday Jewelry, Watch Deals
From Amazon to Zales, several retailers have deals lined up for the shopping holiday.
The shopping holiday may look a little different than years past, but the hunt for deals is still on.
Jewelers, from chains to department stores, are getting into the holiday spirit and marking down items left and right.
Here are a few retailers offering jewelry deals this Black Friday.
Kay Jewelers
Kay Jewelers’ Black Friday sale, which runs from now until Nov. 29, offers 25 to 50 percent off nearly everything. Online-only deals offer up to 60 percent off select items.
The Signet Jewelers-owned banner stocks in-house brands as well as jewelry from designer brands like Le Vian and Neil Lane and watches from Bulova, Movado, and more.
Zales
From now through Nov. 29, Zales is offering 30 to 50 percent off nearly everything.
The store is also offering 10 percent off select solitaire rings as part of the sale.
Zales, another Signet-owned banner, carries a number of designer brands, including Vera Wang and Serena Williams Jewelry.
Its Black Friday specials include a 10-karat white gold tennis bracelet set with 10 carats of diamonds ($3,499), a 1-carat vintage-style diamond engagement ring in 10-karat white gold ($699), and a pair of sterling silver princess-cut diamond studs ($59).
Charles & Colvard
Charles & Colvard, best known for its moissanite jewelry, is also holding a Black Friday sale.
From Nov. 22-27, its website is offering 25 percent off sitewide.
Shoppers can find on-trend items, like its collection of zodiac pendants, as well as engagement rings.
Rocksbox
Jewelry rental subscription platform Rocksbox, recently acquired by Signet Jewelers, also has holiday deals.
Rocksbox allows subscribers to rent different pieces of jewelry every month, swapping out their picks for something new the following month or buying the pieces.
For $21 per month, subscribers can rent up to three pieces from brands like Kate Spade and Kendra Scott.
Throughout the month of November, the site is offering the first month of membership free with the code “BFRUSH” at checkout.
Now through Dec. 25, shoppers can take $10 off a Rocksbox gift membership with the code “BIGGIFT” at checkout.
The company recently expanded its selection of genderless jewelry.
Jared
Jared is joining the other Signet-owned banners in the Black Friday celebration.
From Nov. 26 through Dec. 5, the chain is holding a “Buy More, Save More” event.
The sale offers 10 percent off a purchase up to $999, 15 percent off a purchase of $1,000 to $2,499, and 20 percent off a purchase of $2,500 or more.
Jared stocks a number of designer brands, including Breitling, Movado, John Hardy, and Estd. 1933 by Esquire, its new men’s jewelry line.
Macy’s
Shoppers can find just about anything at Macy’s, but the department store sells a lot of watches and jewelry each year.
Macy’s watch and jewelry sales totaled $1.13 billion in 2020, landing the retailer in the No. 7 spot on National Jeweler’s most recent $100 Million Supersellers list.
The retailer carries in-house jewelry brands as well as designer brands like Bulova, Le Vian, Swarovski, and Citizen.
Macy’s has a number of Black Friday specials on jewelry and watches, including up to 60 percent off diamond studs and earrings.
The company is also offering a pair of sterling silver diamond earrings for $29.99 with any purchase of $25 or more.
Amazon
Amazon’s major shopping holiday is its annual Prime Day, but the retail giant is holding a Black Friday sale.
It’s offering up to 50 percent off watches from Timex, Tommy Hilfiger, Bulova, Citizen, and more.
Fashion jewelry from brands like Betsey Johnson and Steve Madden are also discounted.
The retailer is offering early Black Friday deals and a one-day “Deals of the Day” selection, so prices can vary by the day.
Pandora
Pandora is also getting into the holiday spirit.
From now through Nov. 30, the jewelry retailer is offering 30 percent off a shopper’s entire purchase in honor of Black Friday.
The deal applies to its stores and its website as well as at participating retailers.
Pandora has added new holiday items to its ”Timeless” and “Moments” collections.
The National Retail Federation is expecting an estimated 158.3 million people, two million more than last year, to go shopping from Thanksgiving Day through Cyber Monday this year.
The Latest
Francis “Gosh” Eiseb, 58, was a senior protection officer for Namib Desert Diamonds, also known as Namdia, in Windhoek, Namibia.
The second annual learning forum for retailers is slated for March 13 at City Winery in Pier 57 in New York City.
The online diamond and jewelry marketplace has expanded, introducing a new platform dedicated to colored gemstone trading.
The new year feels like a clean slate, inspiring reflection, hope, and the motivation to become better versions of ourselves.
The suspects are accused of planning to kidnap a Miami jeweler and rob him of his cryptocurrency.
Roy Safit took over the role on Jan. 1.
Sherry Smith shares data on the year gone by, including the breakdown between natural and lab-grown diamond sales.
A Diamond is Forever hosted a holiday celebration in honor of their new marketing campaign, ‘Forever Present.’
The company also is matching donations made to Jewelers of America and the Diamond Council of America’s Jewelers Relief Fund.
Now in its fourth year, the program is expanding to include a list of “20 Under 40” for jewelry suppliers.
Core retail sales during the 2024 holiday season surpassed the National Retail Federation’s forecast.
The “Reach for Life” collection uses feather and arrow motifs to invite growth and inner curiosity.
Peter Smith pulls back the curtain on the often misinterpreted, and sometimes maligned, world of sales training.
Pantone’s 2025 Color of the Year takes the form of jewelry through gemstones and enamel that look just as delicious as mocha mousse.
From raffles to auctions to donations, the industry is working to aid charities in Los Angeles amid the raging wildfires.
Julia Hackman Chafé and Monica Elias have joined the organization’s board of directors.
The company, which owns Cartier and Van Cleef & Arpels, had a record Q3, with sales topping $6 billion.
The necklace features a sapphire drop weighing more than 9 carats that detaches to transform into a ring.
The 127-year-old jeweler is planning to open a new store in Mystic, Connecticut.
The watches’ dials feature artwork celebrating the vibrant energy and unique landscapes of six of America’s national parks.
Offered by U.K. auction house Woolley & Wallis, the yellow diamond bracelet was a gift from Taylor’s good friend Michael Jackson.
The jewelry trade show returns to The Venetian Expo and The Venetian Resort in Las Vegas from June 6 to 9.
Associate Editor Natalie Francisco highlights her favorite fashion jewelry pieces from the upcoming “Unapologetically Iris” auction.
The online guide is available for free and written with the jewelry industry in mind.
The awards honor the late Jose Hess, a founding member of AJDC and an award-winning jewelry designer.
The grading lab said the search for her successor is underway.
In this special op-ed, designer Jules Kim calls on big brands to collaborate with independent creators instead of copying their designs.